(6)Unit 3《信息管理与信息系统专业英语》E-C

《信息管理与信息系统专业英语》Unit4—E-commerce&E-government--PartI(E-commerce)《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerceInthislesson,wecoverthefollowingarea:专业词汇(subjectvocabulary)Reading—(阅读）Listening--SAP《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce专业词汇集：1.BtoB2.BtoC3.CtoC4.Businesstransaction5.E-retailer6.E-mall《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce专业词汇集：7.E-book8.E-cash/E-check(cheque)/E-wallet9.Electroniccommercestrategies10.Electroniccommercepaymentsystems11.Filetransferprotocol12.Hypertexttransferprotocol13.Uniformresourcelocator《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce专业词汇集：14.Hypertextmarkuplanguage(Html)15.Globalinformationinfrastructure16.Creditcard/debitcard17.Digitalcash18.Electronicfundstransfer19.Securesocketlayer《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce专业词汇集：20.Secureelectronictransaction21.Internetbillpayment22.Automateteller(???)machine(ATM)23.Marketshare24.Networkprotocol25.Onlinecatalog《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--typesofwebsiteGiventhattheWebistheprimarysourceofelectroniccommerceactivities,todevelopandimplementanelectroniccommercestrategy,youmustunderstandthetypesofbusiness-relatedWebsitesinwideuse.Youcanclassifybusiness-relatedWebsitesusingthesametechnologyclassificationsystem:Internet,intranets,andextranets.AsweintroducedbeforethattheInternetisglobalinscope,whereas(but)anintranetislimitedtotheorganization,andanextranetisbasedonbusinesspartnerships.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--typesofwebsiteYoucancategorize(分类)electroniccommerceWebsitesaccordingtothethreeWebtopologies(拓扑结构)andtheaudiencesserved.IntranetsareincludedinthisclassificationbecausetheirabilitytofacilitateorganizationalCommunicationimprovesorganizationalperformance,whichisanimportantpartofthedefinitionofelectroniccommercestrategy.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--typesofwebsiteTheuseofextranetsforhandling*（处理）business-to-businesstransactionprocessing（企业对企业的交易流程）isanessentialpartofelectroniccommerce.Thisclassificationsystemwillservetoguide（引导）thediscussionofotheraspectsofelectroniccommerce.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--typesofwebsiteThetablefollowingliststheeighttypesofbusinessmodelsforWebsites,alongwithadescription,andexample.ThetypesofWebsitesarearrangedfromthose(eighttypesmodels)withwhichyouareprobablymostfamiliartothosethat(or)maybenewtoyou.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--typesofwebsiteIntheTable3.1below,youcanseethatthefirstfourclassificationinvolvebusiness-consumermodelsthatattempttogeneraterevenuebysellinggoodsandservicesovertheInternet(E-retailers/E-malls),advertising(portals),orbychargingafeeforaservice(auctions).《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--typesofwebsiteThefifthbusinessmodel,informediaries(信息中间商),generatesrevenuebychargingcustomersforinformationthattheyneed.Thelastthreebusinessmodelstargetthebusiness-to-businessvaluechainusingintranetsandextranets.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--LimitationsofelectroniccommerceElectroniccommerceissuchawonderfulthing,butthereisstillsomelimitations.Inthinkingaboutelectroniccommerce,youshouldrealizefirstandforemost(mostimportantaboveallthese)thatcomputernetworks,includingtheInternet,candoonlyonething:transmitelectronicmessagesbetweencomputers.Althoughthesemessagescanincludedata,information,andsoftware,youcannotmoveanythingphysicaloveracomputernetwork.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--LimitationsofelectroniccommerceBecauseelectroniccommercereliesoncomputernetworks,theshipment(theactionofsending,carrying,anddeliveringgoods)ofanyphysicalgoodpurchasedusingelectroniccommercemuststilltakeplacethroughtraditionalmeans,thatis,whenyoubuyaphysicalgoodsovertheWeb,itmustbepickedfromashelfinawarehouse,packedforshipment,andphysicallymovedfromthewarehousetothecustomerviaapackagedeliveryservice.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--LimitationsofelectroniccommerceAnycompanyinthebusinessofacceptingordersandshippinggoodstocustomersmustbepreparedtohandlereturns--anotherphysicalprocess,andonethatcanprovemorecomplicatedthantheactualorderfulfillment.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--LimitationsofelectroniccommerceThefact(thatorderfulfillmentandreturnscontinuetorepresentapartofthebusinessprocessevenwhenelectroniccommerceisused)explainswhythemoresuccessfulimplementationsofelectroniccommercehaveinvolvedcompaniesthatwerealreadyengagedin*acceptingordersbytelephoneorpostalmailandfulfillingthoseorders.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--Limitationsofelectroniccommerce即使使用电子商务的时候，订单执行和退货仍是业务流程部分的代表，这一事实解释为什么更易成功实施电子商务的往往是已经从事用邮件或者电话的方式来接受和执行订单的公司。《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--LimitationsofelectroniccommerceFinns(芬兰人)suchasDellorlands’Endaregoodexamplesofthistypeofcompany.Telephone--andmail--ordercompaniesalsohavevastexperienceinhandlingreturns,soreturnsfromWebordersnospecialproblemsforthem.《SQLServer数据库管理与开发》安徽财贸职业学院计算机系PartI--E-commerce--LimitationsofelectroniccommerceTh