集成的企业级知识管理架构开发Developing an Integrated Enterprise

DevelopinganInt[e-mail]925.842.1075APQCConference-NextGenerationKMSeptember,2001SimplySmarterJeffStemkeChevron2001SimplySmarterPresentationOutline•KMandOrganizationalCapability•BusinessValue•ComponentsofaKnowledgeArchitecture–People–Processes–Behavior–Technology–Content•KnowledgeTransferProcesses•WeavinganEnterpriseKnowledgePortalJeffStemkeChevron2001SimplySmarterKMDefinitionsKnowledgeExplicit:Practices,Procedures,Manuals,Documents…Tacit:Skills,Ideas,Experience…Manage…Create,Identify,Capture,Transfer,Improve,Reuse…KnowledgeManagementProcesses,TechnologyandBehaviorsthatdelivertherightContenttotherightPeopleattherighttimeandintherightcontextsothattheycan–MaketheBestDecisionsQuickly–SolveProblems–ExploitBusinessOpportunities–AccelerateCompetencyandInnovationJeffStemkeChevron2001SimplySmarterKnowledgeManagementStrategyConnectingPeople-ExploitingKnowledgeExpertiseDirectoryKnowledgePortalsCommunitiesofPracticeeLearningJeffStemkeChevron2001SimplySmarterChevron’sStrategicIntents“4+1”OrganizationalCapabilityCostReductionCapitalStewardshipOperationalExcellenceProfitableGrowthNo.1TSRJeffStemkeChevron2001SimplySmarterBehaviorsTechnologyContentProcessesOrganizationCapabilityDynamicLeadersSkilledEmployeesRecognition&AccountabilityWorld-classProcesses&OrganizationLearning&InnovationTechnology&PartnershipsTheabilityofanorganizationtoexecuteitsstrategies.•Ourtalents,knowledge,systemsandprocessesappliedeffectively•Workingasateam,sharingexperiencesandlearningfromothers•Buildingourskills,gettingbetterandbetteratdeliveringourplansJeffStemkeChevron2001SimplySmarterChevronRetailerAllianceWellDrillingProcessActiveKnowledgeSharingProjectManagementGlobalInformationLinkRefiningBestPracticesEnergyManagementJeffStemkeChevron2001SimplySmarterExampleEconomicBenefitsAchievedoverlast8+years•ReducedOperatingExpensesby$2.5B/yr$1BTotalEnergySavings10-15%inCapitalEfficiency($500MM/yr)$$RefiningandMarketingOperations•50%ImprovementinRefiningSafety•10-40%ReductioninDrillingTime($250M/day)•CommonComputingDesktop($50MM/yr)JeffStemkeChevron2001SimplySmarterBroadBusinessValue•ForChevron–MakeBetter,FasterDecisions–ReduceCycleTime–MinimizeReinvention/Duplication–CreateEffectiveGlobal/VirtualTeams/Networks–DevelopandRapidlyDeployInnovativeIdeas–Retain/BuildCompetencies–ImproveCustomerSatisfaction•ForEmployees–Professionaldevelopment–Peerrecognition–Challengingassignments–PerformanceReview&Promotion–Time...JeffStemkeChevron2001SimplySmarterPeopleKnowledgeArchitectureTechnologyBehaviorsProcessesContentJeffStemkeChevron2001SimplySmarterKnowledgeTransferProcesses•SerialTransfer•NearTransfer•FarTransfer•StrategicTransfer•ExpertTransferNancyDixon,“CommonKnowledge:HowCompaniesThrivebySharingWhatTheyKnow”JeffStemkeChevron2001SimplySmarterSerialTransfer•DescriptionTheknowledgeateamhaslearnedfromdoingitstaskthatcanbeusedthenexttimethatteamrepeatsthetask.•CharacteristicsRegularlyscheduled,facilitated,briefmeetingsinvolvingentireteam.Norecriminations.Maynotbedocumentedformally.•Examples–GetSmart–eQuest–AfterActionReviews–ProjectTeamWorkspaceNancyDixon,“CommonKnowledge:HowCompaniesThrivebySharingWhatTheyKnow”JeffStemkeChevron2001SimplySmarter1.Definespecificgoalslinkedwiththebottomline.ItDoesNotMatterHowGoodYouAreifYouAchievetheWrongObjective2.Accessareservoirofexperiencetoprofitfrompastsuccess/failure.ExperienceIsaGreatTeacher...butthe“Tuition”isExpensive3.Ensurethatactionsaredirectedatmeetinggoals.GoodIntentionsDoNotGuaranteeGoodResults4.Accuratelymonitorperformance.WhatGetsMeasuredGetsManaged5.“Remember”howandwhydecisionsweremade.ToDoItBetterNextTime,YouMustUnderstand“Why”6.Improveanaccessiblereservoirofexperience.HavingDataDoesNotMeanThatItIsAccessibleGetSmart:OrganizationalLearningJeffStemkeChevron2001SimplySmarterAnalysisToolsABCDEFGHCostAllocationFormTimeline/DurationsJan.Feb.Mar.1.2.3.20ZoningQuestionsImportantBackgroundMaterialChecklistsOpenSiteOpenSiteRespondAcct.Consult.InformHandoffsT44InputInputInputInput/OutputDocumentsProcessFlowMapGetSmart:ReservoirofKnowledgeMSProjectJeffStemkeChevron2001SimplySmarterDaysFastLearning025507510001234567NoLearningSequenceDrilled050100150200250051015202530025507550SlowtoLearn051015202530354045DaysFromSpud=ForgettingCurve025507510001234567891011121020304030LossofKeyPersonnel001020SequenceDrilledGetSmart:LearningCurvesApplicationofNewTechnology010020040050005101520253035300DaysJeffStemkeChevron2001SimplySmartereQuest:RepetitiveWorkProcess&TechnicalDataPortal•Providesweb-based,on-demand,secureaccesstocurrentproductionandoperationsdataorganizedinanassetorworkprocessview•SimplifiesDataDistributiontoPartnersandVirtualTeamMembers–DailyDrillingorProductionVolumeReports–ProductionOperationsReports–GeologicReports&WellData–Graphing,Charting,Tables,Downloads,Linksw/GIS•WorkProcessRe-engineering–CaptureRoadMapforRepeatableWorkProcesses–ProgressTracking-GridViewIntotheTeam’sStatusJeffStemkeChevron2001SimplySmarterSharedData&ProcessTrackingJeffSt