西南交通大学李国旗-当代物流学培训

当代物流学西南交通大学交通运输学院李国旗[e-mail]:13550037545LessononelogisticsandthesupplychainKeywords•Channelintermediaries•Costtrade-offs•Economicutility•FIFO•FOBorigin•FOBdestination•Pricingsystems•Formutility•Freightabsorption•LandedcostsLIFOMarketingchannelPhantomfreightPlaceutilityReverselogisticsSupplychainStock-keepingunitsStockoutsSystemsapproachTimecostapproachPartone:economicimpactsoflogisticsOne:whileabsoluteandrelativeinlogisticscostsinrelationtoGDPvaryfromcountrytocountry,logisticsismostdefinitelyanimportantpartinacountry’seconomyTwo:logisticscanalsoplayanimportantroleinanation’sgrowthanddevelopment,particularlyimprovementsintransportationefficiencyThree:theeconomicimpartsoflogisticscanaffectsindividualconsumerssuchasyou,theseimpartscanbeillustratedthroughtheconceptofeconomicutilitywhichisthevalueorusefulnessofaproductinfulfillingcustomerneedsorwantsParttwo:logistics:whatitisOne:someofthetermsusedtorefertobusinesslogisticshaveincludedthefollowingBusinesslogisticsDistributionIndustrialdistributionLogisticsLogisticsmanagementMaterialsmanagementPhysicaldistributionSupplychainmanagementTwo:themeaningoflogisticsClm:logisticsisthatpointofthesupplychainprocessthatplans,implement,andcontrolstheefficient,effectiveforwardandreverseflowandstorageofgoods,services,andrelatedinformationbetweenthepointoforiginandthepointofconsumptioninordertomeetcustomers’requirementPartthree:theincreasedimportantoflogisticsOne:areductionineconomicregulationTwo:recognitionbyprominentnow-logisticsThree:technologicaladvancesFour:thegrowingpowerofretailersFive:globalizationoftradePartfour:thesystemandtotalcostapproachtologisticsOne:thesystemapproachindicationthatacompanyisobjectivescanberealizedbyrecognizingthemutualinterdependenceofthemajorfunctionalareasofthefirm,suchasmarketing,production,finance,andlogisticsOneimplicationofthesystemsapproachisthatthegoalsandobjectivesofthemajorfunctionalareasshouldbecompatiblewiththecompany’sgoalsandobjectives.ThismeansthatonelogisticssystemdoesnotfitallcompaniessincegoalsandobjectivesvaryfromonefirmtoanotherAselectimplicationisthatdecisionsmadebyonefunctionalareashouldconsiderthepotentialimplicationuponotherfunctionalareas.Partfive:logisticsrelationshipwithinthefirmFinance:Thelogisticsdevelopmentregularlyinterfaceswiththefinancearea,inpartbecauselogisticaldecisionsareonlyasgoodasthequalityofcostdatawithwhichtheyareworking.MarketingContemporarymarketingplacesheavyemphasisoncustomersatisfaction,andlogisticsstrategiescanfacilitatecustomersatisfactionthroughreducingthecostofproducts,whichcantranslateintolowerpricesaswellasbringingabroadervarietyofchoicesclosertowherethecustomerwishestobuyorusetheproductsLogisticsstrategiesofferauniquewayforacompanytodifferentiateitselfamongconpetiters,andlogisticsnowoffersanimportantrouteformanyfirmstocreatemarketingsupervionty4p:placedecisionpricedecisionproductdecisionpromotiondecisionProductionPerhapsthemostcommoninterfacebetweenproductionandlogisticsinvolvesthelengthofproductionrunsIncreasingutilizationofthepostponementconceptalsoinfluencetheinterfacebetweenproductionandlogisticsMarketingchannelsMarketingchannelcanbeviewsassetsofinterdependentorganizationinvolvedintheprocessofmakingaproductorserviceavailableforuseorconsumptionThemostsignificantcontributionthatthelogisticschannelmakestotheoverallchannelprocessisthesortingfunction,thisfunctioninvolvesrearrangingtheassortmentofproductsastheyflowthroughthechannelsthroughthecustomer,takinglargeblocksofsingleproductsandrearrangingthemintoquantities,assortments,andvarietiesthatconsumerprefer.Thesortingfunctionhasfoursteps,andtheseareimportanttounderstandingtheconceptofgoodsflowingthroughthelogisticschannel.SortingoutissortingaheterogeneoussupplyofproductsintostocksthatarehomogeneousAccumulatingisbringingtogethersimilarstocksfromdifferentsourcesAllocatingisbreakingahomogeneoussupplyintosmallerlotsAssertingisbuildingupassortmentsofgoodsforresale,usuallytoretailcustomersOtherchannelsNegotiationchannelspromotionchannelfinancingchannelPartsixactivitiesinthelogisticalchannelCustomerserviceDemandforecastingInventorymanagementMaterialshandlingOrdermanagementPartsandservicesupportProductionschedulingProcurementReturnedproductsSalvageandscrapdisposeTransportationmanagementWarehousingmanagementPartsevenlogisticscareer由于与物流重要性的日益提高，它已经取得了真正的职业地位，物流领域中的许多专业组织正致于提高成员的专业知识。这些专业协会建立的宗旨是考虑到目前的工艺水平变化如痴之快，专业人才必须不断接受教育和再教育。目前开设五六证书课程的学术组织有：ClmClamApicsWevc谢谢！欢迎大家与本人交流物流问题！本讲义由本人制作！参考文献：当代物流学（英文版）现代物流学（中译版）