福特汽车中国制造业及全球采购物流供应链的整合

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0IntegratedSupplyChainManagementSolutionsforFordChinaOperationsAndGlobalSourcingDevelopmentJackyX.WangSeniorManagerMaterialPlanning&LogisticsFordMotorChinaOperationsJuly,2003福特汽车中国制造业及全球采购物流供应链的整合1AgendaIntroduction•FordMotorCompanyOverview福特汽车公司概况•FordMaterialPlanning&Logistics(MP&L)福特汽车物流简介FordChinaOperationsSupport-福特汽车中国各企业的物流支持FordGlobalSourcingStrategyandLaunchSupport-福特汽车在华全球采购战略的实施及相关物流支持OptimalChinaLogisticsSolution-中国总体物流的整合方案2Fordfacts100yearshistory–establishedin1903.1stcarfornormalpeople–ModelTproducedin1908withsalesrecordof15millionunits1stassemblylineintheworldin1913#4ontheFortune500#4ontheGlobal50012%globalmarketshare2ndlargestmanufacturerinworldOver375,000employeesworldwide110assemblyandmanufacturingsitesworldwidein40countriesProduced7.7Mncarsin2001ABriefIntroductionToFordFordMazdaVolvoMercuryLincolnLandRoverJaguarAstonMartin5,627,000841,000411,000364,000186,000164,000128,0001,0002001Production(numberofunits)3FordMotorInChina1913-FordModelTcarexportedtoChina.1928-AFordSales/ServicebranchwassetinSH1980-Launchedvisitingengineeringprogram1992-FordsetuprepofficeinChina1994-Fordstartedtosetup6componentsJVs1995-FordMotor(China)Ltd(Holdingcompany)established.Fordacquired20%equityfromJianglingMotor1996-FordMotorCreditRepOfficeestablishedinBeijing1997-The1stFordTransitvehicleproducedinJianglingMotor1998-Fordincreasedto30%equityofJinglingMotor2000-FordChinalaunchedconservationandenvironmentalprogram.2001-FordMotor(Tianjin)InternationalTradeCo.setupinFTZ.2001-Ford1stpassengercarJV–ChanganFordwassetupinChongqing2002-FordGlobalSourcingCenterwasestablishedinShanghai2003-ChanganFordfirst2productsFiestaandMondeorolledofftheline.4OurLogisticsTarget1.Righttime2.Rightparts3.Rightvolume4.Rightplace5.Lowestcost6.Everytime5FordMP&LImpactsAllKeySuccessFactorsForAutomotiveIndustryMP&LProductsCustomersatisfactionQualityCost6FordPlantOperationOrganizationPresidentM&SSMFGMP&LPurchPDFinanceHRPA/GAIT(PL)Remark:1.Businessprocess---functionalR/R2.Communications---criticaltosuccess3.MP&Lplaysakeyrolethroughwholeoperationprocess7PlantMP&LInternalOrganizationChartMP&LDirector/ManagerProductionSchedulingMgrPre-ProductionPlanningMgrSupplychainManagementMgrMaterialHandlingMgrCustoms&LogisticsMgrAdm.AsstSystemssupport-VBOMmaintain-E.C.C.-ProductionPlan-Partsorders-Inventorytracking-Emergencyorder-Orderrelease-Ordertrack-Suppliersmagnt-Emergencyorder-Supplierperfor-mancereview-Packaging/rack-Materialreceiving-Feedtheline-Inventorymagnt-InprocessMaterial-Non-productionmaterialmagnt-I/E,Customs-logisticsmagnt-Logisticsanalysis-BUdeliveryPDM&S/MFGSTA/PurchasingSuppliers/logisticsLLPvendorsSuppliers/MFG/QLtSuppliers/dealersCustoms,LLP,Logisticsvendors8MP&LMajorRoleforFordChinaCAFJianglingMotorsCo.(Ford30%)FordCreditChinaRepresentativesOfficeFordMotor(China)Ltd(HoldingCompany)FordMotorInternationalTradingCo.,Ltd(FTZ)(100%)TaiwanFordLioHo(70/30JV)Changan-Ford(50/50%JV)FordoperationsChinaSourcingOfficeBeijingTianjinShanghaiNanchangChongqing-Suppliersassessment,traininganddevelopment.-LLPmonitoring&management-Overallprocesscoordination-BUimporthandling-Customs/logistics-PlantMP&Lsetup-Dailyproduction&inboundoutboundoperationsupport-BU&parts,officestuffsI/E,customs,logistics-Annualautoshow&otherM&Sevents-MP&Lstrategyandcostanalysisfornewproject-MaintaingoodrelationshipswithGovernmentofficialslikeMOFTEC,CUSTOMS,..-Countrycoordinationwithglobalresource-LogisticsintegrationforwholeChinaOperations9TradingCo.MP&LIn-plantWorkProcess(Chinaexample)LocalpartssupplyQualityMarketing&SalesMP&LMP&LMP&LMP&LMFGVehicleDealerForecastPlanningOrderingReceivingLinefeedingProductiontodeliveryCustomerCustomsFinanceSystems/IT•MRP•EDI/DDL•CMMS•VISForeignsuppliersPD•Identifyparts•VBOM•E.C.C.•LocalizationForeignpartssupplyLocalsuppliersCustomerdemandInbound/OutboundChallengesPurchasing(STA/Commercial)*Identifysuppliers*Confirmprice&commercialterms*Suppliercostreduction10Marketing&salesMP&LplaysakeyroleforplantoperationandlogisticsmanagementDealers1PurchasingProductDevelopmentManufacturingFinanceQualityITDealer2Dealer3FordtradingcompanyForeignsupplier1Foreignsupplier2Foreignsupplier3Localsupplier1Localsupplier3Localsupplier2MP&LShortdeliverytimeLowshippingcostShortleadtimeLowshippingcostRDCSupplierParksJITorfrequentdelivery11WhatisFordLookingforinChina?WorldClassQualityCostAdvantage,DeliveredtoAssemblyAllPartsStrongExportTrackRecordCommitmenttoCorporateResponsibility12BenefitsforSuppliersinChinaIncreasedexportsImprovedscaleExposuretomultiplepotentialcustomersinFord’sglobalautomotivebusinessesImprovedsupplychaincapabilitiesAccesstolongertermtechnologicaladvancementsPotentialtoparticipateinfuturelocalizationopportunitieswithFordChinaImprovedglobalcompetitiveness13Buying•ProductionMaterial•Non-ProductionMaterialSupplierTechnicalAssistance(STA)MP&LProductDevelopmentManufacturingNorthAmericaPurchasingCBGLeaderSouthAmericaPurchasingCBGLeaderEuropePurchasingCBGLeaderAsiaPurchasingCBGLeaderFORDGLOBALPURCHASINGORGANIZATIONDraftCSO**EstablishChinaSourcingTeamGlo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