200111()Nov.,2001104JournalofXianPetroleumInstitute(SocialScience)Vol.10No.4(,710065;,124010):,,,,,,;,;,,:;;;:F426.22:A:1008-5645(2001)04-0045-040,,,,;;;;,1:,,,,1.1,,,,,,1.2,,,,,,,,40%1.3,:2001-06-10:(1937),,,,54,,,2:,(),,,,2.1,,,,,,,;,,,,,,,2.2,,,,(1),,,,(2),,,,(3),,,2.3,,,,,,(1),,1000;1000;100,,,;;(2),,64,,,911,,(3),,,,()(),,3:,,,,,,,,3.1,,,,,,(1),,(2),,,,,,3.2,,,,(1),,,,,,(2),50%(3),,,,3.3,,(1),,(2),,,60%(3),,,,,74,,,,,11,,,,,,,,1.[M].:,1998,(6).()AnOverallPlanningofIncreasingInvestmentReturnsforOilEnterprisesWANGLiqing,ZHANGYanhui(Dept.ofEnterpriseManagement,XianPetroleumInstitute,Xian,Shaanxi,710065,China;LiaoheOilField,Panjin,Liaoning,124010,China)Abstract:Enterprisesmakeinvestmentonthepremiseofincreasingtheireconomicgrowth.Togaineco2nomicbenefitfrominvestmentmeansthatenterprisesshouldtakesuchfactorsintoaccountasdevelopment,investment,costandeffectiveness.Thispresentarticleputsforwardanoverallplanningofincreasingin2vestmentreturns.Besides,theauthoralsomakesaninterpretationofsomeimportantpointsinincreasinginvestmentreturns.Keywords:investmentreturns;innovationsystem;scientificmonitor;overallprocessmanagement84