以建筑工程总承包企业为核心的商业生态系统的构建

南京航空航天大学硕士学位论文以建筑工程总承包企业为核心的商业生态系统的构建姓名：陈勇申请学位级别：硕士专业：企业管理指导教师：赵湘莲20080301iPAEIiiABSTRACTThisarticlepointedouttheimportanceofacceleratingthedevelopmentofgeneralcontractsenterprisesbyanalyzingtheimportantpositionandfunctionofarchitectureindustryinnationaleconomy,aswellaselaboratingthepresentsituationofarchitectureindustry.Todevelopthegeneralcontractsenterprisesbetter,avoidtheoverlycompetitions,anddistributethesocialresourcebetter,thisarticlehasintroducedthebusinessecosystemandattempttobuildthebusinessecosystemwiththecoreofarchitecturegeneralcontracts.Inviewoftheconstructionprofession'scharacteristic,thisarticlehasbuiltthebaseframeofbusinessecosystemwiththeregionmarketsubsystemandtheprofessionalfieldmarketsubsystemasthemainbodyandjudgethelifecycleofcommercialecosystemusingthecombinationofrationalandqualitativemethod.Andanalyzingtheprojectpointsofgeneralcontractsenterprisesineachlifestage.Theopeningstage,chosethepartnerenterprisesofgeneralcontractsenterpriseswithindistinctandsyntheticaljudgmentmethod,analyzethemainworkofthegeneralcontractsenterpriseswiththetheoryofPAEI;thedevelopingstage,buildthevaluesharingchainofgeneralcontractsenterprises,andvaluesharingsystem,bringforwardthatthegeneralcontractenterprisesmustpayattentiontodevelopthecorevaluechainandthenocorevaluechain;theleadingstage,introducethekeycompetitivenessofthebusinessecosystem,analyzegeneralcontractsenterprises’thevalueofcorevaluechainandenhancethekeycompetitivenessofenterprises;therenewalstage,analyzeupdatemodeofbusinessecosystemanddevelopmenttrendofgeneralcontractsenterprises.Throughthestudyofthisarticle,providesthebasictheoryforconstructionofgeneralcontractsenterprisesandthedevelopmentofiiibusinessecosystem.KeyWords:Businessecosystem;Generalcontracts;Lifecycle;Keycompetitiveness,11.11.1.111981-200121490286.4%[1]20037%200534745.7927625001800[1]220%30%70%40%70%50%25%[1]1978203.8%7.0%[2]31978200035524.93%200136695.02%200238935.28%[3]41.1.2319849[1984]12319806604200453309198064820042557.91980286.93200427745.38[3]1200182[2001]824[4]20015.6%20.2%42.1%32.1%[5]1997C102.39%C106.39%C1014.08%[5]19849005[6]1%[7]-DesignBuildInstituteofAmerica2000-D-B199525%30%200545%[8]20022254319%71.32256.10%1.66;7618902.49;18106.75.92[9]2WTO2001WTO6WTO1.21.2.11.2.1.1ThomasJ.Willoughby[10]1995FrancisHartman[11]1996FrancisHartman[12]1997K.T.Yeo[13]20021.2.1.219842003317[14]WTO[15][16]2003WTO[17]20012[18]2003EPC[19][20]2004[21]2004WTO[22]2005[23]20058[24]1999[25]1999[26]2002[27]2002[28]2006[29]1999[30]200531.2.2BusinessEcosystemJamesF.Moore[31]1993:91.2.2.11JamesF.Moore[32]1999[33]2MarcoIansiti[34]2002RoyLevien[35]20023SanjivGossain[36]2002ReinventingValue:theNewBusinessEcosystemEcosystemStoreHaraldMatherRomanBrandtweiner[37]1999RobertW.RycroftDonE.Kash[38]19991.2.2.21011998[39]2005[40]20042[41]1999[42]2005[43]20053[44]2002[45]2000[46]1998[47]2000[48]20034[49]2006[50]200511[51]2003[52]20078[53]2007[54]20071.2.31.31.3.11.3.2121.41.4.113141.4.2121.51.5.1151.5.2123162.12.1.1BusinessEcosystemJamesF.Moore1993:[55]2.1.22.1[32]172.1[56]121832.1.32.2[32]2.21219342.1.42.1.4.11nicheR.H.1910[57]202.32.32121973HollingWestman1985[58]2.4222.43[58]2.1.4.2231Cheung1987[59]Williamson[59][51]2421niiRR==∑2-111()nnipitiidiiiCCCCCP+∆+====+∑∑2-21PRCRrCCC−===−i=1,2,,n2-3211rrrr−=V2-4RiiPdiiCpiiCtii∆Cnr2r1PdCt25∆C32.5abcd∆r2.5arb∆r∆CCtRrarababcd26∆rbbrc∆rCtCpPd∆Crd∆r∆C272.1r∆r4200120052.22-32-4r∆r2.2200020012002200320042005R10.310.410.711.11212.9Cp8.78.618.628.648.818.92Ct0.750.740.70.680.590.43∆C0.250.40.650.770.961.11Pd0.080.140.20.280.480.61r0.053170.0515670.0521140.0703950.1070110.165312∆r--0.030140.0106040.3507940.5201440.5448092.22000200220032.1200020022820032.22.2.1200112601385[60]2.3EPCEngineeringProcurementandConstruction292.32.2.2ConstructionIndustry30GB/T4745-20022.4[61]2.44714721472247234724474724725312.44848049490501502505032.2.32.6[62]322.6[3]EPC33BOTBOOTEPC2.2.412342.3342.72.82.7352.8ABabaBBaAabA36b2.92.9373.1PAEIPAEIPAEIPAEI3.1[63](paEiPaEi)(PAeI-)(pAEi)(PAEi)(P---)(--E-)(PAei)(paEi)38PAEIPAEIpaEiPaEiEPEPEPAEI393.2TheAnalyticHierarchyProcessAHPAHPAHPTLSatty2070[64]AHP[64]3.2.1[65]3.1403.1B1C1C2C3B2C4C5B3C6C7C8B4C9C10B5C11C12C13B6C14C15B7C16C17C18C19C20AB8C21C22C23ABC23C8B8413.2.2AHP1Bk,CiCjijBkCijCij0Cij1/CjiCii1193.2[64]24681/21/41/61/83.2CijCijij1ij1/3ij3ij1/5ij5ij1/7ij7ij1/9ij9A1BiAB42AB128111121822122288813288BBBBbbbBbbbBbbbLLLMMMMMLA111218212228813288bbbbbbbbbLLMMMMLB1C=123111121322122233313233CCCCcccCcccCcccB1=111213212223313233cccccccccB2B3B4B5B6B7B82AWB1WB2WB3WB4WB5WB6WB7WB8B1B1WC1WC2WC3B2B3B4B5B6B7B8WC4WC5WC233WBWCC1C2C3C4111212313424CBCCBCCBCCBC=×=×=×=×3-1431223(,,)CCC=LL3-23.2.33.33.37654321R3.43.4123C1r1,1r2,1r3,1C3r1,3r2,3r3,3C14r1,14r2,14r3,14R=1,12,13,11,32,33,31,142,143,14rrrrrrrrrR1,12,13,11,22,23,21,232,233,23rrrrrrrrrMMM3.2.444R1=1,11,21,23rrrMR22,12,22,23rrrMR3=3,13,23,23rrrM1,11,21,2312231(,,)CCCrrrO=•MLL2,1