2012 A Review of Entrepreneurship Education for Co

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Adm.Sci.2012,2,82-98;doi:10.3390/admsci2010082administrativesciencesISSN2076-3387*andHaixiaXuNationalCenterforEducationDevelopmentResearch,MinistryofEducation,No.37DamucangHutong,Xidan,Beijing,100816,P.R.China;E-Mail:haixia@moe.edu.cn*Authortowhomcorrespondenceshouldbeaddressed;E-Mail:zhoumansheng@moe.edu.cn;Tel.:+86-10-66097917;Fax:+86-10-66097042.Received:10January2012;inrevisedform:3February2012/Accepted:21February2012/Published:1March2012Abstract:PartlyasaresultoftherapidgrowthinChinesehighereducation,graduateplacementhasbecomeacriticalissuefacingcollegesanduniversties.Inresponse,oneofthepolicyinitiativesadoptedbytheChinesegovernmentisforhighereducationinstitutionstoputanemphasisonentrepreneurshipeducation.In2002,theMinistryofEducationlaunchedapilotprogramoncarryingoutentrepreneurshipeducationinnineprestigioushighereducationinstitutionsinChina.Sincethen,manycollegesanduniversitieshaveadoptedthisinnovationineducation.ThisstudyattemptstoexamineentrepreneurshipeducationasaninnovativesolutiontothechallengesfacinghighereducationinChina.ItfirstintroducesthebackgroundforpromotingentrepreneurshipeducationinChina,analyzestheentrepreneurshipeducationprogramsandactivitiesinthreeselecteduniversities,assessesthestateofentrepreneurshipeducationbothfromastudentperspectiveandalsothroughacomparisonwithdevelopmentsintheUnitedStates,andconcludeswithrecommendationsforfurtherdevelopmentsinentrepreneurshipeducationinChina’scollegesanduniversities.Keywords:China;entrepreneurshipeducation;highereducation;innovationOPENACCESSAdm.Sci.2012,2831.IntroductionSinceentrepreneurshipeducationwasintroducedbytheUnitedStatesinthe1940s,thisconcepthasbeenadoptedandintegratedintoeducationinmanycountriesasacomponentofneweconomicstrategiesforfosteringjobcreation[1].Ithasbecomesuchanimportantpartofeducationthatin1998,UNESCOWorldConferencerecognizeditsvalueandadvocatedcultivatingentrepreneurshipandskillsinhighereducation[2].Inthelate1990s,followingtheinternationaltrend,Chinabeganwitnessingentrepreneurshipeducationemergeonindividualcampusesintheformofcollegestudententrepreneurshipcompetitions.Challengedbythegrowingenrollmentsandthedifficultyofgraduateemployment,since2002theChinesegovernmenthastakenaleadingroleinpromotingentrepreneurshipeducation,hopingtocopecreativelywiththestructuralunemploymentofuniversitygraduatesresultingfrommasshighereducation.ThisarticlereviewspolicyandpracticesofentrepreneurshipeducationanditsimpactonChinesehighereducation.Itstartswithbackgroundinformation,includingthedefinition,thecontext,andtheimportanceofentrepreneurshipeducationinChina.ItthenreviewsfourstagesthatentrepreneurshipeducationhasgonethroughinChina,followedbyanin-depthreviewoftheentrepreneurshipeducationmodelsinthreeprestigiousuniversities.Then,itanalyzesentrepreneurshipeducationfromthestudentperspective,intermsofstudentinterestandmotivation,satisfaction,preparation.Next,itcomparesthestateofentrepreneurshipeducationinChinawithdevelopmentsintheUnitedStates.ThearticleconcludeswithasetofrecommendationsforfurtherdevelopmentofChina’sentrepreneurshipeducationatitscollegesanduniversities.AsChina’sentrepreneurshipeducationisminimallydiscussedinEnglish-languageliterature,thisarticleprimarilylooksintoChineseliteratureandnewspaperarticlesforthemostup-to-dateinformationonthistopic.2.BackgroundforEntrepreneurshipEducation2.1.TheDefinitionofEntrepreneurshipandEntrepreneurshipEducationThereisadiversityofviewsamongacademicsaboutwhatconstitutes“entrepreneurship”asafieldofstudy[3]aswellaswhatconstitutesanentrepreneurshipprogram[4].IntheUnitedStates,entrepreneurshipgenerallyreferstogrowth-orientedventuresorcompanies,andentrepreneurshipprogramspromoteskillsforbuilding,financing,andnurturinghigh-growthcompanies.InEurope,entrepreneurshipis“oftenequatedwithsmallandmedium-sizedenterprises(SME),andmanyentrepreneurshipprogramsareactuallySMEtrainingprogramsthatfocusonfunctionalmanagementskillsforsmallbusiness”[5].TheprimarypurposeofentrepreneurshipeducationatEuropeanuniversitiesistodevelopentrepreneurialcapacitiesandmindsets[6]thatsupporteveryoneinday-to-daylifeathomeandinsocietyandprovideafoundationforentrepreneursestablishingasocialorcommercialactivity[5].InChina,‘‘entrepreneurship’’isequatedwithbusinessstart-up,andtheMinistryofEducationemphasizedfourgoalsforentrepreneurshipeducationinChina.Firstly,itshouldexposestudentstothechallengingprospectforemploymentandraisetheirentrepreneurshipawareness.Secondly,itshouldlayasolidfoundationofknowledgeonentrepreneurship.Thirdly,itshouldimprovecollegestudents’Adm.Sci.2012,284entrepreneurialskillsandabilitiesthroughbothclassroomlearningandbeyond.Last,itshouldreduceentrepreneurialrisksamongcollegestudents[7].2.2.TheContextforEntrepreneurshipEducationTheadoptionofentrepreneurshipeducationisnotacoincidence,butinsteadtheresultofaninterplayofbothinternalandexternalfactors.Internally,Chinesehighereducationhasfaceddifficultywiththestructuralunemploym

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