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11101091652014120DissertationSubmittedtoShanghaiJiaoTongUniversityfortheDegreeofMasterofEngineeringASTUDYONURBANENDJOINTDISTRIBUTIONNETWORKUNDERE-COMMERCEENVIRONMENTCandidate：PengjueYangStudentID：1110109165Supervisor：Prof.HaoHuProf.JiaDashanAcademicDegreeAppliedfor：MasterofEngineeringSpeciality：TransportationEngineeringAffiliation：SchoolofNavalArchitecture,OceanandCivilEngineeringDateofDefence：Jan.20,2014Degree-Conferring-Institution：ShanghaiJiaoTongUniversity上海交通大学硕士学位论文电子商务环境下城市末端共同配送网点选址研究摘要近年来，随着信息技术的发展，电子商务突飞猛进，网购市场急剧扩张,催生了城市末端配送难题，且在北京、上海、深圳等大城市尤为突出。电子商务环境下，传统的配送方式越来越暴露出效率低下、资源浪费、满意度低、负外部性等诸多弊病，不仅阻碍了城市物流发展，也制约了电子商务的提升空间。然而，对于如何破解这一难题尚未有解决思路。因此，优化城市末端共同配送刻不容缓。本文研究依托上海市发展改革委员会2012-2013年度招标项目“新形势下促进上海市流通业发展的政策思路研究”，在国内外末端配送先进经验的基础上，总结出“便利店”、“共同配送门店”和“自提柜”三种典型末端共同配送模式。本文在对这三种模式的优越性和局限性对比后，综合考虑电子商务物流特点和国内城市现状，设计了“末端共同配送网点”模式，并针对选址布局、利益分配、二次委托等问题提出对策。本文综合考虑了城市物流总体规划、企业成本效益要求、客户满意度等因素，通过两种方法进行选址研究：（1）构建兼顾服务水平和配送效率的末端共同配送网点选址优化模型并用遗传算法求解；（2）构建末端共同配送网点评价指标体系并用改进的层次分析法确定选址方案。本文以上海市徐家汇中心地带为研究对象进行算例分析，验证了上述两种选址方法的可行性，并对这两种方法的过程和效果进行了比较分析。本文对破解“最后一公里”难题提出了一种可行思路，提出以增设末端共同配送网点优化城市物流、促进电子商务发展的创新模式，不但对整合城市末端配送资源、提高末端共同配送的效率和服务水平有实际意义，也在一定程度上补充和丰富了城市物流的理论研究。上海交通大学硕士学位论文关键词：电子商务；末端共同配送；选址；遗传算法；三角模糊数层次分析法；模糊综合评判法上海交通大学硕士学位论文ASTUDYONURBANENDJOINTDISTRIBUTIONNETWORKUNDERE-COMMERCEENVIRONMENTABSTRACTIntherecentyears,withthedevelopmentofinformationtechnology,theE-commercemarketandonlineshoppingmarkethaveexpandedrapidly,whichhasgivenbirthtotheurbanenddistributionproblems.TheproblemsareparticularlyprominentinBeijing,Shanghai,ShenzhenandotherbigcitiesinChina.UndertheE-commercedevelopment,traditionaldistributionmethodshaveincreasinglyexposeditsinefficiency,wasteofresources,lowsatisfaction,negativeexternalities,andmanyothershortcomings,whichnotonlyhinderingthedevelopmentofurbanlogistics,butalsorestrictingthefuturedevelopmentofe-commerce.However,howtosolvethisproblemhasnotyetbeenpaidenoughattentionto.Therefore,tostudyhowtoimprovetheurbanenddistributionnetworkisverynecessary.Theresearchcomesfromthe2012-2013yearproject“PoliciestoPromotetheDevelopmentofShanghaiCirculationIndustryundertheNewSituation”ofShanghaiDevelopmentandReformCommission.Onthebasisofinvestigationandpaperresearch,thispaperconcludesthreecurrentinnovativepatternsofurbanendjointdistribution,namely,the“chainstore”pattern,the“end-joint-distributionstation”patternandthe“pick-uplocker”pattern.Afteracomparisonoftheadvantagesandshortcomingsofthethreepatterns,thispaperbringsupacreativeconceptofthe“urbanend-joint-distributionnetworkdesign”andgivessuggestionsforthedevelopmentofurbanendjointdistributionfromsixaspects,includingcapitalgathering,rightsandresponsibilities,overallplanning,industryguidance,technicalsupportandpublicpropaganda.Thekeyofdevelopingtheurbanendjointdistributionnetworkisthelocationproblem上海交通大学硕士学位论文oftheendjointdistributionnetwork.Theoutletofendjointdistributionnetworkisinfluencedbythecity’smicrologisticsplan,thecost-effectiveconsiderationoflogisticsenterprises,thechoiceofdistributionmodelsofcustomersandtheirsatisfactionoftheservice.Basedonactualsituation,thispaperhasproposedtwomethodsinurbanenddistributionnetworkdesign:(1)Tobuildamulti-objectivemodelbygeneticalgorithmsconsideringboththeefficiencyofdoor-to-doordeliveryandtheconvenienceof“self-get”andtosimplifythemodelbyweightingmethodandsolveitbygeneticalgorithm;(2)Tobuildanevaluationindexsystembasedonfuzzyanalytichierarchyprocesscombiningtriangularfuzzynumbersandtochoosethebestoneamongthealternatives.ThenanumericalexampleofShanghaiXujiahuicentralareaispresentedtoillustratethefeasibilityofboththetwomethods.Onthebasisofthecomparisonbetweenthecourses,effects,advantagesandlimitationsofthetwomethods,thispaperproposesthatthecombinationofthesetwomethodsisapplicabletomorecomplexenddistributionnetworkdesignproblems.Thispaperbringsupafeasibleideaofhowtosolvethe“lastmile”problem.Ittriestooptimizeurbanenddistributionnetworktopromotethedevelopmentofinnovativedevelopmentofe-commerce.Thispapernotonlyhaspracticalsignificanceinpromotingtheintegrationofurbanenddistributionresourcesandtheefficiencyandsatisfactoryoftheendjointdistributionservice,butalsotosomeextent,complementsandenrichesthetheoreticalresearchofurbanlogisticsnetwork.KEYWORDS：E-commerce;EndJointDistribution;LocationProblem;GeneticAlgorithms;TriangularFuzzyNumberAnalyticHierarchyProcess;FuzzyComprehensiveEvaluationMethod上海交通大学硕士学位论文目录第一章绪论·······················································································11.1研究背景与意义··········································································11.1.1研究背景··············································································11.1.2研究意义··············································································21.2文献综述···················································································41.2.1发展模式··············································································41.2.2选址模型··············································································51.2.3选址方法··········