上海交通大学硕士学位论文电子商务物流配送解决方案研究姓名:罗赟申请学位级别:硕士专业:物流工程指导教师:张仁颐;徐训古20070501I21,IIIIITHERESEARCHOFE-COMMERCELOGISTICSYSTEMABSTRACTAstheoutcomeofinformationandnetworkin21stcentury,E-commerceistheprocedureofcommodityexchangebythewayofmoderninformationtechnologies.E-Bizisbasedoninformationnetwork,whichrequiresnecessaryconstructionofIT.Theseincludeinformationtransportationnetworkconstruction,R&DonITtransformationequipment,ITdevelopment,etc.E-commercehasreplacedsomepaperapproachesintraditionalcommodityexchange,e.g.storage,transportation,statistics,distributions,etc.Thereisnopaperworkthroughouttheprocedureofcommodityandserviceexchange,aswellasthemanagementofexchange,whichmeetsthetargetofhighefficiency,lowcost,realtime,networkedandbeingdirect.Thereare4essentialstreamsallthroughoutE-commerce,namelyinformationstream,commoditystream,copilotedstreamandlogisticstream.Cooperationofthese4streamsrunsfromthebeginningofE-commerceexchangeprocesstotheend.BottleneckofE-commerceisoneofthehottopicstoday.AlthoughsafetyandbalanceonnetworkareregardedbymostpeopleasbottlenecksofE-commerce,theyareactuallycontributinglittle,asprovedbymodernscienceandtechnology,management,aswellaspractice.Theonlyunavoidablebottleneckwearefacingnowshouldbelogistics.ForE-commerce,thereislessapplicationofnewtechnologies,newequipmentsonlogistics,whichlacksinelementaryfacilitiesaswell.Meanwhilemostlogisticcompanydoinge-Bizhavenotrealizedtheconceptmodernlogistics,norhavethemknowntheimportanceoflogistics.ThereforetheycannotmeetthefastdevelopingE-commercewithobsoletefacilitiesandpoormanagementwithlimitede-process.FurthermorethelackofE-commercerequirementiscausedbythebackwardnessofcommercialenvironment,whichhasalowprofessionallevel.InChinaself-managedlogisticscountsmost,whichweakenstheutilizationofprofessionallogistics.Alotofcargologisticservicecompaniessqueezetoalimitedarea,theydon’thaveadesireoftraversecooperation,theycannotprovideacompletesupplychainandinturntheycannotmeetthetimingandqualitybycustomers.Theresultis:evenE-IVcommercefinishesonnetwork;thereisnotaneffectivesociallogisticsanddeliverysystemavailable,whichcanprovidetransportationserviceofgoodswithlowcost,goodtimingandpropervolume.Atthesametime,whatelementarybuyerscomplainmostaboutlogisticsanddeliveryforE-commerceare:highcostandlowspeed.Inthisthesis,aconceptoftraverselogisticsunionisproposedaccordingtobottleneckproblemamonglogisticsanddeliverysystemforE-commerce.Basedonthis,avirtuallogisticsanddeliverycenterisestablished,whichoptimizesresourceofThirdpartylogisticscompaniesandprovidesaperfectlogistics&deliveryserviceplatformforE-commercecustomers.KEYWORDSThirdPartyE-commerceLogisticDelivery11.1“”,21,21.231.31)2)3)4)5)42.1[1]……Internet(E-mail)(EDI)()(OECD)(EC)(businesstobusiness)(businesstoconsumer)(GHC)IBM(EBE-business)5InternetHP(Ecommerce)(Econsumer)(E-business)InternetEBusinessE-BusinessInternetebusinessecommerceIT(),2.219948NetMarketEDI(IT)1997199820016CABusinessConsumerBBBCBCPCModemBB79.11.91997InternetIBMITCNNIC2005200561030059.6%40.4%4.214.0200020%--eBayCEO20074Web7[2]2.3=++,“”“”[3]2.4181B2CB2BB2GC2CC2G912.52.5.11011Fig.1FunctionSketchMapofE-commercedealingprocess012345611789101112131415161712.5.2B2B12cookie2.5.3PayPaleBay:()13(token)-199819992000610078749029412787VERISIGN14()()2.5.42005CNNIC32.7%24.3%EMS23.1%18.6%ID152.6163.1[4]3.1.1PhysicalDistribution,PDLogistics(AMAAmericanMarketingAssociate)1935“”1948“”“”19351948NCPDM(NationalCouncilofPhysicalDistributionManagement)1960“17”1985CouncilofLogisticsManagement(CLM)“”1998“”1965“”“”19812“”(ELAEuropeanLogisticsAssociation)1994“”“18”3.1.2Logistics1985PDLogistics,Logistics2080LogisticsPhysicalDistributionLogisticsLogistics80(Logistics)198719[5]3.1.350%[6]20901993199520011999200191%161%21%20[78]()()19931119921994404021%36%28%4%37%21%43%14%210)021IBH200112020011000[9]EMS3.2(Delivery)-JIS:ABC22[10][1112][13]3.3234.14.224EMSEMS[14][15]4.31915802520101%[16]264.44.4.11)——“”[17]2)————————4.4.2[1819]4.4.3274.54.5.11)2)3)4)5)“”6)28[20]4.5.21)B2C2)3)B2C4)4.5.32931)2)3)4.6305.15.1.122Fig.2FunctionSketchMapofnewE-commerce315.1.2GPSGPRSGIS[2122][23]5.25.2.1[24]1)322)5.2.21)2)333)/4)[25]GIS()34/GIS[22]Internet5)/6)z[26]35/VNDCABCz[27]z[28]z5.2.33363Fig.3Flowchartoflogisticsanddelivery1)[29]32)373ABAB3AB123453)3ABB384)2----5.3[29]12.34395.4406.1[30]6.26.2.11)41()ztttNFFz∑×=α111tFzttFt41zNα04.0=α2ztttNIIz∑=22tIzttItzNt34ttttFzFjFFj−+=−10t3ttttIzIjIIj−+=−10t4tFjt000FzFFj−=tIjt000IzIIj−=2)5tt=tW55tWt61−−=tttWWWz0t66tWzt00WWz=423)7()ttttttIWFPP++==∑∑77PtPttFttWttIt4)t8∑×=i)ititt85)4434Fig.4Mapoftotalcostandoperatingcost6.2.215%1)()=/2)=/443)=-1+/=-1+/4)15%9∑−+=ttiPPW1)1(99PWtPt15.0=iExcelExcelNPV(0.15,:)5)90=PW100)1(1'∑−+=ttiPPW1010'iExcelExcel45IRR(:,0.15)6.36.3.11)2)3)4)1235)46“”6.3.21)1C2C20061620051102)06.411130802080475005002212,080.01,000.01,080.00.02500.0300.0200.00.03500.0277.085.0138.03,080.01,577.01,365.0138.023312345624,219.20.0560.01,120.01,992.02,523.62,649.878910112,782.32,921.43,067.53,220.83,381.94834%10%10101044123456208.0449.4656.0773.3777.5778.51208.0348.9