沃尔玛(Wal-Mart)是由美国零售业的传奇色彩人物山姆沃

UnittwovaluesTheRichestManInAmericanDownHomeTeachingProcedurePart1BackgroundinformationPart2warm-upPart3TextOrganizationPart4globalreadingPart5LanguageStudyThediscountking:SamMooreWaltonSamnotonlymakesyoudreambigbutinspiresyoutofollowyourdreamsHowmuchdoyouknowaboutWal-Mart?沃尔玛（Wal-Mart）是由美国零售业的传奇色彩人物山姆沃尔顿创建的。1951年，农民出身的山姆沃尔顿在美国中西部本顿威尔小镇盘下第一家杂货店，至1960年已在本顿威尔小镇周围地区开设了15家商店，年营业总额达到140万美元。当时正值折扣店连锁经营理念在美国零售业萌芽发展，山姆沃尔顿经过两年时间的考察调研，毅然从杂货店转向百货业，于1962年在阿肯色州罗杰斯城开办了第一家名为“Wal-Mart”（沃尔玛）百货商店，并打出了“售价最低”“保证满意”的企业经营理念和对顾客的承诺。从此以后，沃尔玛不断开店扩张，1990年成为美国第一大零售商。1991年沃尔玛在墨西哥城开业，开始进入海外市场后、先后进入波多黎各、加拿大、阿根廷、巴西、中国、德国、韩国和英国市场，经过短短的10年，2001年的年销售总额达2198.1亿美元，一跃成为世界最大的零售商和世界最大的企业。沃尔玛于1996年进入中国市场，至2005年底已在中国开设了52家大型连锁超市。Warm-upactivityFormgroupsofthreeorfourtodiscusstherichestpeopleyouhaveknownandtelleachotherwhatvaluesthesepeopleholddear.Possibleanswerforyou:Greatpeoplearebright,creativeandenergetic,andsharethefollowingvalues:IntegrityandhonestyPassionforcustomers,partners,andtechnologyOpenandrespectfulwithothersanddedicatedtomakingthembetterWillingnesstotakeonbigchallengesandseethemthroughSelfcritical,questioningandcommittedtopersonalexcellenceandselfimprovementAccountableforcommitments,results,andqualitytocustomers,shareholders,partnersandemployees.Invitationlettershowtowriteformalinvitations?seepage61Aninformalinvitationletter:Dearlucy,TrentandIareplanningadinnerpartyonSaturday,June14,atseven-thirty.We’dverymuchliketohaveyoucome.Suchalongtimehaspassedsincewe’veallbeentogether!Pleaseletusknowifyouwillbeabletojoinus.Affectionately,BarbaraAformatofformalinvitationletterDearsir／madamORGANIZATIONwouldverymuchliketohavesomeonefromyourcompanyspeakatourconferenceonTOPIC.AsyoumaybeawarethemissionofourassociationistopromoteWHAT.Manyofourmembersareinterestedintheachievementsyourcompanyhasmadein.Enclosedisourpreliminaryschedulefortheconferencewhichwillbereviewedinweeks.I'llcallyouDATEtoseewhofromyourcompanywouldbewillingtospeaktous.Icanassureyouthatwe'llmakeeverythingconvenienttothespeaker.SincerelyyoursMakingInvitationsInDailyLifeMakinginvitations发出邀请：DoyouhaveanyplannextFridaynight?Wearehavingsomefriendsoverforadinnerparty.Wouldyouliketojoinus?OrAreyoufreenextFridaynight?OrAreyoudoinganythingFridaynight?Wouldyoubeinterestedincomingtoourhousethatnight?HowdoyouliketojoinourpartFridaynightAcceptinginvitations接受邀请：Someoneasks:Wouldyouliketo...You:I'dloveto,thankyou.orThat'sverykindofyou,thanks.orItsoundsgreat,thankyou.orThatwillbelovely,thankyou.Someoneasks:Doyouliketogoingtothemovietheaterwithusthisafternoon?What'sgreat,thankyou.orWhatagoodidea,thankyou.Declininginvitations拒绝邀请：Wouldyouliketospendaweekendatourhousenextweek?That'sverykindofyou,butactuallyI'mplanningtoseemymothernextSaturday.Well,I'dloveto,butIalreadytoldmygirlfriendtostayatherplacenextweekend.I'mreallysorry,butIgottodosomethingelseonnextweekend.Ireallydon'tthinkIcanmakeit-IamsupposedtobeatairportpickupmygirlfriendnextSundaymorning.“Remember:当你拒绝他人的邀请时，要特别注意礼貌。通常你要给个理由，说明为什么无法接受邀请,或者道歉。TextorganizationPartsparagraphsMainideas11--4ThewaiterwasdisappointedtofindtherichestmaninAmericaledsosimplealife.25--13Beingfriendly,easy-goingandneverflashy,Waltoncarriesonlikeplainfolksandneverwantsanyspecialtreatment.314--22WiththeWal-Martteaminmind,Waltondevoteshimselfheartandsoultomakingthebusinessagreatsuccess.GolbalreadingSeeCD-RomLanguagestudydiscoutDiscout:amountofmoneywhichmaybetakenoffthefullprice.Eg:traditionalretailerswho’veopenedcyberstoresmayofferspecialdiscountstoonlineshoppers.folkFolk:peopleingeneral(youcanrefertopeopleasfolkorfolks)Eg:theygotmarriedandhaskidsandlivedlikeotherfolks.thesearethefolksfromthelocalTVstation.GetawaywithGetawaywith:dosth.WrongorriskywithoutbeingcaughtorpunishedEg:theyclaimedthattheyknewhowtoplaythesystemandgetawaywithit.Erichasbeengettingawaywithtaxfraudforyears.By/fromallaccountsBy/fromallaccounts:accordingtowhateveryonesaysEg:tom,byallaccounts,isasuperbteacher.TheChinesefootballteamwillplaytheKoreanstonight.Itshouldbeamatchworthwaching,byallaccounts.Blendin/intoBlendin/into:ifsb.Blendsintoaparticulargrouporsituation,oriftheyblendin,theyseemtobelongthereorarenoticeable,becausetheirbehaviorissimilartothatoftheotherpeopleinvolved.(blendin;blendintosth.;blendinwithsth.)Thepainterblendedinwiththecrowdattheartsale.Throwone’sweightaroundThrowone’sweightaround:behaveinanaggressivelyarrogantway.Eg:Mr.Smithisnotmuchofamanager,healwaysthrowshisweightaround.Folksdon’tliketheirchairmanashealwaysthrowshisweightaround.OpenupOpenup:unlockandopenthedoorsothatpeoplecangetinEg:openup,orIbreakin.Theyopentheschoolupat7:45a.m.sothatstudentscanhavemoresleep.OntherunOntherun:continouslyactiveandmovingabout;trytoavoidbeingcaptured.Eg:IhavebeenontherunalldayandIamexhausted.Heisontherunfromthepublic.SteerclearofSteerclearof:keepawayfromEg:childrenaretoldtosteerclearoftroublemakers.Membersoftheclubsteerclearofcontroversialissuessuchasreligion.liableLiable:likelytodosthEg:it’sliabletosnowheavilytomorrow.Thespor