推广促销活动报告编号(1)

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PromotionReportNo.推广促销活动报告编号:ApprovalNo.批准号:FASTFOODPROMOTIONREPORT餐厅推广促销活动报告PromotionTheme推广活动主题:ParticipatingStore参加店名称:No.ofOutlets参加店铺数量:DateofPromotion活动日期:No.ofDays共计天数:A&PActivitiesConducted活动详细情况:()TentCards台卡()Menu推广菜单()MenuMentions菜单插页()TrayMats托盘纸()Posters海报()RetractablePosters易拉宝()Transparency/lightbox灯箱片()CashRegisterToppers收银机上小摆设()IndoorBanners横幅()IndoorBuntings吊旗()Leaflets单张()Others其他_____________________EvidenceofPromotion:推广用宣传用品证明()TentCards台卡()Menu推广菜单()MenuMentions菜单插页()TrayMats托盘纸()Posters海报()RetractablePosters易拉宝()Transparency/lightbox灯箱片()Photograph照片()CashRegisterToppers收银机上小摆设()IndoorBanners横幅()IndoorBuntings吊旗()Leaflets单张()Others其他_____________________PromotionExpensesIncurred实际发生的推广费用3rd.Party第三方赞助Board协会ActivityCode项目编号Total总计COMMENTARY活动总结:Pleaseseereportattached.请见所附报告UNITEDSTATEPOTATOBOARDPROMOTIONREPORT美国马铃薯协会推广活动报告Date日期:Participant&Address:参加者及地址To:……………………………………UnitedStatesPotatoBoard……………………………………Room436,1376NanjingXiRd.……………………………………ShanghaiCentre,200040PRChina致:美国马铃薯协会中国上海南京西路1376号上海商城436室……………………………………Tel电话:8621-62798668Fax传真:8621-62798669ApprovalNo.批准号:…………………….E-mail电子邮件:uspb@prcon.comParticipatingRestaurant参加餐馆名:……………………………………………………………..No.ofOutletsParticipating参加店铺数目:…………………………………………………………ThemeofPromotion推广活动主题:………………………………………………………………Duration持续时间:From………………………..…..to…………………………………………..ACTIVITIESCONDUCTED&ACTUALCOSTS活动内容及实际成本:Advertising广告:Television电视:No.ofspots___________________Cost________________Radio收音机:No.ofspots___________________Cost____________________Print打印机:No.ofinsertions__________________Cost____________________IndoorSignal/LightBoxes灯箱___________________Cost____________________OutdoorBillboard/LightedSigns户外板_____________Cost____________________TotalAdvertisingCost合计广告费用:_____________________In-storeActivities店铺内活动:TentCards台卡:Quantity_______________Cost___________________Menu推广菜单:Quantity_______________Cost____________________MenuMentions菜单插页Quantity_______________Cost____________________TrayMats托盘纸:Quantity_______________Cost____________________Posters海报:Quantity_______________Cost____________________RetractablePosters易拉宝Quantity_______________Cost____________________Transparency/Lightbox灯箱片Quantity______________Cost____________________CashRegisterToppers收银机上小摆设:Quantity_______________Cost____________IndoorBanners横幅:Quantity_______________Cost____________________IndoorBuntings吊旗:Quantity_______________Cost____________________Leaflets单张:Quantity________________Cost____________________Others其它:________________Quantity__________________Cost_______________TotalIn-storeCost店内费用合计:______________________________________TOTALPROMOTIONCOST推广费用合计:______________________________________PROMOTIONRESULTS推广活动成果:PleasecarefullyprovidethefollowinginformationregardingsalesvolumesassessingtheImpactofthepromotion.Reimbursementofpromotionalexpensescannotbecompletedwithoutthisinformation.请认真提供以下推广活动销售量评估信息,否则拒付推广费用ProductsFeatured指定产品Pre-PromotionPeriod活动前一周期PromotionPeriod活动中一周期%changefromSamePeriodlastyear与去年同比%ChangefromPre-promotionPeriod与活动前比PostPromotionPeriod活动后一周期%ChangeIronPrePromotionPeriod与活动前比Examplesofsalesreportperiods销售报告周期举例:2WeekPromotion:Salesvolumesforthetwoweekspriortothepromotion,twoweeksofpromotion,andtwoweeksafterthepromotionmustbesubmitted.两周推广:必须提交推广前两周,推广中的两周,推广后两周的销售量1MonthPromotions:Salesvolumesforthemonthpriortothepromotion,monthofpromotion,andmonthafterthepromotionmustbesubmitted.一个月推广:必须提交推广前一月的,推广中的一月,推广后一个月的销售量Longerthan1month:Salesvolumesforthemonthpriortothepromotion,eachmonthofthePromotionpromotion,andthemonthfollowingthepromotionmustbesubmitted.超过一个月的推广必须提交推广前一月的,推广中的每一月,推广后一个月的销售量EVIDENCESOFPROMOTION推广活动凭据:PleaseencloseInvoicesandevidencesofpromotion(i.e.mailers,magazines,posters,mobiles,Traymats,tentcards,menus,cashregisterloppers,photographs,slidesandvideocassettestapes).请附发票及推广活动的证据(传单,杂志,宣传海报,悬传宣传品,托盘纸,菜谱,收银机上小摆件,投影仪,幻灯片及录像带)。Comments建议-PleasebrieflystatethestrengthsandweaknessesofthispromotionandyoursuggestionForimprovement.请写下您对该推广活动的优缺点简单评估以便改进和提高STRENTHSWEAKNESS优点缺点Participant参加者:………….…………………By(Name)姓名:……………………….Title职位:…………………………………Date日期:…………………………………Signature签字:………………………….

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