三洋能源在中国的供应链管理策略研究

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上海交通大学硕士学位论文三洋能源在中国的供应链管理策略研究姓名:董国平申请学位级别:硕士专业:工商管理指导教师:邵晓峰20090111THERESEARCHONSANYOENERGYCOMPANY’SSUPPLYCHAINMANAGEMENTSTRATEGYINCHINAABSTRACTWiththeaccelerationofeconomicglobalization,marketcompetitionfrombothhomeandabroadisbecomingmoreandmoreintense.Enterprisesareunderthepressureofshorterleadtime,higherproductquality,lowerproductcostsandbetterservice;atthesametime,corporationbetweenenterprisesisevenmoreintense,andthetrendofcooperatingregionallyandinternationallyhasbecomeincreasinglyapparent.Asaresult,moreandmoreenterprisescaremoreaboutthecorebusiness,leavingmuchconventionalbusinesstootherenterprises.Byinvestingvastresourcesonnewtechnologyandstrategy,theseenterpriseshaveloweredthecostandparticipatedincompetitionfromdifferentmarketsinamorefavorablemanner.Anumberofenterpriseswithadvancedmanagementhavenearlyloweredinternalcosttotheextreme.Withthedevelopmentofenterprisecooperation,supplychainmanagementisattractingmoreandmoreattention.ThethesisstudiesSanyoEnergyCo.,LtdanddiscussesthedeficiencyintheimplementationofsupplychainmanagementinChina;furthermore,itprovidesasetofsolutions.ItfirstlyanalyzesthepresentsituationofsupplychainmanagementinSanyoEnergyCo.,Ltd.;secondly,itoptimizesandintegratesthesupplychaininSanyoEnergyCo.,Ltdfromtheperspectiveofsupplychainmanagement;thirdly,itdiscussesthemajorproblemsintheimplementationofsupplychainmanagementinSanyoEnergyCo.,Ltd;andfinallyitdrawsconclusionsandpointsoutwhatweshouldthinkmore.ThethesisaimsatsuggestingSanyoEnergyCo.,Ltdtointegrateresourcesrelatedinviewofglobalsupplychainmanagement,andtoestablishasuitablesupplychainmanagementandoperationmode,inaddition,wehopethatitcanprovidesomeguidanceformanufacturingenterprisesinChina.KEYWORDS:SanyoEnergy,supplychainmanagement,supplychainnetwork,supplychaincontract200901112009011120090111MBA111.1W3340601.2SupplyChainManagementSCM2080MBA2HPIBMDELL21[1]11FIGURE1SupplyChainNetworkModel[2]20002:-4RMBA32:-4RFIGURE2TheGoalofSupplyChainManagement-4R198019831984[3],WillianC.Copacino[4]Steven[5](,)[6]-MBA4RightProduct(RightTime)RightQuantityRightQualityRightStatusRightPlace,[7]MarshallLFisherHauL.LeePasternack1985SupplyContract[8]4(WholesalePriceContract)(BuyBackContract)(RevenueSharingContract)(QuantityFlexibilityContract)ITHauL.LeeInternetMBA5AlanBraithwaiteMartinChristopherHauL.Lee(ThirdPartyLogisticsTPL)(LogisticsServerProviderLSP)[9]75[10][11]1.319472195041961197540196121MBA6PittiglioRabinTodd&McGrath199710%15%-25%~35%10%[12]1.43:MBA73:FIGURE3TheFrameofPaperMBA822.11947219504SANYO[13]196119638S-P25196819741975197819791983199019942000502001[14]200711272008201010002010100010003[15]2.21979MBA919891995619992000B&D()2.32.3.14MBA104FIGURE4ThePresentOrganizationChartForSCMMBA11,2.3.255FIGURE5ThePresentNewProductDevelopmentProcessMBA122.3.366FIGURE6LogisticsandInformationFlowMovingChart2.3.4MBA132.3.51/32.3.6ERPERPMBA14ERP2.3.72.3.823512MBA152.4[16]56MBA16[17]1997PRTMMBA1733.1--MBA183.23.2.17:7FIGURE7TheReconstructiveOrganizationChartForSCMMBA192111223.2.2[18]MBA2088FIGURE8TheReconstructiveNewProductDevelopmentProcess3.2.3MBA21()(BullWhipEffect)3.2.4MBA223.2.5MBA23SONY57333.2.6ERPERP3.2.7MBA24123.2.8,1BMBA251Table1SupplyEvaluationIndex/0.3-A0.3-B0.2-C0.2-D-E/595%A0114.5EA490%A95%12114.0E4.5B380%A90%34213.0E4.0C2A80%531E3.0DMBA262MBA272Table2TheReconstructiveSupplyEvaluationIndex341034444204551555515543701035105352ERP510IT523053100100/100MBA28565690712.50%80-901526.79%70-802442.86%60-701017.86%99FIGURE9Supply’sScoreChartMBA293.33.3.1[19][20]MBA3023.3.2:33.3.3MBA31:ERPITERPERP?MBA32(20%50%)IQCIQC(IncomingQualityControl)IQC:IQC3.4MBA3321[21]MBA34MBA3544.1ERP75%MBA364.2[22]::()MBA374.3MBA3810:10FIGURE10SupplyChainPerformanceEvaluationChart3:3Table3SupplyChainPerformanceEvaluationIndexMBA3955.15.2MBA40:?MBA41[1]2004210[2]2004210[3]2006351[4]CopacinoWillianC.,SupplyChainManagement,TheBasicandBeyondBoston,TheStLuciePress,1997,pp.186[5]StevenG.C.,SuccessfulSupplyChainManagement,ManagementDecision,2003(8),pp.21[6]1998232[7]1999(2)56[8]PasternackB.A.,OptimalPricingandReturnsPolicesforPerishableCommodities,MarketingScience,19854,pp.166-176[9]BhattacharyaA.K.,.ColemanJ.L,BraceG.,Re-positioningthesupplieranSMEPerspective,ProductionPlanningandControl,19996(3),pp.218-226[10][],20031-14[11],1999629-31[12]2004212[13][14][15][16]2005134[17]200326969[18]MonczkaG.ragatz,ExecutiveSummary:SupplierIntegrationintoNewProductMBA42Development:AStrategyforCompetitiveAdvantage,TheGlobalProcurementandSupplyChainBenchmarkingInitiative,MichiganStateUniversity,19978,pp.15[19]WernerJammerneggPeterKischka,Dynamic,customer-orientedimprovementofsupplynetworks,EuropeanJournalofOperationalResearch,2005(167),pp.413-426[20],MBA7-9[21]HolcombTimR.,HittMichaelA.,TowardamodelofstrategicoutsourcingJournalofOperationsManagement,2006(9),pp.36-41[22]2006593MBA43MBAMBA44[1]200823三洋能源在中国的供应链管理策略研究作者:董国平学位授予单位:上海交通大学相似文献(10条)1.学位论文陈丽娟基于电子商务的供应链管理2004近年来,对于供应链的

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