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CultureDifferenceofColorWordsbyYiYang2颜色Color&CultureThesymbolicsignificanceofvariouscolorsindifferentnationallanguagesoftendiffersalotinfeature,someofwhichevenarouseadvocatingandtaboostowardscolorsrespectively.Thesymbolicsignificanceofthisdifferenceincolorbetweendifferentculturesisduetothedifferentculturalandhistoricalbackground.RED4颜色REDinchinaSinceredcoloristhesymbolofgoodluck,happiness,success,health,harmony,peaceandprosperity.5颜色REDinWesternculturesRedisthecolorofblood,symbolizinglife,passionandenthusiasm,celebration,andconfidence.Ontheotherhand,redalsosymbolizestemper,anger,danger,crimeandviolence,becauseitistheGodofWar.ANGERREDWHITE9颜色WHITEinchinawhitesymbolizespurity,brightnessandclearness.ExpressionsofnegativemeaningswithwhitemaydatebacktotheperiodfromHantoTangdynastywhenreferringtothepopulaceweresopoorthattheycouldnotaffordtodyethecloth,thenwhitebegantobeassociatedwithpoverty.Itwassaidghostsorspiritsusuallyappearedinwhite.Thenwhitebegantobeassociatedwithdeathandwasusedtosymbolizeterrorandevil.10WHITEinwesterncultureInwesternculture,abridewearsalongwhiteskirtandveilandholdsawhitelilyattheweddingceremony,becausethecolortraditionallysymbolizespurity,holiness,cleanness,openness,truth,honesty,kindness.BIACK13颜色BLACKinchinablackwasregardedasthekingofallcolorsinancientchinaandthesinglecolorworshipedthelongest.blackalsosymbolizesdeath,fearandillegalforces.DEATHDisaster16颜色BLACKinWesternculturesInEnglishculture,blackisatabootodeathandillomen,andforeignersusuallywornatfuneralstoexpresssadnessandheavymood.So,blackisusuallyassociatedwithhopelessness,gloominess,wickedness,eventoexpressangeranddeath.EvilDarkYELLOW20颜色YellowinchinaPower,majestythecentreisyellow23颜色Yellowinwesterncultureyellowsymbolizesabjection,suspicion.BecauseofJudas,whobetrayedJesus,woreayellowrobe.Thanksforwatching!