建立业务关系

ModuleTwo:EstablishmentofBusinessRelations建立业务关系TeachingObjectivesBytheendofthislesson,youshouldbeableto•Befamiliarwithstrategiesofwritingtoestablishbusinessrelations.•HaveagoodcommandofusefulexpressionsandstructuresinthekindofwritingWheretofindcustomers?•1.OverseasChamberofCommerce.海外商会•2.TheEconomicandCommercialCounselor’sOfficeoftheEmbassyofPeople’sRepublicofChinainForeignCountries.中国驻外商务处•3.Yourbranchofficesabroad.•4.Directories贸易行的行名录•5.Publication出版物。e.g:PublicCommerceInformationService,publishedbytheMinistryofCommerce,P.R.China中国商务部出版的公共商务信息导报•6.BusinessHousesofthesametrade同业商行•7.Advertisements•8.Internet:•建立业务关系信函的内容1.说明信息来源，即如何取得对方资料2.表明去函目的5.激励性结尾4.产品介绍3.本公司概述函电例文DearSirs,YourcompanyhasbeenkindlyintroducedtousbyMessrs.Freeman&Co.Ltd.,Lagos,Nigeria,asprospectivebuyersofChinesecottonpiecegoods.Asthisitemfallswithinthescopeofourbusinessactivities,weshallbepleasedtoenterintodirectbusinessrelationswithyouatanearlydate.Togiveyouageneralideaofthevariouskindsofcottonpiecegoodsnowavailableforexport,weencloseabrochureandapricelist.Quotationsandsamplebookswillbeairmailedtoyouuponreceiptofyourspecificinquiry.Welookforwardtoyourfavorablereply.Yoursfaithfully,讲解1.establish:v.建立toestablishtrade/businessrelationswith与…建立贸易/业务关系toenterintotrade/businessrelationswith与…建立贸易/业务关系establishment:n.建立establishmentoftraderelationswith与…建立贸易关系我们愿借这个机会与贵公司建立业务关系。We’dliketotakethisopportunitytoestablishbusinessrelationswithyourcompany.2.company:n.公司atradingcompany一家贸易公司animportandexportcompany一家进出口公司可用于公司名称中，如：FordMotorCompany福特汽车公司比较：corporationn.公司corporation指的是大公司，仅用于名称当中；company可指任何规模的公司，不仅用于名称中，还可泛指ChryslerCorporation克莱斯勒公司公司名称该用company还是corporation?公司自己说了算。2.company:n.公司（续）名称中的“公司”常用缩写：SanyoElectricCo.Ltd.三洋电气公司MotorolaInc.摩托罗拉公司ChinaNationalMachineryImp/ExpCorp.中国机械进出口公司Co.Ltd.（英）=limitedcompanyInc.（美）=incorporated=limitedcompanyCorp.=corporation3.introduce:v.介绍tointroducesb.tosb.AllowmetointroduceMr.Peterson,CEOofourcompanytoyou.请允许我向大家介绍我公司的首席执行官Peterson先生。Introduction:n.介绍tomake/givesbanintroductiontosthTheGeneralManagergavetheaudienceabriefintroductiontohiscompanyatthepressrelease.总经理在新闻发布会上对他公司做了简短的介绍。4.Messrs.法语“先生”的意思，用于以老板的姓为名称的公司、商行前面5.prospective:adj.潜在的prospectivebuyers潜在的买主6.cottonpiecegoods棉布7.item:n.项目；货（指说明书、目录、表格中所列的项目或系列产品）Weareinterestedinthefollowingitemsinyourcatalogue.我们对你们目录里的一下产品感兴趣。8.scope:n.范围scopeofbusiness(businessscope)经营范围我们的经营范围包括……Ourbusinessscopecovers……我们的经营范围包括各类电器和电子产品。Ourbusinessscopecoversvariouselectricandelectronicgoods.tofall/comeinto/withinone’sbusinessscope属于某人的经营范围Garmentsdonotcomewithinourbusinessscope.服装不属于我们的经营范围。你们想要的货物正好属于我们的业务范围。Theitemsyouneedhappentofallintoourbusinessscope.9.atanearlydate:早日10.generalidea:概况，大概的介绍11.available:adj.可用(得、买、找)到的OurSonyheadsetsarecurrentlyavailable.我们的索尼耳麦目前有货。availableto(某人)for(某目的)from(某处)难民(refugees)没有食物。Foodisnotavailabletotherefugees.我们现在有各类草制品(straw-ware)供出售。Wehaveavarietyofstraw-wareavailableforsalenow.红茶现在没有存货(stock)。Blackteaiscurrentlynotavailablefromstock.12.enclose:v.随附；封入Weencloseacopyofourpricelist.随函寄去我方价目表一份。Acopyofourpricelistisenclosed.随函寄去我方价目表一份。Enclosedisacopyofourpricelist.随函寄去我方价目表一份。Enclosedpleasefindacopyofourpricelist.随函寄去我方价目表一份，请查收。Pleasefindenclosedacopyofourpricelist.随函寄去我方价目表一份，请查收。WethankyouforyourletterofJuly18enclosingasamplecuttingofwoolenmaterial.谢谢你方七月十八日内附毛料剪样的来信。enclosuren.附件你来翻译•现随函附寄我们最新的手册(brochure)一份。Weenclose/Enclosedis/Enclosedpleasefind/Pleasefind…enclosed•你方16日随附一张支票(check)的来信已收到。…enclosing…13.brochure:n.小册子，手册下面的pricelist(或pricelist):价格单samplebooks:样品本（第二课详细讲解）14.quotations:n.报价（第五课详细讲解）15.airmail:v.空寄（第二课详细讲解）16.upon/onreceiptof:收到…以后（书面用语）Welostnotimeincontactingthesupplieruponreceiptofyourorder.收到你们的订单以后我们立即联系了供货商。收到样品以后我们将立即安排生产。Uponreceiptofthesampleswewillarrangeproductionimmediately.另：receipt:n.收据17.specificinquiry:具体询盘关于inquiry一词，以后再讲。18.lookforwardto:盼望…，期待收到…to是介词，后接名词或名词性短语Wearelookingforwardtoyourearlyreply.我们期待你们早日答复。我期待与你见面。Iamlookingforwardtomeetingyou.期待收到你们的确认(confirmation)。Wearelookingforwardto(receiving)yourconfirmation.小结•重要语言点：Introduceitemavailableencloselookforwardto•重要知识点：companycottonpiecegoodsbrochurepricelistquotationssamplebook•重要搭配：prospectivebuyersgeneralideafavorablereplyfall/comewithin/intoone’sbusinessscopeestablish/enterintobusinessrelationswithatanearlydateavailableforexportuponreceiptofspecificinquiry