信息社会化背景下中国电视国际频道的发展

华中科技大学硕士学位论文信息社会化背景下中国电视国际频道的发展姓名：杨远申请学位级别：硕士专业：传播学指导教师：舒咏平20060508IIIAbstractWiththeglobalizationofinformationandtechnology,apersonshouldnotlivewithoutinformationfromtheenvironment,nottomentionagrouporevenacountry.Foracountry,itshouldnotonlyshowtheworldhowfantasticitis,buttoabsorbmoreadvancedcivilization.Nowadays,asmoderneraofcommunicationsandinformationdevelopingfast,accurateinformationisimportantforeconomicdevelopment,andthekeyfortheprogressofcivilization.Becauseoflanguageandculturaldifferences,poorcommunication,mistakesofinformationunknownaremadealways.Theinternationalchanneldevelopment,forexampletheCCTV-4andCCTV-9havegreatlyenhancedthecommunicationaffectionforChina.Theyhadachievedagreatleap.Theinternationalchannelhasspecificaudiencegroups,foreignspecificityalsomakesitdifferentfromordinarychannels.Theinternationalchannelscommunicationhavetheirowneffects.Theinternationalchannelofcommunicationformsisdifferentfromdomesticandcommunicationstrategy.ThethesisconcentrateontheCCTVinternationalchannel,itmadeacomparisonofothercountries’internationalchanneltoo.Keywords:InformationsocietyChannelspecializationInternationalchannelExternalpropagandizesemi-industrialization20060508□□√“√”20060508200605081“”“”21“”“”CCTV-4CCTV-9CCTV-E&F211.11.1.1“”1“”2“”196311967“”“”“actively”“intended”“”1.1.2“”31..:2002a.52G()...:,1981.68-693..:,1997.24531Google234206070“”D1973A.1980“”“”“”“4..:,2002.4”5“”“”61.21.2.1M.A.5BellDanial.Thecomingpost–Industrialsociety.NewYork:Basicbooks,1973.126-1276Glasner,Sol.Multinationalcorporationsandnationalsovereignty-TowardalawofGlobalCommunicationnetwork.NewYork:Longman,1986.43-44571.2.22060W.“”“”87HartA.UnderstandingtheMedia.Newyork:Routledge,1911,5-68W..:,1966.8-961.31.3.1305019963000930022526011104814331169.81120003597121.3.21520%32%1768%2——“”“”·509..:,2002.18-1910,..:,2001.17611,.2003..2004,212..:,2002a.187“”“”“”13“”197880“”90“”“”14“”“”“”“”“”“”13,..:,2004.31814..:,2002b.17-1881.3.320039“‘’”15CCTV162002CCTV68.3%16CCTV-115CCTV-2CCTV-3CCTV-11CCTV-15CCTV-5CCTV-6CCTV-8CCTV-4“”CCTV-9CCTV-915..:,2003.22-2316..:,2003.285-286922.12.1.1“”“”117“”“”“”“”“”17..CCTV.com.2004,10101998“”2FOX24241480“”“”·2.1.2211112“”“”“”“”“”CNN“”“”“”“”“”2.22112181995525()“5000”CCTV-42001CCTV-9CCTV-E&F2.2.12/380%10019“”11959——197618..:,2003a.2331319594211964“”1965331976——199170197619841990“”199171619919119921992101CCTV-42000925CCTV-9CCTV-9320211010CCTV-4CCTV-919..:,2003b.235-236142.32.3.1“”“”NoamChomsry“”EliteMedia“”Agenda-settingMedia……theFramework2020...2003.152.3.213420815211“”——“”22“”5000CCTV-4CCTV-420029CCTV-410CCTV4CCTV-41992101CCTV-421,..:,1994.2422..:,1997.36-3716CCTV-420029224CCTV-4CCTV-420029773017CCTV-4CCTV-4“”“”“”CCTV-42002——1992101994530186020002760“”“”“”“”60“”“”——“”CCTV-4CCTV-4“”CCTV-4“”2006.3.27CCTV-4CCTV-47810645015301152302552302552154055023075151407754025135196121277132006.3.29CCTV-4CCTV-478740450230353353031023555035052015177108525307613761332520“”statefarmCCTV-9CCTV-E&FCCTV-4“”CCTV-4CCTV-4“”“”“”“”“”21(2)“”CCTV-9CCTV-9480“”23“”19911986FocusChinaChinaCenterstateTVTheaterCCTV-9200092520045“YourwindowonChinaandtheworld”(“”“”)23...2005.522BizChinaCultureExpress()DialogueAsiatoday()Upclose()Travelogue()Documentary()Natureandscience()RediscoveringChina()AroundChina()WORLDWIDEWATCHJamesAileenCCTV-9AsiaTodayBizChinaChinaTodayWorldWideWatchWorldInsightNewsHourAroundChinaChineseCivilizationCultureExpressRediscoveringChinaTravelinChineseDialogueUp-CloseTravelogueCenterStageSportsSceneDocumentaryNatureandScienceCCTV-9CCTV-9“”“CCTV-9”BillCampbell“”23CCTV-9“CNNFOXABC‘’”JamieRoperKANSASLawrence.comCCTV-9CCTV9——””“”RevolutionCCTV-9CCTV-9CCTV-9CNNCCTV-9CNN3020064519CCTV-90-22-33-53-77-88-10410-1212-1616-1717-2020-2121-2222-232423-2525-30200491212CNN2402210“”510153315171720220232325“”125272730“9-11”1CNNCableNewsNetwork,CNN1.2.3.4.CNN“”CNN“”CCTV-96CNN24.CNN..2004a.1225CNNCCTV-9CNN“”2001“9-11”CCTV-9WorldWideWatch19CNNCCTV-9CNNCCTV-9CCTV-9“”CCTV-9CCTV-926CNNCCTV-9“”CNNCNNCNNCCTV-9upclose,CNNCCTV-9CNNCNNCCTV-9CCTV-927CCTV-924“24”25CNNCNNCNN26CNNCNN“”CNN“”5200550CNNCCTV-9CCTV-9CCTV-9“”CCTV-9(3)CCTV-E&F25.CCTV-9.CCTV.2004.426.CNN..2004b.12282004922101CCTV-4CCTV-9CCTV-E&FCCTV-E&FCCTV-E&F248419912089103C3S292.4,,.,.,,,.2.4.1CNN20055010092.4.220041015710CCTV-4CCTV-9120CCTV41000CCTV94000200410167173033.13.1.1“”271971“”2008213.1.290%“”3.1.3“”27..,2006,3:4-6313.23.2.1“CCTV”(ChinaCentralTV)ChinaCulturalTV,“‘’‘’‘’‘’”28“”29“”30CCTV-4“”“”“”——“”“”,,28..,2002,2:14-1529..:,2003.11430,..,2003,1.432“‘’‘’”313.2.22004CCTV-9BIZCHINA“”3.2.31“…”“…”31..:,2004.164-165332“”3.33.3.1:1CCTV-948080128250010018023070203433.3.23.3.31WTOBBC-35220082010“”3.3.42005420056364“”“Globalization”4.120“”“”“”374.1.1“”1234“”564.1.2381996331CCTV-4CCTV-94.1.31199733192394.1.44.24.2.1——“”MEDL1972“”“‘’``````‘’”32“”32..:2002b.5404.2.2“”123“”4.2.3FFF199881200044192582519953——41“”4.2.41dialogue23333..,2002,12:38-39424.34.3.1WTO12199261999“”“Promotion”“”3CNNBBCDWTF1RAIOPTNHKTVEStarTV()Discovery()60cm“”4.3.2435——“”“”“”“”GuangzhouEnglishChannel20067144CCTV-4CCTV-9CCTV-E&F4520064461..——.,