KFC介绍

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IntroductionofKFC•Logo•Companyoverview•Founder•Development•Globalwebsite•KFCinChina•Products•Specialty•Storelocation•Requirementforemployees•Employeesgrowingladder•Slogan•Values(KentuckyFriedChicken)有了肯德基生活好滋味!Companyoverview•Status:theworld'smostpopularchickenrestaurantchain•Establishedtime:in1930•Headquarters:Louisville,Kentucky,US•Employees:24,000(2007)•Annualrevenue:$520.3millionFounder:HarlandSanders(September9,1890–December16,1980)DevelopmentofKFC12millioncustomer5,200restaurant15,000unitsGlobalwebsiteKFCinChina1800restaurants402citiesProductsKFCstorelocation:1、Win-winfranchisemode2、Effectivebusinessplanninganddecision-makingleveloftwoShenPiZhilocation(localcompaniesandheadquarters)“know-how”EmployeegrowladderPart-timeemployeesFormalemployeeTraineeattendantAssistantinternshipfor2monthsOneachstagehasaverycompletetrainingAssistantmanagerThestoremanagerAsthenewaddascendingfasterRequirementforemployees:CHAMPSKFC’sloganValues

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