02外贸函电-建交函(定稿)

ChapterIILessononeSelf-introductionLessontwoRequestfortheEstablishmentofBusinessRelations(A)ALetterfromanImporter(B)ReplytotheAboveLessonThreeCreditEnquiriesTeachingaimsAsweknow,nocustomers,nobusiness.Weshouldtrybyallmeanstoseekfornewconnectionsandthenestablishand/ormaintaingoodbusinessrelationswiththem.Thischapterdealsmainlywiththeestablishmentofbusinessrelationsandcreditinquiries.Throughthestudyofthischapter,studentswillbeabletowritelettersonestablishingbusinessrelationsandinquiringaboutnewcustomers’creditstatus.Main&Difficultpoints1.Self-introductionandbusinessscope2.Informationonproducts3.CreditinquiriesKeywords&expressionsowe…to…,import,inform,approach,cover,quotation,enquiry,catalogue,sample,line,enclose,appreciate,confidence,reference,specialize,referto,anticipate,openanaccountBriefIntroduction建立业务关系是对外贸易工作中的一项十分重要的环节。业务关系好，客户多，做成生意的机会也就多。.在国际贸易中，买卖双方通常相距遥远，直接获取对方资料的机会比较少，但我们可以通过以下几个渠道获得有关信息：互联网、广告、银行、国内外商会、中外使馆商务参赞处、广交会或展览会、贸易行行名录等。与外商接洽和交往的方式可以是：口头沟通、书面往来函电或电子邮件等。这里我们着重介绍书面往来函电的拟定方法。撰写商务信函时，一般包括以下几个要件：你获得对方信息的来源、你的意图、自我介绍、有关你公司的财务状况和信誉。如果写信人是出口商，为使新客户对自己所经营的产品有所了解，往往在首次交往时给对方寄去目录、样品、价目单；如果写信人是进口商，有意购买对方的产品，则索要这些材料。信函结束时说明你的期望。要求建立关系的信函应郑重，文字方面也要规范，给对方以良好印象。建立关系后，应保持并发展这种关系。在本章里提供了如：自我介绍、建立业务关系、资信调查等方面的信函供学习参考。Self-IntroductionNotesExercisesLessonOneBackgroundoftheletterThisletterisaself-introduction.Inthisletter,thewriterintroducesitsbusinessscopewithadesiretoestablishbusinessrelations.Inthereaders’perspective,specialattentionshouldbepaidtothefollowingpoints:Howdoyouknowus?Whyareyouwritingtous？Whoareyou?BackgroundoftheletterChinaNationalTextilesImport&ExportCorporation330AnqingRd,Shanghai,ChinaTel:[phone]Fax:[phone]E-mail:[e-mail]28,2003WitCo.Ltd.Seosomun-dong,2-gu,Chung-gu,Seoul,KoreaSelf-introductionDearSirs,WeoweyournameandaddresstotheCommercialCounselor’sOfficeofourEmbassyinKorea,throughwhomwehavelearntyouareimportersofChineseTextilesandCottonPieceGoods.Weavailourselvesofthisopportunitytowritetoyouandseeifwecanestablishbusinessrelationswithyou.Establishedin1950,Weareastate-ownedcorporationspecializingintheimportandexportofTextileswitharegisteredcapitalofRMB30million.Withyearsofeffortwehaveexpandedourbusinessscopeimpressivelyandnowwedealinnearly100kindsofmerchandise.Inordertoacquaintyouwithourbusinesslines,weareairmailingyouunderseparatecoveracopyofourlatestcatalogueforyourreference.ChineseversionoftheletterShouldanyoftheitemsbeofinteresttoyou,pleaseletusknowassoonaspossible.Weshallbegladtosendyouquotationsandsamplesuponreceiptofyourconcreteenquiries.Wearelookingforwardtoyourearlyreply.Yoursfaithfully,ChinaNationalTextilesImport&ExportCo.(Signature)Chineseversionoftheletter1.owe…to…将…归功于Weoweyournameandaddressto…承蒙…告知你方名称和地址。eg.WeoweyournametotheFirstCommercialBankatyourend.承蒙你方第一商业银行告知你方的名称。NotesBACKsimilarexpressions:1.Weareindebtedto…foryournameandaddress.2.Wecometoknowthenameandaddressofyourfirmthrough…3.Throughthecourtesyof…wecometoknowyournameandaddress.4.Wehaveobtainedyournameandaddressfrom…NotesBACK2.throughwhomwehavelearntyouareimportersofChineseTextilesandCottonPieceGoods.这是一个定语从句，介词加关系代词,介词放前。similarexpressions:1.throughwhomweunderstandthatyouarewellexperiencedintheexportofengineeringequipmentwithservice.2.Wegettoknowyourcorp.fromyourCCPITwithwhichwehavebeeningoodbusinessrelationsformanyyears.NotesBACK3.CommercialCounselor’sOffice商务参赞处4.ChineseTextilesandCottonPieceGoods.中国纺织品与棉布业务NotesBACK5.availoneselfof利用，使用eg.Weavailourselvesofthisopportunitytoexpressourthankstoyouforyourclosecooperation.我们借此机会对你们的密切合作表示感谢。NotesBACK6.establishbusinessrelations建立业务关系establishv.开立（信用证等），创建（业务）等eg.Afterthesaidlicenseisapproved,weshallestablishanL/Cinyourfavor.该许可证获得批准后，我们立即开立以你方为受益人的信用证。Ourcompany,HuaxinTradingCo.Ltd.wasestablishedin1980.我们公司（华兴贸易有限公司）成立于1980年。NotesBACK7.Establishedin1950,weareastate-ownedcorporationspecializingintheimportandexportofTextileswitharegisteredcapitalofRMB30million.我们是一家国营公司，公司成立于1950年专营纺织品进出口业务，拥有注册资金人民币三千万元。过去分词短语(Establishedin1950)与现在分词短语(specializingintheimportandexportofTextiles)同时修饰主语，这在函电中自我介绍较常使用。NotesBACK8.state-ownedcorporation国营公司state-operatedcorporation9.specializein专营类似：dealin,handle,tradeineg.Wehavebeenspecializingintheexportofleatherproductsformanyyears.我们已经专营皮革产品出口好多年了。NotesBACK10.importn.进口，进口货eg.Theirimportsarebothdiversifiedandsubstantial.他们的进口商品既品种多样且数量大。importv.eg.Weusedtoimportsiliconsheets,nowweexportthem.我们曾经进口硅钢板，现在我们搞出口。NotesBACK11.exportn.出口，出口货eg.Wehandletheexportofmetals.我们出口金属产品。WheatisoneofthechiefexportsofCanada.小麦是加拿大主要出口产品之一。exportv.出口eg.Weexportalargequantityofbicyclesnow.我们现在出口大量的自行车。NotesBACK12.registeredcapital注册资金13.expandourbusinessscope扩大经营范围14.dealin经营类似的有：handle,tradein,beinthelineof,beengagedin等eg.Thisshophandleschinaware.这家店经营瓷器。15.merchandisen.商品，货品NotesBACK16.Inordertoacquaintyouwithourbusinesslines…:Inordertogiveyouageneralideaofbusinesslines…Inordertogiveyouabetterunderstandingof…为了使你们更好地了解我们的业务……Notesacquaintv.1)acquaintsb.withsth.使某人了解某事2)be/getacquaintedwith对……了解3)acquaint…with使熟悉，使