上海交通大学硕士学位论文SG公司招聘渠道有效性的研究姓名:张苡申请学位级别:硕士专业:工商管理指导教师:唐宁玉20080113SGSG20057200766SGTHERESEARCHOFSGCOMPANYFOREFFECTIVENESSOFRECRUITNGCHANNELSABSTRACTTalantcompetitionisoneofthemostimportantfactorsofthecompetitionsbetweentheentripises.Torecruitthequalifiedandexcellentcandidateswithinthecertaintimeframsisthetargetforthehumanresourceprofessionalsandthepursuitforthehiringmangersandtopmanagement.BelowarethemajortopicsandthemeaningsofthisresearchforeachHRprofessional:Toattractthesuitable&qualifiedcandidateswithinthelimitedresourceTovalidatethecost-effectivenessoftherecruitingchannelsToimprovethehiringeffectivenessandreducethehiringcostingToreducetheshort-termattritionrateforthenewlyhireemployees.Thehiringevaluationisanessentialprocedureinwholerecruitmentprocesswhichcanreviewandreducethepotentiallostsontheunneccessaryexpense.Thisthesisistoanalyzetherecruitingcosts,cost-effectivenessand6-monthsattritionrateintermsofthedifferentchannelsbyexploringtherecruitingdatafromJuly2005toJune2007.Uponanalysis,itishelpfultoestablishtheeffectiverecruitingchannelsandrecruitingsystemtoattract,selectandtrainthelocaltalentsformultinationalcompanies.KEYWORDS:Recruitment,Channels,effectiveness200812720081272007127MBASG111.1WTO1.22001SGSGMBASG21995SG4,1995SG,SG100SGSixSigmaSGSGSG2005720076SGBBSSG6SGSG2005720076MBASG36SG1Figure1ThesisStructure1.3SGSGSGMBASG42SG2.1SGSG19795.25SGSG28SG2007SG2.52.5GB1TBSGSGSGSG30SGSGSGSGSGMBASG52.2SGWTO1995SG41995SG1996100SG2.3SGSG1350012000150030007002MBASG62SGFigure2SGCompanyOrganizationChart2.4SGSG19951241350031995/MBASG73SGFigure3SGCompanyHeadcountincreaseTrend2.5SGSG50thSGSGSG1995-2007040008000120001600012421051286075412631758311757887312896511345135231995199619971998199920002001200220032004200520062007MBASG83SG3.1SGSG44Figure4RecruitingProcessMBASG93.1.11SG764SG•SGSGSG•SGMBASG10•SGSG2MBASG11SG(GlobalJobLookupTool)3.1.2SGSGSGMBASG12SG(Orientation)60SIXSIMGASGSGSG36633.1.31MBASG13=/=/=/=/=/23/*100%100%/*100%/*100%MBASG14200%/*100%,SG3.2SGSG1SGMBASG152SG3SG4SG5SG6SG7MBASG16SG3.3SG3.3.1SGSG1TimetoAcceptance90%60902005456020066090OfferYield(#offersmade/#offersaccepted)80%SGIDLDL7%15%%EmployeeReferrals(External,IDLHires)30%2200575MBASG1755%4HiringmanagerSGa)b)c)/d)f)e)abcdefghijklmnopNewHireMBASG18SGaSGbcdefghiITjklmn3.3.2SGSG20062005200572006635231320062006720076400328SG1TimetoAcceptanceMBASG19120062007200694.12%200787.88%200698.81%200792.92%1SG200572007690602005722100.00%1111100.00%100.00%2005811100.00%2929100.00%100.00%2005911100.00%2323100.00%100.00%20051022100.00%1919100.00%100.00%20051122100.00%363894.74%95.00%2005121616100.00%100.00%2006133100.00%2525100.00%100.00%2006211100.00%2525100.00%100.00%200631250.00%353794.59%92.31%2006433100.00%3030100.00%100.00%200652424100.00%100.00%200665858100.00%100.00%2006161794.12%33133598.81%98.58%2006733100.00%5050100.00%100.00%2006855100.00%3838100.00%100.00%2006933100.00%141593.33%94.44%2006101111100.00%100.00%20061111100.00%2020100.00%100.00%20061233100.00%263086.67%87.88%200711425.00%445186.27%81.82%200723475.00%172277.27%76.92%2007366100.00%485488.89%90.00%2007433100.00%434693.48%93.88%2007511100.00%1111100.00%100.00%200761919100.00%100.00%2007293387.88%34136792.92%92.50%2005.72007.6444989.80%67070095.71%95.33%MBASG20OfferYield(#offersmade/#offersaccepted)200635234096%200740036090%20072006200610/270=3.7%7%20060501000.00%2.00%4.00%6.00%8.00%10.00%12.00%14.00%16.00%18.00%%20201110012042131312182414351330242140164373677715.38%0.00%11.11%0.00%7.14%2.86%7.69%0.00%0.00%4.76%5.00%0.00%9.30%2.74%1.49%3.90%InJul05InAug05InSep05InOct05InNov05InDec05InJan06InFeb06InMar06InApr06InMay0InJun06Q1Q2Q3Q4520062005.72006.6Figure5FY06IDLattritionratewithin6months200720/387=5.17%7%620072006.72007.6Figure6FY07IDLattritionratewithin6months20070204060801001201400.00%1.00%2.00%3.00%4.00%5.00%6.00%7.00%8.00%9.00%%222203431010658128263933245853431811213393115114657.14%7.69%5.13%6.06%0.00%5.17%7.55%6.98%5.56%0.00%4.76%0.00%6.45%4.35%7.02%1.54%InJul06@Jan06InAug06@Feb06InSep06@Mar06InOct06@Apr06InNov06@May06InDec06@Jun06InJan07@Jul06InFeb07@Aug06InMar07@Sep06InApr07@Oct06InMay07@Nov06InJun07@Dec06Q1Q2Q3Q4MBASG21720062007Figure7EmployeeReferralratiointheexternalrecruitingchannels%EmployeeReferrals(External,IDLHires)200630%200741%2Hiringmanager200720063.954.144.81%NewHires200720063.954.001%3.953.954.144.003.853.903.954.004.054.104.154.2020062007820062007Figure8CutomerSatisfactionSurvey20079%43%0%0%41%2%5%200630%35%1%1%30%1%2%MBASG223.3.31200643.75%,18.75%12.50%33.63%,28.87%28.57%,6.55%1.79%0.60%200635232.67%28.13%8.24%1.70%1.14%22006(2005.72006.6)2200740.74%25.93%22.22%11.11%34.05%,15752715811159212161601127322216%43.75%18.75%12.50%12.50%12.50%100.00%127122512933131318517133126927135315168421374451314931261501511421151228312128415222224251276154227511181563631112422961139726336%6.55%28.57%33.63%28.87%0.60%1.79%100.00%29991159946352%8.24%28.13%32.67%28.13%1.14%1.70%100.00%MBASG2331.09%21.72%7.77%4.02%0.54%200740033.25%31.25%23%7.25%3.75%1.25%32007(2006.72007.6)3200620072006200628.13%7.25%,20065