2019年12月红星北京爱琴海项目调研报告-32页PPT文档

内部报告注意保密红星爱琴海项目简介商用事业部内部报告注意保密北京红星爱琴海项目调研报告地理位置项目基本信息项目定位及主题项目效果图租金测算及收益内部报告注意保密3太阳宫爱琴海望京东直门三元桥地理位置内部报告注意保密4百盛家乐福麦德龙北土城东路北四环北三环三元桥太阳宫桥望和桥望京桥四元桥太阳宫爱琴海地理位置–项目区位内部报告注意保密地理位置–项目区位内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT项目在地铁10号线芍药居站与13号线光熙门站之间内部报告注意保密项目基本信息内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT内部报告注意保密项目基本信息内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT内部报告注意保密项目基本信息内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT内部报告注意保密项目效果图-设计亮点之外立面内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT内部报告注意保密项目效果图-设计亮点之主入口内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT内部报告注意保密项目效果图-设计亮点之欧洲阳光小径内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT内部报告注意保密项目效果图-经典欧式装修内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT内部报告注意保密项目效果图-内装效果之星世界内容文字用微软雅黑18号字黑色左对齐TEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXTTEXT内部报告注意保密项目定位及主题【定位主题】爱琴海，一站式全功能购物中心，北三环时尚新地标，下一个城市经济中心必争地，应运而起。北京东北三环的乐享生活中心！集国际精品、潮流时尚服饰于一体，以年轻、时尚的都会金领和新型家庭为主要客户群体，倡导“新时尚，轻奢侈”的消费理念。内部报告注意保密项目定位及主题面向时尚青年、政企高管、高尚家庭成员等，立足周边社区时尚、年轻、高端的实力消费人群，以品质生活、精品业态为最大诉求，满足购物、休闲、餐饮、娱乐、文化的一站式服务。年轻人群高知白领商务群体现代家庭【目标客群】内部报告注意保密购物中心业态规划五层六层+七层四层三层二层一层地下1层F4：爱&珍味商业面积:7422㎡F6：爱&娱乐商业面积:12353㎡F5：爱&分享商业面积:8883㎡F1：爱&精致商业面积7077㎡F3：爱&活力商业面积:7818㎡F2：爱&风尚商业面积:7747㎡B1：爱&生活商业面积:9000㎡内部报告注意保密总体业态结构大类业态分析北京爱琴海项目总体说明业态可租赁面积业态占比61800100%零售2080033.66%餐饮2019032.52%娱乐配套2090033.82%零售34%餐饮33%娱乐配套34%大业态占比内部报告注意保密业态总体说明大业态业态细分面积占比主力店影院600022%电玩12004%超市900033%KTV470017%大餐600022%小计总面积2690043.53%次主力店国际快时尚4300100.00%小计总面积43006.96%非主力店服装服饰960031.37%精品生活390012.25%儿童业态30009.80%餐饮1410046.08%小计总面积3060049.51%总计61800100.00%内部报告注意保密总体业态结构主力店42%次主7%国际快时尚非主力店51%大业态呈现影院22%电玩5%超市33%KTV18%大餐22%主力店呈现服装服饰31%精品生活13%儿童9%餐饮46%非主力店呈现内部报告注意保密楼层业态组合-F10%10%20%30%40%服饰服饰次主力店精品餐饮服饰服饰次主力店精品餐饮业态面积占比铺位数服饰2587.7237%10服饰次主力店2119.8230%3精品1889.5427%12餐饮479.947%31楼面积合计7077.02100%28内部报告注意保密楼层业态组合-F1落位图纸1、PILGRIM,MORELLATO2、AGATHA1、哈根达斯2、酷圣石1、ANNASUI,FOLLIFOLLIE2、FINCO,L’OCCITANE1、FOREVER212、ZARA1、ACUPUNCTURE2、MUX1、kfc2、麦当劳1、SWAROSKI,ENZO2、EVAJEWLLREY1、TOPSHOP2、H&M1、漫咖啡、蓝蛙、星巴克2、costa、太平洋1、seebyclole,COACH,BALLI2、NINEWEST,TNGT1、ALFREDDUNHILL,THOMASPINK,TOMMYHILFIGER2、jorya/joryaweekend1、MISSSIXTY,EN-ERGIE2、FCUK1、ZARA,BERSHKA,P&B2、i.t集合店1、LACOSTE,BOSSORANGE2、MOUSSY1、CKJ,DKNYJ,GUESS2、Collectpiont1、VISAVIS,FOSSIL2、CKU1、dirkbikkemberg,cku2、SIBO1、精致的鞋区1、SEPHORA2、SASA1、LILYROSE,NICI2、CITYCHAIN1、CHOWTAIKOOK,周生生2、昭仪钻翠，恒信钻石工坊1、MIKIMOTO,I’DO2、ARTINI1、REPUBLIC&CO,ENZO2、AVISAVIS,MGS1、BVLGARI,TIFFENI,springfield2、CKJEANS,GUESS1、BURBERRY,KENZO,TRUSSARDIjeans2、ClubMonaco,EXHIBITION概念店1、MARCBYMARCJACOBS,ZEGNASPORTS,VERSACECOLLECTION2、agnes’b，DKNYJEANS1、EMPORIOARMANI,MONTBLANC,a’testoni2、亨吉利名表廊,Tittot琉璃工房1、MAX&CO,agnes’b,juicycountre2、blugirl,misssixty内部报告注意保密楼层业态组合-F2业态面积占比铺位数服饰3875.1050%6服饰次主力店2146.7928%3精品838.4211%12餐饮887.1011%32楼面积合计7747.41100%240%10%20%30%40%50%60%服饰服饰次主力店精品餐饮服饰服饰次主力店精品餐饮内部报告注意保密楼层业态组合-F2落位图纸1、Ochirly,5+2、Marienmary,mindbridge1、UNIQLO2、UR1、LESPORTSAC2、1、TEENIEWEENIE,ROEM,BODYPOS2、IZOD1、TOPSHOP2、H&M1、CHARLES&KEITH2、UGG1、ONLY2、olivedesolves1、VEROMODA2、OASIS1、Etem2、Honeys1、kfc2、麦当劳1、ONITSUKATIGER2、SHOEMARK1、TRENDIANO2、GY,JDV1、ONIARAI,LEVI’S2、G-STAR,卡宾1、速写，WRANGLER2、马克华菲1、THINKPINK2、UCLA,GXG1、REDEARTH2、1、必胜客1、满记甜品、恒记甜品2、许留山1、ZARAHOME2、APPLE1、OYSHO2、COTTONREPUBLIC1、CPU2、PUCCA1、MUJI2、TAGLINE1、ALA2、1、MO&CO2、LARPARGAY1、ASOBIO2、MCJEANS1、IMI’S2、BUILDINGBEAUTY1、KIPLING2、依慧达发饰1、CHOCOLATE2、ESPRIT1、HOLLISTER2、BENETON1、AURORA2、1、GIMABRUNS2、MIGAINO1、MIIDII2、MIKIBANA1、甜品站？2、内部报告注意保密楼层业态组合-F3业态面积占比铺位数服饰3042.0039%14儿童消费2966.5238%10精品1115.709%10餐饮694.039%23楼面积合计7818.25100%360%5%10%15%20%25%30%35%40%服饰儿童消费精品餐饮服饰儿童消费精品餐饮内部报告注意保密楼层业态组合-F3落位图纸1、VISCAP2、SWJEANS1、6IXTY8IGHT2、海盗船饰品1、HOTWIND2、WESTLINK1、T.B22、me&city1、CROCS2、1、A022、乐町1、SOBABY2、汇美舍1、2%2、1、屈臣氏2、万宁1、KISZOONA2、TOY’SRUS1、甜蜜无语2、1、小鬼当