Unit4ProductUnit4新职业英语职业综合英语1第2版Unit4ProductContentsBackNextHomeListening&Speaking4Warming-up1ReadingA2ReadingB3LanguageLab7LanguageLab7Writing5Mini-project6Unit4ProductWarm-1-1Warming-upTask1Workinpairs.Chooseoneproductfromeachpairandexplainwhytoyourpartner.BackNextHomeSampleUnit4ProductWarm-1-2Warming-upBackNextHomeUnit4ProductWarm-2Warming-upBackNextHomeTask2Workinpairsanddiscussthefollowingquestions.Whatfactorsdoyouneedtoconsiderbeforeyoubuyaproduct?Whichoneisthemostimportantforyou?Why?Beforeyoumakepurchaseofanyproduct,therearesomefactorsyoushouldconsider.•Necessity:DoIreallyneedthis?•Property:DoIreallylikethis?AmIreallysatisfiedwiththequality,color,shape,packaging,etc?•Price:DoIhaveanysparemoneyrightnow?Isitabargainorisittoomuchmoney?•Brand:Whatbrandisthebestchoiceformypurchase?•After-salesservice:Doesitcomewithawarranty?•Shipment:Howcanitbesenttomyhouse?Unit4ProductWarm-2Warming-upBackNextHomeTask3Watchthevideoclipandlearnhowthepresenterorganizesherproductintroduction.Unit4ProductWarm-2Warming-upBackNextHomeTask4Thefollowingsentencesareoftenusedforproductintroduction.Readaloudandtrytomemorizesome.1.Thismodeloftypewriterisefficientandendurable,economicalandpracticalformiddleschoolstudents.2.Thecomputerweproducedischaracterizedbyitshighquality,compact-sized,energy-savingandit’salsoeasy-to-learnandeasy-to-operate.3.Theyarenotonlyaslow-pricedasothermakers,buttheyaredistinctlysuperiorinthefollowingrespects.4.Youwillgeta30%increasingproductionuponusingthismachineandalsoitallowsonepersontoperformthetaskofthreepersons.5.Thisproductwillpayitsownwayinayear.6.Thismachinewillpaybackyourinvestmentin6month.Unit4ProductWarm-2Warming-upBackNextHome7.Thenewtypeofsuitcasecarddesignedbyourengineersisveryingeniousandpractical.8.Thiskindofbicyclecanbefoldedinhalfandhandytocarryaround,especiallyusefulduringtravelingandtrafficjams.9.Themaximumspeedofthiskindofvariablespeedbicycleis30K/H.10.Thesemachineshavefewbreakdownsandeasytomaintainbecauseoftheirsimplemechanicalstructure.11.Comparedwithotherbrands,thiskindoftirecostslesspermileandwearsmuchlongerduetoitstopnotchrubber.12.Thiskindoftireischaracteristicofnonskidstoponwetroad.Unit4ProductWarm-2Warming-upBackNextHome13.Asourproductshaveallthefeatureyouneedand20%cheapercomparedwiththatJapanesemade,Istronglyrecommendedtoyou.14.Vacuumcleanersofthisbrandarecompetitiveintheinternationalmarketandarethebest-sellingproductsoftheirkind.15.“Forever”multiplespeedracingbicyclesaresuretobesellableinyourmarket.16.OwningtoitssuperiorqualityandreasonablepriceoursilkhasmetwithwarmreceptionandquicksaleinmostEuropeancountries.Unit4ProductReadingAReadingATextTask1Task2BusinessKnow-howBackNextHomeUnit4ProductReadingAReadingABackNextHomeWatchavideoclipaboutanintroductiontoadigitaltouchpenandlistasmanyaspossibletheadvantagesitbringstoyourlife,workandtheenvironment.Unit4ProductTextA-1ReadingAOurHeritage1Everyday,wegotoworkhopingtodotwothings:sharegreatcoffeewithourfriendsandhelpmaketheworldalittlebetter.ItwastruewhenthefirstStarbucksopenedin1971,andit’sjustastruetoday.BackNextHomeUnit4ProductTextA-22Backthen,thecompanywasasinglestoreinSeattle’shistoricPikePlaceMarket.Fromjustanarrowstorefront,Starbucksofferedsomeoftheworld’sfinestfresh-roastedwholebeancoffees.Thename,inspiredbyMobyDick,evokedtheromanceofthehighseasandtheseafaringtraditionoftheearlycoffeetraders.3HowardSchultzfirstwalkedintoaStarbucksstorein1981.FromdrinkinghisfirstcupofSumatracoffee,HowardbecamedrawntoStarbucksandhejoinedthemayearlater.BackNextReadingAHomeUnit4ProductTextA-3-1ReadingA4In1983,HowardtraveledtoItalyandbecamecaptivatedbyItaliancoffeebarsandtheromanceofthecoffeeexperiencethere.HehadavisiontobringtheItaliancoffeehousetraditionbacktotheUnitedStates.Ithassincebecomeourvision:aplaceforconversationandasenseofcommunity,athirdplacebetweenworkandhome.HowardleftStarbucksforashortperiodoftimetostarthisowncoffeehousesandreturnedinAugust1987topurchaseStarbuckswiththehelpoflocalinvestors.BackNextHomeUnit4ProductTextA-3-2ReadingA5Fromthebeginning,Starbuckssetouttobeadifferentkindofcompany,onethatnotonlycelebratedcoffeeanditsrichtradition,butalsobroughtafeelingofconnection.6It’sjustamomentintime—justonehandreachingoverthecountertopresentacuptoanotheroutstretchedhand.Butit’saconnection.Wemakesureeverythingwedohonorsthatconnection—fromourcommitmenttoservingthehighestqualitycoffeeintheworld,tothewayweengagewithourcustomersandcommunitiestodobusinessresponsibly.BackNextHomeUnit4ProductTextA-47Today,withmorethan18,000storesin62countries,Starbucksisthepremierroasterandretailerofspecialtycoffeeintheworld.Andwitheverycup,westrivetobringbothourheritageandanexceptionalexperiencetolife.8Fromourbeginningsasasinglestoreover40yearsago,ineveryplacethatwe’vebeen,andeveryplacethatwetouch,we’vetriedtomakeitalittlebetterthanwefoundit.BackNextReadingAHomeUnit4ProductA-Trans-1ReadingA我们的传统1每天,我们上班都想做两件事:与朋友们分享美味的咖啡和让这个世界变得更好一点。这是1971年第一家星巴克咖啡店开业之时我们的想法,也是我们至今坚守的信念。BackUnit4ProductA-Trans-22回首过去,星巴克只是西雅图历史上著名的派克市场上的一家小店。在一家狭窄的