重庆广电集团员工招聘问题及对策分析

工商管理硕士（MBA）研究生学位论文论文题目：重庆广电集团员工招聘问题及对策分析作者姓名：唐孟所在学院：MBA教育中心学科专业：工商管理研究方向：人力资源管理学业导师：何淑明（副）教授提交日期：2013年3月中国·重庆单位代码11799学号2010652055独创性声明学位论文题目：《重庆广电集团员工招聘问题及对策分析》本人提交的学位论文是在导师指导下进行的研究工作及取得的研究成果。论文中引用他人已经发表或出版过的研究成果，文中已加了特别标注。对本研究及学位论文撰写曾做出贡献的老师、朋友、同仁在文中作了明确说明并表示衷心感谢。学位论文作者：签字日期：年月日学位论文版权使用授权书本学位论文作者完全了解重庆工商大学有关保留、使用学位论文的规定，有权保留并向国家有关部门或机构送交论文的复印件和磁盘，允许论文被查阅和借阅。本人授权重庆工商大学研究生处可以将学位论文的全部或部分内容编入有关数据库进行检索，可以采用影印、缩印或扫描等复制手段保存、汇编学位论文。（保密的学位论文在解密后适用本授权书）本论文：□不保密，□保密期限至年月止）。学位论文作者签名：导师签名：签字日期：年月日签字日期：年月日ChongqingBroadcastingGroupstaffrecruitmentproblemsandCountermeasuresCandidate:MengTangSupervisor:ShumingHeI摘要在当今社会，能否及时有效的获取人才是一个单位存亡成败的重要前提。广电媒体以文化和信息为原材料，生产的是文化产品、精神产品，以对知识、信息的采集、整理和加工为前提，主要表现为高强度的智力劳动。广电媒体是意识形态约束下的知识密集、信息密集的实体，人在其中的作用远甚于物，它对员工各个方面的要求，都远高于以机械自动化和流水线为特征的传统企业。广电媒体具有以个人创造性劳动为基础整合创新的突出特征，优秀专业人才的支撑是其生存发展的根本保证。科学、完整的招聘方案能吸引和保留优秀人才，促进集团战略的成功实现，帮助集团稳定、健康的发展。该论文在较为系统的研究招聘管理理论的基础上，结合重庆广电集团的实际情况，分析了集团现行招聘管理现状，并从体制束缚、管理层意识不到位、缺乏专业人力资源管理团队等方面入手分析了集团招聘管理存在问题的原因。该论文提出重庆广电集团员工招聘体系应紧密结合实际状况，吸收其他优秀公司在招聘选拔工作方面的好的思路和方法，通过提出制定招聘规划和岗位分析、拓宽招聘渠道、完善甄选体系、打造专业化的招聘团队以及加强对招聘效果的评估总结，最终形成符合自身特点的招聘体系。关键词：员工招聘问题对策分析IIAbstractNowadays,effectivewaytoattracttalentedpersonnelsisanelementaryfactorforainstitution’sdevelopment.Radioandtelevisionmediaproducesculturalandspiritualproductsthroughlaboriousmentalworkingsuchascollectingcollatingandprocessingknowledgeandinformation.Theradioandtelevisionmediaworkasaknowledgeconcentratedandinformationconcentratedmodelwhichisrestrictedbyideology.Duetotheimportantrolehumanresourcesplayedinthisfield,requirementsforemployeesinthisfieldismuchstricterthanintraditionalenterpriseswhichwascharacterizedbymechanicalautomationandpipeline.What’smore,theradioandtelevisionmediaischaracterizedbyinnovationwhichisbasedonindividualcreativity.Toattractandretaintalents,scientificandcomprehensiverecruitmentplanshouldbemade.Onlyinthisway,canstrategicsuccesswillbeachieved.BasedonthestudyofrecruitmentmanagementtheoryandconditionsofChongqingradioandtelevisiongroup,thispaperanalysesthepresentsituationoftherecruitmentmanagementgroup.What’smore,italsopointsoutproblemsofrecruitmentsystemfromthefollowingaspectsinstitutionalconstraints,weakmanagementconsciousness,lackofprofessionalhumanresourcesmanagementteam.重庆工商大学工商管理硕士(MBA)研究生学位论文IIIThroughtheaboveanalyses,thispapercometoaconclusionthatrecruitmentsystemofChongqingradioandtelevisiongroupshouldformaproperrecruitmentsystemthroughthefollowingways:learningfromexperiencesofotherexcellentcompanies;makingrecruitmentplansandanalysisofoccupation;expandingtherecruitmentchannels;improvingthesystemofrecruitment;buildingaprofessionalrecruitmentteamandstrengtheningtheassessmentofrecruitmenteffectsummary.Keywords:StaffrecruitmentProblemCountermeasuresIV目录摘要……………………………………………………………………ⅠAbstract………………………………………………………………Ⅱ1导论……………………………………………………………………11.1研究背景„„„„„„„„„„„„„„„„„„„„„„„„„„„11.2研究意义„„„„„„„„„„„„„„„„„„„„„„„„„„„11.3研究方法„„„„„„„„„„„„„„„„„„„„„„„„„„„21.4研究思路„„„„„„„„„„„„„„„„„„„„„„„„„„„22理论综述………………………………………………………………42.1相关概念„„„„„„„„„„„„„„„„„„„„„„„„„„„42.1.1关于招聘概念的界定„„„„„„„„„„„„„„„„„„„„„42.1.2招聘的目的和作用„„„„„„„„„„„„„„„„„„„„„„52.1.3关于新时期招聘的特点„„„„„„„„„„„„„„„„„„„„62.2相关研究„„„„„„„„„„„„„„„„„„„„„„„„„„„72.2.1关于员工招聘模式的研究„„„„„„„„„„„„„„„„„„„72.2.2关于员工获取方式的研究„„„„„„„„„„„„„„„„„„„92.2.3关于招聘中甄选测评方法的研究„„„„„„„„„„„„„„„102.2.4关于员工甄选标准的研究„„„„„„„„„„„„„„„„„„112.2.5关于招聘评估的研究„„„„„„„„„„„„„„„„„„133重庆广电集团员工招聘现状分析…………………………………153.1重庆广电集团概况„„„„„„„„„„„„„„„„„„„„„„„153.1.1重庆广电集团简介„„„„„„„„„„„„„„„„„„„„„153.1.2重庆广电集团组织结构„„„„„„„„„„„„„„„„„„„163.1.3重庆广电集团员工结构„„„„„„„„„„„„„„„„„„„173.2重庆广电的用工历史回顾„„„„„„„„„„„„„„„„„„„„213.2.1重庆直辖以前（1997年以前）„„„„„„„„„„„„„„„„21重庆工商大学工商管理硕士(MBA)研究生学位论文V3.2.2重庆直辖以后（1997年-2004年）„„„„„„„„„„„„„„„223.3重庆广电集团员工招聘现状„„„„„„„„„„„„„„„„„„„223.3.1甄选手段„„„„„„„„„„„„„„„„„„„„„„„„„233.3.2招聘原则„„„„„„„„„„„„„„„„„„„„„„„„„233.3.3招聘条件„„„„„„„„„„„„„„„„„„„„„„„„„233.3.4招聘方式„„„„„„„„„„„„„„„„„„„„„„„„„243.3.5招聘程序„„„„„„„„„„„„„„„„„„„„„„„„„244重庆广电集团招聘存在的主要问题及原因分析…………………264.1主要问题„„„„„„„„„„„„„„„„„„„„„„„„„„„264.1.1缺乏员工招聘规划，招聘对象定位不清晰„„„„„„„„„„„„264.1.2员工引进渠道少，没有按不同的岗位进行分类招聘„„„„„„„„264.1.3测试手段少，甄选不科学„„„„„„„„„„„„„„„„„„„274.1.4实施程序不规范„„„„„„„„„„„„„„„„„„„„„„284.1.5缺乏专业化的招聘团队„„„„„„„„„„„„„„„„„„„284.1.6缺乏招聘效果评估„„„„„„„„„„„„„„„„„„„284.2原因分析„„„„„„„„„„„„„„„„„„„„„„„„„„„294.2.1事业单位体制下，传统管理束缚严重„„„„„„„„„„„„„„294.2.2自身实力不强，无法吸引到优秀人才„„„„„„„„„„„„„„304.2.3人力资源管理团队专业素质低„„„„„„„„„„„„„„„„304.2.4集团领导层意识不到位„„„„„„„„„„„„„„„„„„„315重庆广电集团员工招聘设想及改进建议…………………………335.1招聘改进的预期目标„„„„„„„„„„„„„„„„„„„„„„335.2招聘改进的基本理念„„„„„„„„„„„„„„„„„„„„„„335.2.1招聘合适的人，而不是最优秀的人„„„„„„„„„„„„„„„335.2.2根据不同人才的特性，分类确定招聘方式„„„„„„„„„„„„335.2.3根据招聘岗位的特点，科学采用多种甄选方法„„„„„„„„„„345.3招聘改进的原则„„„„„„„„„„„„„„„„„„„„„„„„345.4招聘改进的对策„„„„„„„„„„„„„„„„„„„„„„„„355.4.1制定员工招聘规划„„„„„„„„„„„„„„„„„„„„„35重庆工商大学工商管理硕士(MBA)研究生学位论文VI5.4.2实施岗位工作分析„„„„„„„„„„„„„„„„„„„„„365.4.3拓宽招聘渠道，针对不同岗位采用不同方式„„„„„„„„„„„365.5完善甄选体系„„„„„„„„„„„„„„„„„„„„„„„„„395.5.1尝试不同的员工甄选手段„„„„„„„„„„„„„„„„„„405.5.2规范面试程序„„„„„„„„„„„„„„„„„„„„„„„425.6打造专业化招聘团队„„„„„„„„„„„„„„„„„„„„„„465.7加强对招聘效果的评估„„„„„„„„„„„„„„„„„„„„„476结语…………………………………………………………………51参考文献………………………………………………………………52致谢…………………