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我国经济型酒店顾客价值影响因素实证研究作者：秦玲聪学位授予单位：同济大学参考文献(73条)1.AlanSmithCRMandCustomerService:StrategicAssetorCorporateOverhead20052.AndersonJC.JainC.ChintaguntaPKCustomervalueAssessmentinBusinessMarkets3.ButzHowardEJr.LeonardDGoodsteinMeasuringCustomerValue:GainingtheStrategicAdvantage1996(04)4.CamileRobinson.Je'AnnaAbbottandStowe:RecreatingCheers:AnAnalysisofRelationshipMarketingasanEffectiveMarketingTechniqueforQuick-Servicerestaurants20055.CindyClaycomb.GaryLFrankwickTheDynamicsofBuyers'PerceivedCostsDuringaRelationshipDevelopmentProcess:AnEmpiricalAssessment20046.DanielJFlint.RobertBwoodruff.SarahFisherGardialCustomerValueChangeinIndustrialMarketingRelationships:ACallforNewStrategiesandResearch19977.DarrylBurn:AnInvestigationofMarketingProblemsacrossServiceTypologies20008.DawnDobniAMarketingRelevantFrameworkforUnderstandingServiceWorkerProductivity20049.DeSarboWS.JedidiK.SinhaICustomerValueAnalysisinaHeterogeneousMarket2001(22)10.DiasSamPihlens.DavidRicciLorenaUnderstandingtheDriversofCustomerValue:TheFusionofMacroandMicroModeling2002(03)11.FlintDJ.WoodruffRB.GardialSFExploringthePhenomenonofCustomers'DesiredValueChangeinaBusinesstoBusinessContext2002(66)12.FrankH.AndreasH.RobertEMGainingcompetitiveadvantagethroughcustomervalueorientedmanagement2001(18)13.IndrajitSinha.WayneSDesarboAnIntergratedApproachTowardtheSpatialModelingofPerceivedCustomerValue1998(05)14.MinnaPuraLinkingPerceivedValueandLoyaltyinLocation-basedMobileServices200515.MonroeKBPricing-MakingProfitableDecisions199116.MorrisBHolbrookCustomerValue:aFrameworkforAnalysisandResearch199617.MuhsiYang.Tsai-chiRobertKuo.RoseanneMurphyJonesTheMarketingStrategies200318.GaleBradleyTManagingCustomerValue199419.GuntmanJonathonAMeans-EndChainModelBasedonConsumerCategorizationProcesses198220.JagadishNShethTheFutureofRelationshipMarketing200221.JeankeW.vanderHaar.RonGMKemp.Onno(S.W.F.)OmtaCreatingValuethatCannotBeCopied2001(30)22.KristinaHeinonenRe-conceptualizingCustomerPerceivedValue:TheValueofTimeandPlace200423.ParasuramanReflectiononGainingCompetitiveAdvantageThroughCustomerValue199724.ParasuramanTheImpactofTechnologyontheQuality-Value-LoyaltyChain:aResearchAgenda2000(28)25.PhilipKotlerMarketingManagement:Analysis,Planning,Implementation,andControl199926.RandiPriluckRelationshipMarketingCanMitigateProductandServiceFailures200327.RichardLOliverValueasexcellenceintheconsumptionexperience1998(05)28.ShethJagdishN.BruceINewman.BarbaraLGrossConsumptionValuesandMarketChoice:TheoryandApplications199929.WoodruffRB.GardialSFKnowYourCustomer:NewApproachestoCustomerValueandSatisfaction199630.WoodruffRBCustomerValue:TheNextSourceforCompetitiveAdvantage1997(25)31.WolfgangUlagaCustomerValueinBusinessMarkets200132.Yang-ImLeeCustomerServiceandOrganizationalLearningintheContentofStrategicMarketing200433.ZeithamlValerieConsumerPerceptionsofPrice,Quality,andValue:AMeans-EndModelandSynthesisofEvidence1999(07)34.阿德里安·佩恩关系营销--形成和保持竞争优势200335.贝恩特施密特.冯玲顾客体验管理200436.白长虹两方的顾客价值研究及其实践启示2001(02)37.蔡翔.陶学顾客价值及其分析模型2003(06)38.常丽留住高价值的顾客2004(03)39.崔迅顾客价值链与顾客满意200440.董大海.权小研.曲晓飞顾客价值及其构成1999(20)41.戴久永从顾客满意到顾客价值1999(306)42.樊华顾客价值评估与应用研究[学位论文]硕士200543.菲利普·科特勒塑造市场的三大要素200544.菲利普·科特勒.梅汝和营销管理--分析、计划、执行和控制199945.付晓蓉顾客关系管理中的关系价值研究200646.郭毅.梅清豪市场调研200347.韩晓芸.汪纯孝服务性企业顾客满意度与忠诚度关系200348.胡恩华.毛翠云.王道劬.葛玉莲.戴维生基于顾客价值的企业核心竞争力分析2003(02)49.胡旭初.孟丽君顾客价值研究背景、顾客价值的概念及分类--顾客价值理论研究概述2004(10)50.吉秋群试论经济型酒店的竞争优势[学位论文]硕士200251.克里斯廷·格罗隆斯服务营销和管理200252.柯惠新.黄京华.沈浩调查研究中的统计分析法200253.李德海.聂绍群顾客效用层次模型研究与分析2002(01)54.李扣庆试论顾客价值与顾客价值优势2001(06)55.卢纹岱SPSSforWindows实用基础教程200156.罗海青顾客价值感知要素实证研究[学位论文]硕士200357.马云峰.郭新有论顾客价值推动因素2002(04)58.马秀芳顾客期望价值构成要素的探测2002(01)59.让詹姆克.卡尔阿尔布瑞特.唐果服务经济-让顾客价值回到企业舞台中心200260.沈涵中国经济型酒店的发展历史与未来趋势200661.苏嘉杰顾客体验价值与酒店服务质量研究[学位论文]硕士200562.唐丰义.房汉廷经营力:一个新的理论假说199963.特里A布里顿.戴安娜拉萨利体验200364.熊巍.徐利琴.樊华顾客价值监控模型及其应用200365.薛薇统计分析方法及应用200466.杨龙.王永贵顾客价值及其驱动因素剖析2002(06)67.杨永恒客户关系管理--价值导向和使能技术200268.颜裕隆以资料仓储技术支援顾客价值决策之研究199669.于坤章.潘冠中浅论网络营销中的顾客让渡价值2001(12)70.张慧敏财务视角:顾客资产定位探讨2003(06)71.周红玉经济型酒店:诱惑你自己2005(15)72.赵景阳.刘清志CPV五线顾客价值模型作用浅析2005(11)73.中国经济型酒店网我国经济型酒店顾客诉求调查报告2006(10)本文链接：授权使用：上海海事大学(wflshyxy)，授权号：e259d4a0-f4b1-42a8-889c-9df700c38b78下载时间：2010年9月20日