Advertise最新4篇

好文供参考!1/46Advertise最新4篇【引读】这篇优秀的文档“Advertise最新4篇”由网友上传分享，供您参考学习使用，希望此文对您有所帮助，喜欢的话就分享给下载吧！Advertise【第一篇】lesson17教学设计方案step1.presentationaskquestionslikethese:wherecanyoufindadvertisements?whydocompaniesadvertise?doyouwatchadvertisementsontv?whichareyourfavoriteadvertisements?putanyusefulnotesandkeywordsthatariseoutofthisdiscussiononthebb.step(i.)listening(saytotheclass,“now,wearegoingtolistentoadiscussionaboutanadvertisement.itisalittlebitlong,soi’llplaythetapetwicewithonlytwoquestions.”)questions:好文供参考!2/461.whatistheadvertisementfor?a.acamerab.acomputerc.atypewriter(key:b)2.whatwilltheadbelike?a.humorousb.serious(key:a)(ii.)reading1.askthestudentstoreadthedialogueagain,checkingtheanswers.thenask:“whatsuggestionseemstobethefinaldecision?”(key:bob’ssuggestion:putcommentsofthecustomers’atthetopoftheadinbigprintandbringinsomehumor.2.saytothestudents,“inthisdialogueweshouldlearnhowtoexpressopinions:agreementordisagreement.readthedialoguequicklyagainandi’msureyoucanfindseveralsuchexpressions.”(thestudentsaresuretofindtheseexpressions.theteachershouldpraisethem,encouragethemtothinkofmoreandputtheexpressionsdownonthebb.also,theteachershouldremindthestudentswhichareindirectandpolitewaysandwhicharedirect.agreement:好文供参考!3/461.ithinkitwouldbeagoodideatodo…2.iagreewith…3.that’strue/right.4.goodidea!/that’sgreat!/whynot!/exactly!disagreement:1.i’mafraidican’tagreewithyou.2.sorry,idon’tthinkso.3.doyou(really)thinkso?/doyouthink…?4.idon’tagree(with…).5.idon’tthinkyouareright.inblanks.youthinkmanagerswanttoreadwhatusersthinkaboutanewpieceofofficeequipment.’sagoodwayofgivinginformation,butit’snotagoodwayofpersuadingpeople.foronething,it’sboring,andpeoplearen’tgoingtoreadanadthatlooksanotherthing,onecomputerlooksverylikearen’tgoingtorememberthenameoftheproduct.whatexactlyareyousuggesting?wecanputtheircommentsatthetopofteadvertisementinbigcanbringinsomehumourtoo.peopleenjoyreadinghumorousads.好文供参考!4/46i’llaskthecompanyforalistofrecentcustomers.points:thinkitwouldbeagoodideatohavecommentsfromsecretariesandtypistswhoarealreadyusingit我想听听用过它的秘书打字员的评论是个好主意。(1)句中的havecommentfrom…表达“听取…的意见/评价”，相当于listentotheviews/opinionsof…，from接人，表听取别人的意见。you‘dbetterhavecommentsfromyourteachersandclassmates.你最好听听你的老师和同学们的意见。(2)这个句子是委婉地提出建议的交际英语。句中would是will的过去式，但在此句型中并不表示过去，而是用来代替一般现在时，在说话人提出建议时为了把话说得委婉一点、含糊一点，实际是一种虚拟语气----i’mafraidi’mputtingonweight.我恐怕发胖了。------ithinkitwouldbeagoodideatokeepondoingmorningexercises.我认为坚持锻炼是个好主意。可用作动词，表达“批评，评论”之意。①commenton/upon/about对……作出评论，thecriticscommentedfavorablyonhisnewbook.评论家们对于他的新书给予好评。好文供参考!5/46另外，对别人的提问、询问不想回答、不愿回答时，通常用nocomment（无可奉告）2.wecanbringinsomehumortoo.我们还可以插进一点幽默的话。这句中的bringin意为“介绍，引进，还进”，相当于introduce。bringin带可表达“搬进，收获，挣得，逮捕”之意，in为副词。①bringinthewashing;itlookslikerain.把洗好的衣服收进来，好像要下雨了。②hebringsinanextrahundreddollarsamonthfromhisnewjob.他的新工作使他每个月多赚100美元。③thefarmersarebringinginapples.农民正在收苹果。:tomakesthknowntothepublic.(v.)advertising(n):thebusinesswhichconcernsitselfwithmakingknowntothepublic.advertisement(n)=ad:anoticeforsomethingforsale.weshouldadvertiseforsomeonetolookafterthegarden.step5.sbpage25part2practicetheaimofthisactivityistogivestudentsan好文供参考!6/46oportunitytohaveafreediscussionandtopractiseoralfluency.gothroughthequestionswiththestudents.andthenaskthemtodogroupwork..whenthestudentsareworkingtogether,theteachershouldgoupanddownamongthestudentsandgivethemanypossiblehelp.makesureeachstudenthasachancetoshowhis/heropinions.step6workbookwblesson17,e1and2sshavetorevisethedialogueinlesson17beforetheydoallowthemafewminutestogothroughthepassageandfillintheblankswiththeproperwords.thencalloutsomeofthemtoreadaloudthepassageandcorrectthemistakesifthereareany.ex.2caneitherbedoneattheendoftheclassorasafollow-upofsbpage25,part2.homework:1.finishoffthewbexercises.2.makeupasimilardialoguetoshowone’sopinion.lesson18教学设计方案step1revision1.checktheexercisesinwb.2.checkthenewdialogue.好文供参考!7/46step2presentation[saytothestudents:“actuallywearefamiliarwiththechineseword“广告（advertisement）“.itseemsthattheyarearounduseverywhere.now,readthepassageandthenanswerthefollowingquestionsinpairs.“]readaloudthequestionsatthetopofthepassage.allowthestudentsenoughtimetoreadthetextandfindtheanswers.puttheminpairstodiscusstheiranswers,thencollecttheanswersfromtheclass.(1.itmakesaproductcheaper.2.five.)step3.readingi.readingcomprehension1.theauthorthinksthatadvertisements________.a.arewelcomebyeverybodyb.willincreasethecostofproductsc.havebadinfluenceonpeopled.canwinmorecustomersforacompany(key:d)2.inparagraph1,whichworddoesthewriterusetoexpresshisideathatadvertisingiscommon?a.developed.b.popular.c.proved.d.increase.(key:b)3.accordingtothetext,advertisementsmaybeused好文供参考!8/46in________a.everythingbelectionc.scientificresearchd.education(key:b)4.howmanymeansofadvertisingarementionedinthetext?a.7.b.9.11.c.13.(key:c)5.whichparagraphtalksaboutthepurposeofadvertising?a.paragraph1.b.paragraph2.c.paragraph3.d.paragraphs4and5.(key:a)6.whenanadvertisingcompanymakesadvertisements,whichhappensfirst?a.havingameeting.b.collectinginf