,,,,,,,;;,;,,,,,,,50,,,,,(SuzanneLanger),,,,,,,,,?,,????????461999.4©1995-2003TsinghuaTongfangOpticalDiscCo.,Ltd.Allrightsreserved.11,70,,,,,,,:,,,,,,,,,,,,,,,,,,,,(demassifi2cation),,,,,,,,,,,,60,,,60,,,,561999.4©1995-2003TsinghuaTongfangOpticalDiscCo.,Ltd.Allrightsreserved.90,,,90,,(Klinger,F.N.):,16,(TychoB.Rrahe),,,,,,,:???,,(C.SPeirce),:,,,:,:,,,,,,,,,:,,,,,,,,,,(Issac.Asi2mov),,,,,,,,:11,661999.4©1995-2003TsinghuaTongfangOpticalDiscCo.,Ltd.Allrightsreserved.,,,,,,,,,521,,,,,,,,,31,,,,,,,,,,,:,,,,,,:?,,,,,41,,,,,,,,761999.4©1995-2003TsinghuaTongfangOpticalDiscCo.,Ltd.Allrightsreserved.51:,,,,,:11;21;31;41;51;61;71;81,()(),,,,,,;,,,,,,,:,,,,,,,:,,,,,:,,,,,,,,,,,861999.4©1995-2003TsinghuaTongfangOpticalDiscCo.,Ltd.Allrightsreserved.,,,,,,,,,,,(ResearchMethodologyofMassCommunicationRoggerD.WimmerJosephR.DominickWadsworthPublishingCompany)(32),(:5,,TBS;NHK,NHK;,,),,,;,,,,:,?:6,:?:,,10%,103%20%:,1/3,,,:1993,,,,(52),,,:,??,,?,,,,,(:)961999.4©1995-2003TsinghuaTongfangOpticalDiscCo.,Ltd.Allrightsreserved.