消费者选择对零供博弈结果的影响——基于心理经济学视角分析

消费者选择对零供博弈结果的影响——基于心理经济学视角分析作者：李骏阳，肖璐，LIJun-yang，XIAOLu作者单位：上海大学,国际工商与管理学院,上海,200444刊名：商业经济与管理英文刊名：JOURNALOFBUSINESSECONOMICS年，卷(期)：2010，(5)被引用次数：0次参考文献(29条)1.AILAWSDIKL.BRADLOWETEmpiricalModelsofManufacturer-RetailerInteraction:AReviewandAgendaforFutureResearch20092.MEZAS.SUDHIRKDoPrivateLabelsIncreaseRetailerBargainingPower20103.BESANKOD.DUBEJP.GUPTASCompetitivePriceDiscriminationStrategiesinaVerticalChannelusingAggregateRetailData2003(9)4.PANCRASJ.SUDHIRKOptimalMarketingStrategiesforaCustomerDataIntermediary2007(4)5.BUZZELLRD.ORTMEYERGChannelPartnershipsStreamlineDistribution1995(3)6.MULHEMFJ.PADGETTDTTheRelationshipbetweenRetailPricePromotionsandRegularPricePurchases1995(4)7.VILLAD-BOASRLMPricePromotionsandTradeDealswithMultiproductRetailers1998(7)8.RAOAR.MAHIHThePriceofLaunchingaNewProduct:EmpiricalEvidenceonFactorsAffectingtheRelativeMagnitudeofSlottingAllowances2003(2)9.REYP.THALJ.VERGETSlottingAllowancesandConditionalPayments200910.KURTULUSM.TOKTAYBCategoryCaptainship:WhoWins,WhoLoses200911.BOWMANRJShouldYouJustSayNotoWal-mart1996(12)12.CHOISCPriceCompetitioninaDuopolyCommonRetailerChannel1996(2)13.CHOISCPriceCompetitioninaChannelStructurewithaCommonRetailer1991(4)14.曹静.方名山关于流通渠道中生产商与零售商关系的博弈分析[期刊论文]-商业经济与管理2007(9)15.CHUJH.CHINTAGUNTAPK.VILCASSIMNJAssessingtheEconomicValueofDistributionChannels:AnApplicationtothePersonalComputerIndustry2007(1)16.VILLAS-BOASSBUsingRetailDataforUpstreamMergerAnalysis2007(4)17.MORAGA-GONZALEZJLQualityUncertaintyandInformativeAdvertising2000(4)18.GEYLANIT.DUKESAJ.SRINIVASANKStrategicManufacturerResponsetoaDominantRetailer2007(2)19.CUITH.RAJUJS.ZHANGZJAPriceDiscriminationModelofTradePromotions2008(5)20.SRINIVASANS.PAUWELSK.HANSSENSDM.DEKIMPEMGDoPromotionsBenefitManufacturers,Retailers,orBoth2004(5)21.LARIVIEREMA.PADMANABHANVSlottingAllowancesandNewProductIntroductions1997(2)22.SULLIVANMWSlottingAllowancesandtheMarketingforNewProducts1997(2)23.JEULANDAP.SHUGANSMManagingChannelProfits1983(3)24.JEULANDAP.SHUGANSMChannelofDistributionProfitsWhenChannelMembersfromConjectures1988(2)25.EITANG.HESSJDATheoryofChannelPricePromotions1991(4)26.INGENECA.PARRYMEChannelCoordinationWhenRetailersCompete1995(4)27.AILAWSDIKL.BRADLOWETEmpiricalModelsofManufacturer-RetailerInteraction:AReviewandAgendaforFutureResearch200928.吴明隆SPSS统计应用实务200029.俞文钊.鲁直.唐为民经济心理学2000本文链接：授权使用：无锡市图书馆(wxstsg)，授权号：1f436efc-656c-4c50-9d66-9e6101163dd0下载时间：2011年1月5日