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PremierAutomotiveGroupNovember17th,2002Speaker:RichardChenVicePresidentofPurchasingFordLioHoMotorCompany21.OpeningRemarks-Exercise2.Ford’sGlobalPurchasingOverview3.SupplyBaseManagementi.SupplierImprovementMetrics(SIM)ii.ProductDevelopment–AdvancedProductQualityPlanningiii.ProductionSystems–LeanManufacturingiv.MaterialandLogisticsManagementv.CostReduction(ii,iv,vwillnotbecoveredduetotimelimit)4.StrategicPurchasingToolsandProcesses-Exercise5.AnnualCommoditySourcingStrategyReviewPurchasingManagement&Applications3公司的成長演變模式•跨國性公司•多元化產品公司•只重視CoreBusiness的公司-Design設計-Outsourcing:Development&MFGactivities外包開發及製造-Marketing&Sales行銷-Service售後服務公司成長演變與採購組織職責的關聯公司的成長演變模式•中小企業•單一產品公司•供應鏈完整的公司-Design設計-Development開發-Mfg.製造(MadeinPlant內製)-Marketing&Sales行銷-Service售後服務4•單純採買行為-原物料-非生產物料-生產性物料-生產性零件-生產性模組•多功能採購-協力廠品質系統輔導-物流-國外市場採購-期貨市場採購-統合採購-衛星式聯合工廠聯盟採購組織及職責FAOPurchasingCOSTTABLESExerciseProblem:PurchasinghasbeenaskedtobuysweetsforaBoardMeeting.ThedessertwillbeusedincelebrationofFord’ssuperiormarketperformance.WehavebeentoldthatakeyBoardMemberisconstantlyonthelookoutforinefficientspending…andourdessertpurchasepricecouldbechallengedforitscompetitiveness.Therefore,ourchallengeistobuythemostdessertforthemoneyandbepreparedtoproveittotheBoardofDirectors.InstructionsThefacingpagedetailsdessert/icingquotationsummariesfromfivequalifiedsweetsmanufacturers.OurjobistofindthebestdessertbuyforFord.Thebestbuyisdefinedbyobtainingthemostdessertfortheleastamountofmoney.A.Calculatethe“priceperpound”foreachdessert.InputanswersinSection“A”ofthefacingpage.B.Plotthe“priceperpound”forachofthefivedessertsonthegraphmarked“B”.Questions1.WhichdessertSupplierhasthelowestpriceperpoundasindicatedbythegraph?2.Whatisthe“costgap”dollaramountbetweenthelowestandhighestpriceddessert?3.Ifthehighpricedessertwasadjustedtothemostcompetitive“priceperpound”,whatpercentsavingswouldyourequest?4.WhatcostdriverswouldyouaskthehighcostdessertSuppliertakealookattoimprovehis/herpricing?-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------ExtraCreditChallengeWhatwouldbethelowestcostthree(3)pounddessertyourcouldcreatebasedonthebestinclasscoststructure?FAOPurchasingCOSTTABLESExerciseSOURCINGQUOTESUMMARYSpecification:DESSERTWITHICINGSupplier1CakebyJoeSupplier2Betty'sBrowniesSupplier3SimplySweetSupplier4MmmGoodSupplier5GenericBrandX2Eggs$0.40$0.40$0.30$0.50$0.40$0.40Mix$5.00$4.50$4.00$5.10$5.00$4.72Icing$2.00$2.00$3.00$2.00$2.00$2.20Mix$0.50$0.40$0.40$0.50$0.50$0.46Bake$0.50$0.70$0.40$0.50$0.60$0.54Ice$1.00$0.90$1.10$0.90$1.00$0.98$9.40$8.90$9.20$9.50$9.50$9.3012%/$1.1312%/$1.0715%/$1.3817%/$1.6119%/$1.8015%/$1.40$10.53$9.97$10.58$11.11$11.30$10.70NOTE:DessertWeight(Pounds)3.02.83.23.03.16RawMaterialsProcessingTotalPriceSubTotalMark-up(%/$)COSTTABLEWhatisthepriceperpoundtobakethedessert?A.Supplier1Supplier2Supplier3Supplier4Supplier5XPriceperlb.ofdessertPlotthepriceperpoundofdessert:$3.20$3.25$3.30$3.35$3.40$3.45$3.50$3.55$3.60$3.65$3.70Supplier1Supplier2Supplier3Supplier4Supplier58如何培育採購人員來達成不同層次的採購職責(I)運用工業管理系,經濟系,國際貿易系,電機系,機械系,化工系,會計系,電子商務系等所學之專長(II)良師益友培訓方式(III)教學是學習最有效的方法(IV)採購人員的LeadershipBehaviors(V)希望國內大學大專院校有開此課程,目前福特六和都是自己訓練採購人員9Buyer’sLeadershipBehavior誠信實事求是正確行事力求多元化工作完美無瑕生意(業務)敏銳度創新能力與專業水平品質至上勇氣追求成效顧客滿意度關係培養人才與團隊精神與顧客溝通服務社區10GlobalPurchasingOverview全球採購概況#4ontheFortune500在財星500大排名第4#4ontheGlobal500全球500大企業排名第412%ofGlobalMarketShare–2ndLargestManufacturerinWorld擁有全球12%市場佔有率–全球排名第二的汽車製造商Over375,000employeesworldwide全球共有超過37.5萬員工110assemblyandmanufacturingsitesworldwidein40countries在40個國家擁有110個裝配和製造據點FORDFACTS福特概況Ford（福特）Mazda（馬自達）Volvo（富豪）Mercury（水星）Lincoln（林肯）LandRover（路華）Jaguar（積架）AstonMartin（阿斯頓•馬丁）Total（總計）2001Production2001年生產情況(numberofunits)(輛)5,627,000841,000411,000364,000186,000164,000128,0001,0007,722,000…ANDHOWDOESPURCHASINGFITIN?……採購扮演的角色?7.7MillionVehicles770萬輛汽車US$90BillionAnnualTurnover900億美元的年營業額2000ProductionSupplierParentCompanies2000家製造供應商母公司5000ProductionSupplierManufacturingSites5000個供應商生產基地9000Non-ProductionSuppliers9000家非生產供又商130,000ProductionParts13萬種生產零配件110FordAssemblyandManufacturingSites110個福特裝配和生產基地Suppliersin44Countries供應商分佈於44個國家14Buying（採購）•ProductionMaterial生產性物料•Non-ProductionMaterial非生產性物料SupplierTechnicalAssistance供應商技術支援NorthAmericaPurchasing北美採購CBG(1)Leader業務小組負責人SouthAmericaPurchasing南美採購CBG(1)Leader業務小組負責人EuropePurchasing歐洲採購CBG(1)Leader業務小組負責人AsiaPurchasing亞洲採購CBG(1)Leader業務小組負責人TonyBrown,GlobalPurchasingVicePresident全球採購副總裁FORDGLOBALPURCHASINGORGANIZATION全球福特採購組織CSO(2)**EstablishChinaSourcingOffice建立中國採購小組**Identifyanddevelophighlycapablesuppliers尋找和開發能力強的供應商GlobalSourcingDevelopmentTeam（全球資源發展組)）(1)CBGLeader=CustomerBusinessGroupLeader（業務小组負責人)(2)CSO=ChinaSourcingOffice（中國採購小組）15SUPPLIERRELATIONSHIPVALUES與供應商關係的重要性ActLikeaPartnertobeaPartner像真正的合伙人一樣合作TrustandbeTrustworthy信任對方並且自身值得信任CommunicatewithConsistency持續性的溝通BeFact-Based以事實為基礎ThinkValuenotJustPrice著重價值而不僅僅是價格…..tobetheCustomerofChoic