商业计划书-PPT范例-英文

Logo’sVisionTobethedominantplatformenablinguniversalB2Ce-commerce–consumersandmerchantsaroundtheglobetradingwitheachotherthroughAccesstomoreproductsoninternationalmarketsBuysmoothlyandsafelyonline,noworryaboutcurrencyexchangeConvenientdeliveryTimelycustomerservicesOverseasMerchants’needsMaximizerevenuebysellingmoreproductstomorecustomersaroundtheworldMinimizecostsonmarketing,logisticsandcustomerservicesSecuretransactionTheProblemWithCross-Bordere-commerce:ProcessGapsInternationalPaymentsLogisticslanguagecustomerservicesculturaldifferencesAlthoughtheInternethaslongenabledinformationtoflowfreelyaroundtheglobe,e-commercehasnotspreadaswidely,becauseofvariousbarriers.DomesticCustomers’needsProcessGapsLogoAAABridgestheGapsinCross-Bordere-commerceInternationalPaymentsLanguageDifferenceCustomerserviceLogisticsProductInformationDomesticConsumersOverseasMerchantsClearthehurdlestoconsumeroversease-commerce•Limitedmerchandise/servicechoices•Languagedifference•Internationalpayment¤cyconversion•Internationalshipping,tariffs&logistics•Customerservices&culturedifferencesGiveoverseasmerchantssimpleaccesstooverseasconsumers•Lowcostandlowrisk•PlugandplayAAAprovidesanonlinee-commerceplatformthatbridgesALL5majorgapswhichpreventglobalB2CtransactionsfromhappeningLogoStartingWithChineseConsumers…•Near-TermMissionof–Capturetheuntappedmarketofhigh-endChinesee-consumersshoppingaroundtheglobe–Developastrongbrandnameanddeepcustomerloyalty–BuildabaseofAmericanonlinemerchantstocapturehighermarginsandprovidedifferentiatedofferingsLogo…ToWhomWeProvideanUnparalleledCustomerExperience•Brandnewshoppingconceptandexperience–Nolimitonchoices,timeandlocations–Onlypayonepriceinlocalcurrency,alltaxes,shippingcosts,tariffsetc.included–6-14workingdayguaranteeddeliveryongoodsaroundtheworld–Accessiblecustomerserviceswithreturnandexchangeguarantees•Highlyefficientbackofficeproceduresandlogisticsystems–Uniqueandproprietaryflowdesignandordersystems–Highlyefficientlogisticsystems•Superiorcustomerserviceandrelationshipmanagement–Alwaysviewcustomersasthecoreresourceof–Alwaysbe‘Friendly,timely,thoroughandconsiderate’tocustomersLogoAAAisSuccessfullyAttackingtheMostProfitableSegmentoftheB2CMarketLevelofmerchandisechoicesOrderSizeSpecializedbrandnamewebsitesOnlineportalshoppingmallsLogoLogoAndIsTheOnlyChinesee-commercePlayerinGlobalB2CLaunchBiz.TypeKeyBusinessBusinessSizeNotesAAA2004/11GlobalB2CFacilitatesbuyingoverseasgoods/servicesOver700kregisteredusersVerypositivefeedbacks;fastgrowth;seeking1stroundfundingAlibaba1999B2BMerchantsinAsia5millionmerchantsmembersDominanceinB2BEachnet1999C2CAuctionplatform10millionusers,$250milliontransactionvolumein2004BoughtoutbyeBayin2003forover$100million.Dangdang1999DomesticB2CLowendbooks,DVDsandsmallitems6millionusers;$20millionsalesin2004RejectedAmazon’s$100milbidforover70%sharesJoyo2000DomesticB2CLowendbooks,DVDsandsmallitems5.4millionusers;$38millionsalesin2004BoughtoutbyAmazonin2004for$75milTaobao2003C2CAuctionplatform4.3millionusers;$80milliontransactionvolumein2004(est.)DirectlycompetingagainsteBayChina;freeandnorevenuesourceyet1pai2004C2CAuctionplatformFarbehindeBayChinaandTaobaoFormedbyYahooandSina.VerylimitedgrowthLogoAAA’sTargetMarkets•Chinesehigh-end(middleclass)consumers–Morethan8milliononlineusershaveover$5,000annualincome(CNNICSurvey2004),100Millionby2010•Thisnumberisgrowingquickly,andisactuallyhigherthanreportedbecausemanyChineseshieldtheirtrueincomes•Disposableincomeratioishigherthaninothercountriesbecauseoflowercostoflivingandextremelyhighconsumerconfidence•MasterCard/Visaestimatesmorethan100millionChinesewithannualincome$5,000by2010•Overseasmerchants–MerchantswhoareinterestedinChinaconsumermarket•Limitedresourcesandcapital•Donotwantexposuretohighbusinessand/orfinancialrisks•Products/servicesfitChineseconsumers’demandLogoHighlyDesiredConsumers$3K-2ndtiermarket$3-4KannualincomeCoremarket$5-49kannualIncomes2ndtier$50-100K$100K+10.7%ofInternetusers(10,000,000)Age20-30,newgraduates,juniorprofessionalsandordinarystaff0.5%ofInternetusers(500,000)Age40+,seniorprofessionals,middle+managersandexecutives8.7%ofInternetusers(8,000,000)Age25-40,collegeeducation;Youngprofessionals,techniciansandSr.staff-DatafromCNNIC2005.1Logo59mil77mil98mil123mil150mil185mil210mil2002200320042005E2006E2007E2008EInternetUsersinChinaIncreasingDramatically•AccordingtoCNNIC,Chinainternetuserswillreach120millionin2005•Only7.3%ofinternetusersshopoftenonlineasof2004•However,thisnumberisexpectedtogrowover60%by2008andonlineretailtransactionvolumeisexpecttoreach$9billionby2008•Directonlineshoppingforoverseasgoods/servicesiswellunderservedLogoMarketSize,Cont’d•Ahasslefreechanneltoreachglobalconsumershighlydesired,esp.bymid-smallsizeones–USsmalle-tailersalone--over200,000(CahnersIn-Stat,July2002)–Anestimated$130.3billionUSonlineretailsalesin2006–SizecouldbedoubledwithexpansionintoJapan,EuropeandKorea•$30millio