海洋食品再中国得市场分析(1)

CANNEDSEAFOODINCHINA:AMARKETANALYSIS©AccessAsiaLimited,2004CannedSeafoodinChina:AMarketAnalysis©AccessAsiaLimited,2004PageiiChinaContactPublicationdate:December2004Publishedby:AccessAsiaLimitedTelephone:[phone]Fax:[phone]Chinaaddress:509ShenxinMansion,200NinghaiEastRoad,Shanghai200021,ChinaTelephone:[phone]/5679Fax:[phone]UKAddress:BrickHouse,21,HorseStreet,ChippingSodbury,BristolBS376DA,UKE-mail:[e-mail]:AllrightsreservedtoAccessAsiaLimitedDisclaimer:AccessAsiaLimitedhasundertakenstringenteffortstoensuretheaccuracyofallinformationcontainedinthisreport.However,sincenotalldatacanbeverified,errorsoromissionsmayoccurforwhichAccessAsiaLimitedacceptsnoresponsibility.DetailssuppliedbyAccessAsiaLimitedshouldonlybeusedasanaidtoassistinmakingbusinessandinvestmentdecisions,notasthesolebasisforsuchdecisions.?ChinaContact(animprintofAccessAsiaLimited)Allrightsreserved.Thisdocumentisunderstrictcopyrightandreproductioninanyformwhatsoeverisprohibited.Nopartofthispublicationmaybereproduced,copied,storedinanelectronicretrievalsystemortransmittedwithoutwrittenpermissionorinaccordancewiththeprovisionsoftheCopyright,DesignsandPatentsAct1988.CannedSeafoodinChina:AMarketAnalysis©AccessAsiaLimited,2004PageiiiContentsCHINACONTACT......................................................................................................IICONTENTS.................................................................................................................IIIINTRODUCTION.........................................................................................................1ReportCoverage.....................................................................................................................................................1ExecutiveSummary...............................................................................................................................................1RelevantAccessAsiaReports.............................................................................................................................2Glossary.....................................................................................................................................................................3FreeMonthlyOnlineNewsletters.......................................................................................................................4MARKETBACKGROUND........................................................................................5FastFacts..................................................................................................................................................................5RegionsofChina.....................................................................................................................................................6MapA.1CHINA:PROVINCESANDMUNICIPALITIES...............................................61CHINA’STOTALCANNEDFOODMARKET....................................................81.1Overview.....................................................................................................................................................81.2China’sTotalFoodMarket...........................................................................................................................91.2.1TotalFoodMarket:FoodandNon-foodSales.....................................................................................9Table1.1TOTALCURRENTVALUERETAILSALESBYFOODANDNON-FOODINCHINA,1997-2003.......................................................................................................91.2.2TotalFoodMarket:Food/Non-foodSalesSplit...................................................................................9Table1.2PERCENTAGEBREAKDOWNOFSALESBYFOODANDNON-FOODINCHINA,1997-2003....................................................................................................................91.2.3TotalFoodMarket:UrbanandRuralSplit..........................................................................................10Table1.3TOTALCURRENTVALUERETAILSALESBYFOODANDNON-FOODINCHINA,1997-2003.....................................................................................................101.2.4TotalFoodMarket:TotalValueTrends..............................................................................................11Table1.4CURRENTVALUEOFFOODSALESBYMAJORPRODUCTCATEGORYINCHINA,1997-2003.........................................................................................111.2.5TotalFoodMarket:UrbanValueTrends............................................................................................11Table1.5URBANFOODSALESVALUEBYMAJORPRODUCTCATEGORYINCHINA,1997-2003........................................................................................................................121.2.6TotalFoodMarket:RuralValueTrends.........................................................................................