物流英语2Unit2AnImportantFactorI.学习重点词汇:strategy,physical,availability,ultimate,outlet,patronage,accessibility,furnishing,brand,offer,pattern语法:掌握悬垂结构的用法。II.学习难点1.学习产品分类。2.掌握80/20原则。3VocabularyonP.30.4Pre-textLearning1.Oneofthekeyactivityiscustomerservice,which,cooperatingwithmarketing,setscustomerservicelevels.物流的一个重要活动是客户服务,它与市场相结合,并决定客户服务水平。2.Thebasictaskofcustomerserviceistodeterminecustomers'needsandwantsforlogisticscustomersservice.客户服务的基本任务就是确定客户对物流客户服务的需求。53.Oneofthebasictaskofalogisticsanalystistodeterminecustomerresponsetoservice.物流分析师的基本任务之一就是测定客户对服务的回应。4.Customerserviceisaprocessofprovidingsignificantvalue-addedbenefitstothesupplychaininacost-effectiveway.客户服务是一种过程,它能以经济的方式给供应链提供重要的附加价值利益。65.Availabilityisthecapacitytohaveinventorywhenitisdesiredbyacustomer.可用性是指客户需要购买产品时的库存容量。6.Inventorycanbeclassifiedintotwogroups:basestockdeterminedbyforecastedrequirementsandheldtosupportbasicavailability,andsafetystocktocoverdemandthatexceedsforecastedvolumesandtoaccommodateunexpectedoperationalvariances.库存可分为两类:基本库存和安全库存。前者是由预先需求决定,负责提供基本需求量;后者用于应付那些超预算量货单或供应突发订货。77.Consistencyreferstoafirm'sabilitytoperformattheexpecteddeliverytimeoveralargenumberofperformancecycles.一致性是指公司在预定发货时间内完成超绩效任务的能力。8.Operationalflexibilityreferstoafirm'sabilitytohandleextraordinarycustomerservicerequests.操作弹性是指公司处理特殊客户服务需求的能力。9.Productsareoftwokinds:consumerproductsandindustrialproducts.产品一般分为两类:消费类产品和工业产品。8TextCustomerService1.Itisuniversallyacknowledgedthat…(人们)普遍认为…it作形式主语当不定式(短语)、动名词(短语)或从句在某个句子中作主语时,为保持句子结构前后平衡,避免头重脚轻,因此常用it作形式主语置于句首,而将真正的主语放在句尾。此时it只起先行引导作用,本身无词义。9It作形式主语的常见句型:①It+be+形容词+todosth./doing/that….e.g.Itisveryimportanttolearnaforeignlanguage.学一门外语非常重要。Itisuselesscryingoverthespiltmilk.覆水难收。Itwasreallysurprisingthatshemarriedamanlikethat.她嫁给那样的男士真让人惊讶。10②It+be+名词词组+doing/that….e.g.Itisnogoodtellinglies.撒谎没好处。Itisapitythatyoudidn’tgotoseethefilmyesterday.你昨天没看成那部电影真遗憾。ItisatruththattherewouldbenonewChinawithouttheCommunistParty.没有共产党就没有新中国,这是毋庸质疑的。11③It+be+过去分词+that….该句型常见动词有:say,hope,think,suppose,expect,report,know,believe,decide等。e.g.Itissaidthattheyhaveinventedanewtypeofcomputer.据说他们发明了一种新型电脑。ItisbelievedthatChinawillbecomeoneofthestrongestcountriesintheworld.大家都相信中国将会步入世界强国之列。Itwasreportedthatmorethan170thousandpeoplediedinthe2004tsunami.据报道,至少有十七万人在2004年那场海啸中丧生。12④It+seems/appears/happens等不及物动词+that…e.g.Itseemsthatheenjoyspopsongsverymuch.似乎他非常喜欢流行歌曲。ItappearsthatTommightchangehismind.看来汤姆可能会改变主意。13It用作形式宾语e.g.TheyfounditpleasantthattheyworkedwithusChinese.他们发现与我们中国人一起工作很愉快。Idon’tfeelitdifficulttounderstandtheSpecialEnglish.我觉得理解英语特别节目并不难。142.Asindustrialproductsarenotthekeyfactors…as因为e.g.Wedidn'tknowwhattodoaswewerejustvisitingthere.我们不知道该怎么办,因为当时我们仅仅在那里作访问。153.Animportantcharacteristicofanyproductisitsavailabilityattheplacewhereacustomerwishestoconsumeit.任何产品的一个重要特征就是在顾客需要它时就能买到它。where引导一个定语从句,where在从句中作地点状语。e.g.ThisisthesupermarketwhereJohnworks.Thebuildingwhereyouusedtolivehasbeenpulleddown.164.Andthisiswhatlogisticsischieflyconcernedwith.这正是物流所关心的。what引导了一个表语从句(属于名词性从句)以what引导的名词性从句可在句中做主语或宾语,表示“所……的”例如:Whatthemanagerhassaidisveryimportant.经理所说的很重要。Sheiscuriousaboutwhatyouhaveachieved.她对你所取得的一切很好奇。17名词性从句:主语从句、宾语从句、表语从句、同位语从句。主语从句:Thatshehasjustgraduatedfromcollegeistrue.WhetherTomshouldcometothepartyhasnotbeendecided.Itistruethatshehasjustgraduatedfromcollege.IthasnotbeendecidedwhetherTomshouldcometotheparty.18宾语从句Hetoldmethathewasaworker.他告诉我他是一名工人。Shedidn’tknowwhethershecouldpasstheexamornot.她不知道自己能否通过考试。Theyfeltitimportantthattheyshouldstartthejobrightaway.他们觉得应该马上开始工作,这一点很重要。19表语从句表语从句通常对句子主语起解释和说明作用。除动词be以外,还有look,remain,seem等。例如:ThisiswhyshehasbeenunabletoobtainherBachelor’sDegree.这就是她至今未能获得学士学位的原因。Herideaisthatweshouldgoaheadwithwhatwehavedone.她的意见是我们应该继续我们已经在做的工作。20同位语从句同位语从句一般由比较抽象的名词担任,由连接代(副)词引出的同位语从句,是对主句的进一步解释或阐明。常用的名词有news,fact,belief,idea等。例如:ThefactthatMarywaslateforthemeetingagainmademeangry.Thenewsthatthemoviestarisgoingtogetmarriedturnedouttrue.那位电影明星即将结婚的消息被证实是真的。21beconcernedwith关心/在意Thecompanyisveryconcernedwithfeedbacksfromtheirclients.公司很关心客户的反馈。Thenewpresidentisspeciallyconcernedwiththeimprovementinlogisticsmanagement.新的总裁尤其关心如何改善物流管理。造句:她很在意别人对她的评论。(评论commentonsb.)Sheisveryconcernedwithother’scommentonher.22beconcernedover/aboutsth.担心…近义词:beworriedaboutMr.Brownisconcernedoverthelostorders.他担心那些丢失了的定单。造句:老板很担心经营成本会不断地提高。Thebossisconcernedabouttheincreasingoperationalcost.235.Productsareofanyvaluewhenandonlywhentheyaremovedtotherightplacewhereitisavailabletothecustomer.产品只有在被运送到能被消费者买到的场所时才体现出价值。where引导定语从句,修饰therightplace。246.Thus,weshouldmakeananalysisofproducts,dependingonwhousesthemandhowtheyareused.这样,我们应该依据谁使用以及怎么使用这些产品来进行产品分析。makeananalysisofsth.对……做分析造句:我喜欢对问题作详细的分析。Iliketomakeadetailedanalysisoftheproblems.25analysisn.analyze/analysev.e.g.Iwasverymuchpleasedbyyouranalysisofthesituation.我非常满意你对形势的分析。Heanalyzedthevariousfactors.他分析了各种各样的因素。26dependingon…分词短语,表条件悬垂结构DanglingElement一般在一个句子中,修饰语必须清楚地修饰句中某个词或短语,如果它不修饰句中的任何成分,而处于悬浮状态,这样的修饰语即为悬垂结构(DanglingElement)。Climbingupthetowe