销售指标汇报模板

15-Feb-20115-Feb-20BusinessRoundtable1公司经营例会汇报BusinessRoundtable营销管理部SalesDept.2013.0915-Feb-20215-Feb-20BusinessRoundtable2上月经营例会要求执行情况Follow-upActions序号部门会议要求/问题描述评论（可选）状态要求日期预计完成日期No.Dept.RequestComment（Optional)Status(Open）（closed）RequestedDateEstimatedcompletionDate本月无。/None.15-Feb-20315-Feb-20BusinessRoundtable3绩效指标完成情况SalesScorecard≥100%≥90%&100%90%绩效指标Metric目标Target2012Actual实际YTDActual完成状态Status销量预算SalesVolume98,60088,5811-8月份72,013Jan–Aug72,013units完成1-8月份预算的111%111%ofYTDbudget完成全年预算的73%73%ofFYbudget车用销量比2012OnRoadGrowthvs.2012+3.1%(≥78,200units)75,8501-8月份58,929Jan-Aug58,929units完成1-8月份预算的114%114%ofYTDbudget同比增加30.2%30.2%vs.PreviousYTD工业用销量比2012OffRoadGrowthvs.2012+60%(≥20,400units)12,7311-8月份13,084Jan-Aug13,084units完成1-8月份预算的99%99%ofYTDbudget同比增加38%38%vs.PreviousYTDDEUTZ销量比2012DeutzGrowthvs.2012+85%(≥37,400units)20,1831-8月份23,471Jan-Aug23,471units完成1-8月份预算的117%117%ofYTDbudget同比增加82.9%82.9%vs.PreviousYTD销售收入（含备件：万元）Salesturnover(includingspareparts:10,000)269,689200,1601-8月份165,604Jan-Aug165,604完成1-8月份预算的99%99%ofYTDbudget完成全年预算的61%61%ofFYbudget车用销售收入（万元）On-roadsalesturnover(10,000)+25%(≥181,017)144,7571-8月份118,402Jan-Aug118,402完成1-8月份预算的108%108%ofYTDbudget同比增加36%36%vs.PreviousYTD工业用销售收入（万元）Off-roadsalesturnover(10,000)+73%(≥67,621)39,0431-8月份38,507Jan-Aug38,507完成1-8月份预算的89%89%ofYTDbudget同比增加25%25%vs.PreviousYTD柴油机市场份额比2012Marketshareratebycomparisonwith2012+0.04%(DDE=2.65%)2.61%+0.30（DDE=2.91%）车用市场份额比2012OnRoadMarketSharevs.2012+0.04%(DDE=2.60%)2.56%+0.22（DDE=2.78）工业用市场份额比2012OffRoadMarketSharevs.2012+0.72%(DDE=2.79%)2.07%+0.58（DDE=2.65%）逾期应收帐款月平均（万元）OverdueARmonthlyavg(10,000rmb)39005,1083255（-36%）产成品库存（不含质保封存和大线未修）Finishedinventory(monthlyavg)(notincludequalitypreservationandnotrepairedones)75008,1457207（-12%）车用产品预测准确率OnRoadProductforecastaccuracyrate+3%(DDE=43%)40%50%（+10%）工业用产品预测准确率OffRoadProductforecastaccuracyrate+10%(DDE=51%)41%65%（+24%）注：季度汇报！Note:reportquarterly15-Feb-20415-Feb-20BusinessRoundtable4行业销售情况IndustrySalesTrends商用车市场环境/:2013年7月份CommercialVehicleMarket:Jul行业适配空间ApplicableMarketDDE销售DDEsalesDDE同行业对比DDERelativeChangetoIndustry累计YTD同期累计YTDPY同比增长%Change累计YTD同期累计YTDPY同比增长%Change载货车市场Truckmarket轻卡Lightduty509,230484,0885.2%23,09819,03021.4%中重卡小计Medium&Heavyduty448,435398,82412.4%26,19118,36942.6%货车合计Totalfortruck957,665882,9128.5%49,28937,39931.8%客车市场Coach&Busmarket轻客（6-7米）Lightdutycoach（6-7meter）42,37040,1845.4%1,191497139.6%大中型客车小计Motorbus&Bus80,23380,442-0.3%1,2361,07215.3%客车合计TotalforCoach&Bus122,603120,6261.6%2,4271,56954.7%%ChangeDDEIndustry%ChangeDDEIndustry注：季度汇报！Note:reportquarterly15-Feb-20515-Feb-20BusinessRoundtable55工业用细分市场销售情况:2013年7月份Off-roadMarket:Jul行业适配空间ApplicableMarketDDE销售DDESalesDDE同行业对比DDERelativeChangetoIndustry累计YTD同期累计YTDPY同比增长%Change累计YTD同期累计YTDPY同比增长%Change叉车Forklift114,228104,06510%4,3323,05742%挖掘机Excavator33,31636,989-10%1,07058284%压路机RoadRoller6,8766,2819%7827238%摊铺机Paver1,3931,3593%2722566%装载机WheelLoader98,563102,413-4%145146-1%平地机Grader2,4562,629-7%133194-31%起重机TruckCrane8,85211,737-25%26-67%以上合计Subtotal265,684265,4730%6,7364,96436%混凝土设备(拖泵)ConcretePumpN/AN/AN/A2,8272,53512%N/A农机HarvesterN/AN/AN/A1,177801371%N/A空压机CompressorN/AN/AN/A56041136%N/A发电机设备GeneratorN/AN/AN/A45385433%N/A其它OtherN/AN/AN/A87251-65%N/A合计Total(withdata)265,684265,47311,8408,32642%行业销售情况IndustrySalesTrends%ChangeDDEIndustry%ChangeDDEIndustry注：季度汇报！Note:reportquarterly15-Feb-20615-Feb-20BusinessRoundtable6柴油机行业销售情况:2013年7月份ByOEM:JulRank柴油机厂家Enginecompany7月Jul累计YTD份额%MarketShare同期累计YTDPY同期份额%PYMarketShare同比增长Volume%Change1玉柴YulinDiesel39,011310,91814.2%272,03113.2%14.3%2潍柴WeifangDiesel21,931210,9719.6%160,9747.8%31.1%3锡柴WuxiDiesel24,350195,3528.9%192,2599.3%1.6%4云内YunneiDiesel12,300128,4665.9%134,5056.5%-4.5%5东风康明斯DongfengCummins14,644105,3794.8%99,0644.8%6.4%6扬柴YangzhouDiesel8,99898,5014.5%94,1844.6%4.6%7朝柴ChaoyangDiesel7,13084,3183.9%91,6494.5%-8%8道依茨一汽大柴DDE7,77063,7882.9%47,4402.3%34.5%9中国重汽CNHTC6,23656,4202.6%55,3062.7%2.0%10上柴ShanghaiDiesel1,47013,0090.6%18,9090.9%-31.2%前十位合计TotalofTop10143,8401,267,12257.9%1,166,32156.7%8.6%合计IndustryTotal242,3192,188,607100%2,058,213100%6.3%行业销售情况IndustrySalesTrendsDDE:PreviousMonthRank=8,PreviousYearRank=9注：季度汇报！Note:reportquarterly15-Feb-20715-Feb-20BusinessRoundtable7营销节点计划完成情况CompletionofSalesPlan(Aug)≥100%≥90%&100%90%机型Model1-8月份累计销售YTDActual同期累计YTDPY同比增长%Change预算累计YTDBudget预算累计完成率Completionrate完成状态StatusDEUTZ系列23,47112,93681%19,985117%CA49825,28622,16114%22,680111%CA4D324,6361,989133%1,995232%CA4DC3,4383,2745%3,423100%CA498E34,613923400%1,760262%CA4DC-2V1,422542533%1,98572%CA4DD1410N/A34541%C系列合计39,53628,40139%32,188123%CA4DF系列4,8845,893-17%5,23193%CA6DE系列3,9437,229-45%7,32354%其他Other179292-39%121492%合计Total72,01354,75132%64,739111%1-8月份累计销售YTDActual同期累计YTDPY同比增长%Change预算累计YTDBudget预算累计完成率Completionrate完成状态Status车用发动机销售部On-Road销售一室Office#129,07920,24944%25,115116%销售二室Office#226,67122,88317%24,210110%销售三室Office#32,8571,97745%1,959146%工业用发动机销售部Off-Road销售一室Office#15,9445,06217%6,27395%销售二室Office#27,0774,33663%6,869103%国际业务室IntlBusi