试卷代号:2139中央广播电视大学2004—2005学年度第二学期“开放专科”期末考试英语(商)专业商务交际英语(1)试题2005年7月注意事项一、将你的学号、姓名及分校(工作站)名称填写在答题纸的内。考试结束后,把试卷和答题纸放在桌上。试卷和答题纸均不得出考场。二、仔细读懂题目的说明,并按题目要求和答题示例答题。答案一定要写在答题纸的指定位置上,写在试卷上的答案无效。三、用蓝、黑圆珠笔或钢笔答题,使用铅笔答题无效。I.MULTIPLECHOICE(10小题,每小题1分,共10分)Choosetheletterindicatingthebestchoicetocompleteeachsentenceoranswereachquestion:1.Inthecommunicationprocess,whichofthefollowingisamajorresponsibilityofthereceiver?a.analyzingthesenderh.ieadingeffectivelyc.assessingthemessage’senvironmentd.writinganimmediatereply2.Whichofthefollowingshouldbeusedforamessagethatistoprovideinformationfora~groupofpeople(someareinsidethecompanyandsomeareoutside)?a.aletterb.amemorandumc.areportd.anyoftheabovecouldbecorrectlyused3.Whichofthefollowingisacharacteristicofaneffectiveworkteam?a.Teammembersarecommittedtotheteamanditsgoals.b.~Teammembersareallwellacquaintedwitheachotherpriortoworkingtogetherc.Theteamgetscompletesupportfromalllevelsofmanagement.d.Newteammembersregularlyjointheteamasotherteammembersdropout.4.Whatistheobjectiveofamessagethatasksforinformationaboutaproduct?a.Toinformb.Torequestc.Torecordd.Topersuade5.Whichofthefollowingstatementspromotesgoodwillbyusingcourteouswords?a.Returnyourmoneyintheenvelopeprovidcd.b.Iwantmymoneybackbecauseyoudidn’tsendtheproductIrequested.c.Youmadeanerroronmyfinancialstatement.d.Perhapsyouoverlookedlastmonth'sstatement,asyouraccountispastdue.6.Theendoftheminutesshouldshowthesignatureofa.thepersonwhopresidedoverthemeetingb.thepersonwhosentouttheagendac.thepersonwhorecordedtheminutesd.thepersonwhoheadsthecompany7.Theheadingofamemointraditionalformatconsistsofa.TO,FROM,DATE,andTOPIClinesb.TO,FROM,DATE,andSUBJECTlinese.TO,FROM,DATE,andDISTRIBUTIONlinesd.TO,FROM,SUBJECT,andDISTRIBUTIONlines8.Whichofthefollowingwouldbethebestbeginningforanacknowledgment?a.Thankyouforyourorder.Yourbusinessissincerelyappreciated.b.HereatABCCompany,wesincerelyappreciateyourbusiness.c.Yourlettercametometoday.d.Ireceivedyourorderfor15speakersets.9,Which'ofthefollowingshouldbepartofaninformationalreport?a.factsb.conclusionse.recommendationsd.alloftheabove10.Whichofthefollowingisasupplementarypartofaformalreport?a.executiveabstractb.bibliographye.tableofcontentsd.alloftheabove.[.TRUE/FALSE(10小题,每小题1分,共10分)WriteaTinthespaceprovidedifthestatementistrue.WriteanFinthespaceifthestatementisfalse.Yourjudgmentshouldbebasedonyourunderstandingofthecoursebook._________-11.Softwarethatiseasytouseisdescribedasuserfriendly._-________12.Usingabbreviationshelpskeepmessagesshortand,therefore,makesthemmoreunderstandableforsomeoneWhodoesnotspeakor:readEnglishfluently.__________13.Wordprocessingisthesameasinformationprocessing.___________14.Thedirect-indirectorderisbestwhenthewriterhasbothpositiveandnegativemessagestocommunicate.____________15.Thelanguageinbusinessconversationsisalwaysmoreformalthanthelanguageusedinotherconversations._____________16.Thehardcopyofamemoore-mailissometimesfiledandlaterretrievetoprovidearecordofaspecificdecision.___________17.Claimlettersaredesignedtobenegativelettersbecausetheymustpersuadethereceivertodowhatthesenderwants.__________18.Forthereasonsofthenegativemessagetobeeffective,theymustbesender-oriented.__________19.Ahypothesisisapossibleexplanationofaproblem.___________20.Bothamemooftransmittalandaletteroftransmittalcanbeusedforinformalreports.Ⅲ.ERRORCORRECTION(10分)Rewritethefollowingshortparagraphbyidentifyingallerrorsandcorrectingthem:Thankyouforposttheannouncementforincentiveawardsinourdepartment.Iwouldlikeenterthecompetitionwithsomesuggestionthatcouldincreaseline.produetionbyperhaps'asmanyas50percent.Pleaseletmeknowwhencanwegettogethertodiscusstheideas.Thanks.Ⅳ;READINGCOMPREHENSION(10小题,每小题2分,共20分)readthefollowingtw6passagesandanswerthequestions.PassageOne:Speed,efficiencyandtime.IntheworldofbusinesstheseconceptsareinescapableCnstomersdemandfasterandbetterservice.Managersdemandmorefromtheiremployeesinlesstime.Butarespeedandefficiencyreallywhattheywant?Aswithanything,therearetradeoffs(权衡).Morespeedoftenbringshighercosts.Moreefficiencyoftenleadstolessdirectcontactwithcustomers.Asthesayinggoes,Becarefulofwhatyouaskfor;youmaygetit.Wespokerecentlywithamanageratamanufacturingcompanywhohadjustfinishedayear-longanalysisonhowdecreasingdeliverytimetotheircustomersledtoincreasedcustomercomplaints.Overan18-monthperiod,theyhadsuccessfullyloweredthetimeshipmentstooktogettothecustomer.Whatthemanagerdiscovered,however,wasthatduringthose18months,employeesandmanagementweresoconcernedwithtimereductionthatotherissuesfellbythewayside.Inhindsight(后见之明),henowrecognizesthattheymayhavebeenabletoaccomplishbothgoalsatthesametime.Asaresultoftheirfocusondeliverytime,customercomplaintsroseby35percentandsaleswereoffby20percent.Heattributesmuchofthatdecreasetotheone-goalfocus.Thecompanyisnowattemptingtolearnfromitsmistakesandtorebuildcustomerservicewhilekeepingdistributiontimeatitscurrentlevels.Theirexperienceteachesalessonthatmanyofusmightkeepinmind.26.Speed,efficiencyandtimearea.importantforbothcustomersandcompanies.b.concernsofbusiness