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LOGO《国际商务礼仪》课程教学BusinessEtiquetteThereislanguageinhereyes,herchecks,herlips.------WilliamShakespeare单击此处编辑母版标题样式•单击此处编辑母版文本样式–第二级•第三级–第四级»第五级2020/2/8LOGOContentsDefinitionofbodylanguageFunctionofbodylanguageGesture,Posture,Eyecontact&FacialexpressionCasestudy12343经验总结1.WhatisNonverbalLanguage?Nonverballanguageisaformofmentalandphysicalabilityofhumannon-verbalcommunication,consistingofgestures,postures,facialexpressionsandeyecontacts.Ithasagreatimpactincommunicationanddealingwithbusinessissues.4DefinitionofNonverballanguageNonverballanguageisthemovementsorpositionsofourbodythatshowotherpeoplewhatwearethinkingorfeeling.Soinaword:☆It’sthewayyoustandandsitandwalk.☆It’syourgesturesandtheexpressiononyourfaceandinyoureyes.☆It’syourwholeappearancethatcommunicatesthings.2.FunctionofNonverballanguage•Nonverballanguagelanguageisoneofthemostimportantinfluentialfactorsinasuccessfulbusinesscase.•RalphWaldoEmersonsaid“thatwhentheeyessayonethingandthetongueanother,apracticedmanreliesonthelanguageofthefirst”.•Firstly,Nonverballanguagecandeterminethefirstimpressionyoumade.•Secondly,bodylanguagecanaffirmandtestifywhatyouaresaying.•Thirdly,Bodylanguagecanbeaneffectivesubstitutiontoverbalcommunication.•Fourthly,Bodylanguagecanfurtherenhancetheimpactofverbalcommunication.•Lastbutnottheleast;bodylanguagecanindicatetheemotionofverballanguage.3.Gesture•Gesturesrefertovariousmeaningsindifferentcountries.Aslongasweunderstandingit,canweavoidembarrassmentwhencommunicatingwithforeignclients.•Whenhavingaconferencewithforeignclients,weoftenneedtopointtoobjects.Thus,whatkindofgesturewecanusetoshowourminds?1)Whenpeoplecounting•US:Stretchingthefingersfromaclenchedfististhemethodofcounting.•InJapan:Mencountbyusingtwohands.•Chinese:Bendthefingersfromastretchedpalmtocountfigures.2)Whenpointingobjects•Germany:Pointwiththeentirehandandpalmsup•US:Employyourindexfinger•MuchofAsia:Performbyholdingtherighthandout,palmupward,andopeningandclosingthehandasawayofbeckoning3)Whenaskingpeoplecome•PartsofBurma:Withpalmdown,andthefingersmovingasthoughplayingthepiano,itisanindicationofbeckoningin.•Filipinos:Oftengestureswithaquickdownwardnodoftheheadasawayofcallingpeopletocome.•GermanyandmuchofScandinavia:peopletosstheheadbacktomotionyoutocome.OkUSA/Europe/China/ArgentinaJapan/KoreaGermany/LatinAmericaMediterraneanregion/Russia/Brazil/TurkeyInTunisia,FranceandBelgiumAmongArabsFineMoneyObsceneHole/insultormalehomosexualityZero/valuelessHostility(accompaniedbyabaringofteeth)ForAmericans,insomeinformaloccasions,showingthesolesoffeetisallowed.EvenObamaputhisfeetontheroundtabletohavearest.However,itisinsultingandrudeforfeetareconsidereddirty.WhenhavingabusinessinJapan,you’dbetterbowinsteadofsaying“hello”whengreeting.3.FacialExpressionJapaneseconsidertheflashofeyebrowasimpoliteorcarryingsexualconnotations.Therefore,itisimpropertodoflashinyoureyebrow.3.EyeContactJapanAustraliansomeblackCaribbeanculturesInwesterncultureEyecontactLossofeyecontactisquitenormalwithlowerrankingpeople:iftheydroptheirhead,thisindicatesdeepthought.Itisdisrespectfultolookanelder,orpersonofarankaboveyou,intheeyes.ItisasignofrespecttodropyoureyesYoungpeopletendtobeinstructednotlookatsomeoneeyetoeyewhenbeingtoldoffordisciplinedStaringisgenerallyregardedasapositiveaspectofbodylanguage4.Casestudy•Inwesterncultureeyecontactiscommonlydeemedaspositiveaspectofbodylanguage.•TheyoungisapttobementorednotlookatsomeoneeyetoeyewhenbeingscoldedorpunishedinsomeblackCaribbeancultures.•Ofcourse,thesearenotallthedifferenceofbodylanguageexistingincommunicatingwithforeigners.Thereisalongwaytogo.Onlyunderstandthediscrepancyofbodylanguageindifferentcountries,canwehaveabetterrelationshipwithourclients.MicrosoftfounderBillGatesshookhandswithSouthKoreanPresidentParkGeun-hyeinSeoulonApril22,2013withonehandinhispocket,thatmeet-and-greetbetweenGatesandParkwasthesubjectofcriticisminsomeSouthKoreanmedia.“Culturaldifference,oranactofdisrespect?”theJoongAngIlbowroteintheaccompanyingcaption.＊Questionfordiscussion:WhyBillGates’shookhandswayraisingeyebrowsinS.Korea?＊Comments:SouthKoreaisadeeplyhierarchical,Confuciansocietywhereetiquettehasgreatsignificance,whileAmericancustomsareacasualone.Inordertoavoidthatkindofembarrassment,weshouldmannerappropriatelyforcertainoccasions(inbusinessaffairs,diplomacy,etc.),wheninRome,doasRomansdo.Question:Doyouthinktheirbusinesscansucceed?Why?Inthispicture,thebusinessmanontherightinblacksuitwasfromAmericanandtheoneontherightwearwhiteclotheswasfromMiddleEastern.Theyweregoingtosignacontract.