SmallLuxuryHotelsoftheWorldtmDeclareyourIndependenceJointheNumberOneLuxuryHotelBrandforSmallIndependentHotelsJoinslh.comSmallLuxuryHotelsoftheWorldtmExperienceanotherWorldContactMrDanielLuddingtonGlobalDevelopmentDirectorSmallLuxuryHotelsoftheWorldGranthamHouse,NorthStreetLeatherhead,SurreyKT227AX,UnitedKingdomTel:++441372224631Fax:++441372361874Email:Daniel.luddington@slh.com|DECLAREYOURINDEPENDENCE01formoreinformationvisitjoinslh.comTheSmallLuxuryHotelsoftheWorld™(SLH)brandisanunrivalledportfolioofsomeoftheworld’sfinestsmallindependenthotels.Comprisingover480hotelsinmorethan70countries,thediversityoftheindividualhotels,andtheexperiencesthattheyoffer,isexceptional.Fromcutting-edgedesignhotelstopalatial17thcenturymansions,citycentresanctuariestoremoteprivateislands,historiccountryhousestoidyllicresorts–thebreadthanddepthofthebrandisfarreaching.Whileahotelundoubtedlyenjoysthebenefitsofbeingpartofaglobalbrand,SLHplacesenormousemphasisoncelebratingtheindividualityofeachhotel.Thisremainsoneofourcorevaluesandiscentraltothecontinuedsuccessofthebrand.WestronglybelievethatthestrengthandcredibilityoftheSmallLuxuryHotelsoftheWorldbrandisdependentonthequalityofitsindividualhotels.Strictcontrolsareappliedtoensurethatonlytheverybesthotelswiththehigheststandardsareacceptedintothebrand,thusensuringthatthequalityoftheexperiencethatguestsreceiveisconsistentacrossallSLHproperties.Toensurethattheseexceptionalstandardsofexcellencearemaintained,SLHhasacarefullymonitored‘mysteryguest’programmewhichreliesonvaluablereviewsfrominspectorswhoimportantlyarealsoconsumers.WeencourageyoutoapplytojointhebrandofSmallLuxuryHotelsoftheWorldTM.Assoonasyoujoin,youwillbenefitnotonlyfromawealthofexperience,butalsofromourpartnershipswithotherluxurybrandsandestablishednames.BybeingpartofSmallLuxuryHotelsoftheWorldyourvisibilityandprofilewillbeenhanced.Yourrevenuewillbemaximisedandyourindependencepreserved.PaulKerrChiefExecutiveOfficerAWarmWelcometoSmallLuxuryHotelsoftheWorldtmTheLodgeAtWoodloch,aDestinationSpa–ExperienceAnotherWorld!03formoreinformationvisitjoinslh.comTheBenefitsofJoiningSmallLuxuryHotelsoftheWorldtm“Tome,beingamemberofSmallLuxuryHotelsoftheWorldsignifiesbeingpartofaninternationalnetworkwithalltheadvantagesthatentails.Araisedimageformyhotel,professionalperformances,welltunedpartnershipsandinspiring,likemindedcolleagues;thesearetheelementsIcancountonbybelongingtothisassociation.Theyarevaluableassetswhichliftmybusiness,motivatemyemployeesandgiveusenormouspridetobeamemberofSmallLuxuryHotelsoftheWorld.”DanielaSauter,Proprietor,BrandenburgerHofBerlin,Germany1-Thenumberoneluxuryhotelbrandofferingthebestcustomerexperience2-WhyjoinSmallLuxuryHotelsoftheWorldTM?3-Worldwidepresenceanddistributionofyourhotel4-Dedicatedsupporteverystepoftheway5-Worldwideexposurethroughmarketingandpublicrelations6-Worldwidesalesteamsupportandopportunities7-Bepartofacommunityofuniqueindependentluxuryhotels8-AchieveahighreturnoninvestmentWELCOME|DECLAREYOURINDEPENDENCELEFT:ExperienceBerlin’sbeautifulBrandenburgerHof–rightintheheartofthecity1|THENUMBERONELUXURYHOTELBRANDOFFERINGTHEBESTCUSTOMEREXPERIENCE05formoreinformationvisitjoinslh.com04formoreinformationvisitjoinslh.com“Asampleofwealthyconsumers,themostdiscerningofall,ratedSmallLuxuryHotelsoftheWorldtheluxuryhotelbrandthatismostuniqueandexclusive…Foraboutiqueluxurybrandtoearntherespectandadmirationfromtheobjectiveandindependentvoiceofthewealthyconsumeristrulypricelessandatremendousaccolade.”MiltonPedraza,CEO,TheLuxuryInstituteExperienceBarosMaldives–anidyllicislandretreat07formoreinformationvisitjoinslh.comInarecentsurveybytheNewYorkbasedLuxuryInstitute,SmallLuxuryHotelsoftheWorld™(SLH)hasonceagainbeennamedthenumberoneluxuryhotelbrand,beatingmoretraditionalbrandssuchasPeninsulaandRitz-Carlton.Addingtothisaccolade,isthetoprankingforthefirsttimefortheluxuryhotelbrandthatoffersthe“BestCustomerExperience”,basedontheviewsofactualcustomerexperiencesinSmallLuxuryHotelsoftheWorldproperties.IntheLuxuryBrandStatusIndex,SmallLuxuryHotelsoftheWorldwasnamedtheluxuryhotelbrandmostworthyofapricepremiumandalsothebrandthatpeoplewouldbemostwillingtorecommendtosomeonetheycareabout.SLHalsoscoredthehighestoutofallhotelssurveyedforprovidingconsistentlysuperiorquality,forbeinguniqueandexclusiveandformakingcustomersfeelspecial.IntheLuxuryCustomerExperienceIndex,SmallLuxuryHotelsoftheWorldscoredthehighestoutofallhotelssurveyedforeffectivenessintermsofmeetingguests’needs,forhavingstaffwhoareenthusiastic,politeandknowledgeableandforhavinganenvironmentthatiswell-maintainedandaestheticallypleasing.“Wewouldestimatethatupwardsof75%ofournewbusinesscomesasadirectresultofourassociationwithSmallLuxuryHotelsoftheWorld.What’smore,priceisrarelyanissuewithSmallLuxuryHotelsoftheWorldguests.Theyseemtobefarmoreconcernedwiththeexperiencetheywillhave.”GertrudSchneider,Proprietor,KristianaLech,AustriaTheNumberOneLuxuryHotelBrandofferingtheBestCustomerExperienceKristianaLech–attractingtheskiingglitteratiforover30yearsWELCOME|DECLAREYOURIND