Strategic Social Media Marketing-社会化媒体营销策略

WorldClassBrandManagement©2010WorldClassBrandManagement,Inc.AllRightsReservedWorldClassItstartswithaquestion:1.IssomeoneGooglingyourightnow?©2010WorldClassBrandManagement,Inc.AllRightsReservedWorldClassBrandManagementWorldClassWhatstartedwith:WorldClassBrandManagementWorldClassHasturnedinto:andhundredsmore…WorldClassBrandManagementWorldClassAreyouconfusedyet?WorldClassWorldClassWorldClassWorldClassTheProblem:–Doyouknowwhatinformationisbeingpresentedwhensomeonesearchesyourname?–Doyoucontrolwhatinformationisbeingindexed?–IstheinformationontheWebactuallyyou?–Doyouknowhowtodefendyourreputationonline?–Areyoubeingfoundbyrelevantkeywordsearches?–DoyouhaveaStrategicSocialNetworkingPlan?WorldClassBrandManagementForresterResearchestimatessocialmediamarketingtogrowatanannualrateof34percent–fasterthananyotherformofonlinemarketinganddoubletheaveragegrowthrateof17percentforallonlinemediumsPepsichoosessocialmediacampaignoverSuperBowl2010isthefirstyearthatPepsiwilllaunchasocialmediacampaigninsteadofadvertisingattheSuperBowl.WorldClassHerearethemajorareasyouwillneedtoincludeinyourstrategicplan,andweareexcitedaboutthepossibilityofassistingyouifyouwantaprofessionalteamtobuildandmanageyouronlinereputation.WorldClassBrandManagementWorldClassWorldClassBrandManagementFacebookintheSocialSphereInApril2008FaceBookhitahugemilestone:theyofficiallycaughtuptoMySpaceintermsofuniquemonthlyworldwidevisitors!Thismeansyouneedtohaveapresencehere,butdoyouhavetimetoregularlypostupdates,respondtorequests,produceafanpage,makeabusinessconnection?Ifyou'vepreviouslyhadaMySpace,doyoukeepitordeleteit?Canyoumanageboth?FaceBookisoneofthemosteffectivewaystoconnectwithpeopleontheinternetIFyouknowwhatyou'redoing.Sadly,mostmarketerswillhoponFaceBookandshootthemselvesinthefootbeforetheyevengetstarted!IfyoumakejustoneofthesecriticalmistakesyouwillnotbeabletoleverageFaceBooktobuildyourbusiness.Ourteamhastheexperience,skillsandtoolstoDOMINATEonFaceBook.ThehiddentacticsweuseaspartofyouroverallBrandStrategyaloneareworth$1000'sofdollarsinPROFITforyourbusiness.WorldClassWorldClassBrandManagementTwitterintheSocialSphereTwitterhasbeenoneofthefastestgrowingsocialnetworkingwebsitesinrecentyears.WhatthismeansisthatTwitter'sanabsolutegoldmineforeducatedonlinebusinessowners&networkmarketers!OurTwitterexpertsknowexactlyhowtocreate,manageandpromoteyourBrandusingTwitter.OurTwitterteamleveragesahandfulofcutting-edgemarketingtoolstogenerateleadsusingthisamazingnewsocialmarketingcommunity!Ifyouaren'tfamiliarwithTwitter,don'tknowhowtocreateatweet,whatitmeanstobefollowedorbeafollower,orhowtoretweet...don'tworry,we'lltakecareofallthedetailsforyou.Yourkidswillbeamazedthatyou'vegotthishandled.WorldClassWorldClassBrandManagementVideoMarketingintheSocialSphereVideomarketingisoneofthefastestwaystogetindexedonorganicsearchengines,whichis100%FREETRAFFIC!However,90%ofinternetmarketersthinkthatsinceYouTubeisthebiggestvideohostingsiteontheinternet,thatit'stheONLYsite.BIGMISTAKE.Yes,YouTubeisdefinitelythelargestvideohostingsiteontheinternet,butyou'releavingTHOUSANDSofdollarsonthetableifyou'renotimplementingstrategiesthatputyourvideoson40+differentvideohostingsites,socialbookmarkingsites,podcasts,blogsites,etc.withtheclickofabutton.Ourteamachieves9outofthetop10Googlepositionsforcertainkeywordsina48hourperiod.THISISKILLER!We'llalsoworkwithyoutodevelopyourownBrandedVideo,whattosayinavideo,howtosayit,andhowtopositionyourselfsothatyourvideosconvertevenifyou'veneverbeeninfrontofacamerabefore...;)WorldClassWorldClassBrandManagementBloggingintheSocialSphereYourblogisyourcentralnervecenter.AprofessionallookingblogcanboostyourBrandandimproveyourbusinessprofits100-foldIFyouknowhowtodriveserioustraffictoit.That'swherewecomein...Thebloggingexpertsonourteamaresomeofthemostadvancedbloggersontheinternet.Doyouwanttopersonallyspendthetimetolearnhowtousejustthetop6bloggingwebsites?Eachoneisdifferentandeachonehasuniquetechnologyaspectswhichyoucancertainlylearn.Asourclientwewillset-upyourveryownwordpressblogandtwootherblogsites.Thenwewillworktoturnyourblogintoalethalweaponthatcangeneratenewleadsonadailyoncompleteautopilot.Inordertodowhatwedo,eachsitemustinstallspecificwordpresswidgets&plug-ins,tricks&tools,butourteamhasgotyoucoveredandwilltakecareofallthetechnicaldetails.WorldClassWorldClassBrandManagementWeb2.0intheSocialSphereOurTeamincludesMASTERSofeverysingleformofWeb2.0marketing,whichisbasicallyanymarketingplatformwhereuserscaninteractwithoneanotherandshareinformation.It'snotjustFaceBook,Twitter,YouTube,andMySpace...Farfromit.SomeofthemostprofitableWeb2.0sitesincludethingslikeHubpages,Squidoo,andLinkedInalongwithcountlessothers.OurteamisgoingtoimplementforyoualltheleadingedgeWeb2.0technologiestoleverageALLFORMSofWEB2.0marketingsothatwecanassistyoutogenerateanendlessamountoflaser-targetedleadstoyourbusiness...FORFREE!Therapidly-risingpopularityofsocialnetworkshavechangedtherules