(广告词)

LixiMiddleSchoolChuying(储英)1.Whatotherhotmessages(广告词)doyouknow?2.Canyounamesomeofthem?3.Sharewithus!ASpecialCola.ASpecialChoice.非常可乐，非常选择Fresh-upwithSeven-up提神醒脑，喝七喜。Whenyouthinkofadvertisements,whatwordscometoyourmind?AdvertisementstrustfamouspersonscelebritiesbeinggoodorbadqualitymoneyNewlawcautionsstarsStarswillhavetobecarefulthattheproductstheypromotearesafe.Thinkaboutthestorytitle,lookatthepictureandreadthecaption(照片说明).Canyouguesswhatwearegoingtoreadabout?1.Thestarsshouldbe_____aboutappearingintheadvertisements.A.carefulB.carefully2.Thestarsshould_______theirwordsandbehaviorsintheadvertisements.A.takeresponsibilityforB.takeholdofMakingpredictions1.Themelaminescandalwaslast_______.A.JanuaryB.MayC.SeptemberD.December2.“Loveme,lovemydog”means________.A.关爱动物B.珍视生命C.关注自我D.爱屋及乌3.WecaninferfromWangYueyangthathe_____.A.believesthestarsinadsB.truststhestarsC.wouldn’tbuyanythinginadsD.Chooseforhimselfwhattobuy4.Withthenewlaw,ifaproductturnsouttobeharmful,thestarwill____.A.havetopayforitB.beputinprisonC.losefaceD.facefinesMatchthewordswiththeirmeanings.1.product2.celebrity3.ban4.likely5.responsibility6.appear7.quality8.forceA.afamouspersonB.makesb.dosth.C.beseenD.adutytodealwithsth.E.athingthatismadeforsaleF.beinggoodorbadG.probableorexpectedH.forbidsth.officiallyFillintheblankswithinformationfromthepassage.Peopletendto______whatcelebritiessayinads.Theydon’tbelieveacelebritywouldriskhisorhernameadvertisinga_____product.Butafterthemelaminescandal,therearepeoplewho_______iftheyshouldpayforit.Thenewlawsaysthatcelebritiesshare___________ifgoodstheysellturnouttobe_______.trustpoorwonderresponsibilityunsafedutybelikelytodosth.inanadvertisementberesponsibleforturnouttobeunsafeturnout结果是;证明是eg,Thepartyturnedouttobeverysuccessful.晚会结果开得很成功。takeputpicklookgoselloutThedoctorhastakenmybadtoothout.Putoutthefirebeforegoingtobed.Letmepickoutsomegoodonesforyou.Lookout!Youalmostdroppedthevase.Hiscigarettehasgoneout.Theshopsoldoutalltheirshirts.Readthepassageandfillintheblankswithproperwords:Advertisementsareeverywhere!They’reontheradioandTV,innewspapersandmagazines,andonbusesandb_______.They’reonwebsitesandmobilephones.Companiesgivetheirproductstofilmstars,popstarsandsportstousesothatfanswillbuytheminordertocopythestars.Advertisementshavebecomesoc_______thattheyaren’tworkinganymore.Wedon’tlikeadvertisements.Sowetrynottoseethem.Weturnofftheadvertisementsinourcomputers.buildingscommonWer_______towatchthemonTV,orreadtheminmagazines.Wenolongerpayattentiontothepostersallroundus.Wedon’tcopythestarsb______weknowmaybetheydon’treallylikethethingstheyadvertise.Thismeansthatadvertisingcompaniesneedaneww___toselltheirproducts.Theycan’tmaketheirproducts“cool”byadvertising.Advertisementsaren’tcool,andteenagerswon’tbuythethingsinadvertisementsevenwhentheadvertisementssaytheyarefashionable.refusebecausewayInsteadofusingstars,companiesareusingteenagers.Theypaythemtotelltheirfriendsa____newproducts.Teenagersdon’twanttodresslikeeveryoneelseandbuythethingsthateveryoneelsehas.Theywanttolookdifferentandc____theirownstyles.Teenagersdon’tthinkit’scooltocopythestarsorbuythingsthey’veseeninadvertisements.createaboutDoasurveyofyourclasstofindoutwhatyourclassmatesthinkaboutadvertisementsandcelebritiesinads.GroupdiscussionQuestionnaire(问卷调查)Makingareportwiththehelpofthefollowingconjuctions.Ithink…Inaddition…What’smoreOntheotherhand…However…Inaword…Makingareport:Nowadays,itisdifficulttofindaplacewithoutadvertisements.Advertisingislikeair.Itcanbeanywhere,onTV,innewspapers,inmagazines,overtheradio,onbuildings,onyourdoor,onaballoon…Ontheotherhand,asconsumers,weindeedneedads.Whenweneedsomething,wewillthinkofthequestions:wheretobuy,theproperpriceandthequality.Adswillgiveussomeinformationtosolvetheseproblems.However,someadvertisementsaredishonest,misleadingandconfusing.Certainadvertisedproductsturnouttobeunsafe,orfailtoliveuptowhatisadvertised.Someadvertisementsleadtoconsumerstospendmoneyandbuythingstheydon’treallyneed.Inaword,theconsumers’ownwisejudgmentsarenecessary.ShareaproverbAftergivingarosetosomeone,thefragrance(芬芳)remainsinthehand.Assignment1.Talkwithyourclassmatesaboutthemelaminescandal.2.Finishthecompositionwiththehelpofthematerial:AdvertisementsAreadvertisementseverywhere?Doyoubelievetheadvertisements?Doyoutrustthestarsinthefoodadvertisements.Why?/whynot?(atleasetworeasons)Howareadvertisementsusefultothecustomers?•Thankyouforjoiningus!