Unit-2-Selling-online 体验商务英语综合教程2---

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Unit2SellingonlineQuotationThisquotationmeansabadbusinessideawillnotworkanybetterjustbecauseitisbeingusedasthebasisforsellingviatheInternet.Thetechnologywillnot,initself,makeupforanydeficiencies.OverviewVocabulary(OnlineShopping)Startingup(onlineshopping)Skills(reachingagreements)Listening(onlinesellingvs.highstreetselling)LanguageReview(must,needto,Haveto,should)Reading(VirtualPocketMoney)CaseStudy(negotiate&e-mail)StartingupADoyouenjoyshopping?Doyoushoponline?BWhichofthefollowinggoodsdoyouthinkaresuitabletobeboughtonline?TheInternetisanexcitingtoolthatputsvastinformationatyourfingertips.Withaclickofamouse,itletsyoubuyanairlineticket,bookahotel,sendflowerstoafriend,orpurchaseyourfavoritestock.Gooddeals,convenienceandchoicesaboundontheInternet.ButbeforeyouusealltheInternethastooffer,becybersmartandmakeyouronlineexperiencesafe.OnlineshoppingtipsKnowwhoyou’redealingwith.Anyonecansetupshoponlineunderalmostanyname.Confirmtheonlineseller’sphysicaladdressandphonenumberincaseyouhavequestionsorproblems.Ifyougetanemailorpop-upmessagewhileyou’rebrowsingthatasksforfinancialinformation,don’treplyorclickonthelinkinthemessage.Legitimatecompaniesdon’taskforthisinformationviaemail.Knowexactlywhatyou’rebuying.Readtheseller’sdescriptionoftheproductclosely,especiallythefineprint.Wordslike“refurbished,”“vintage,”or“close-out”mayindicatethattheproductisinless-than-mintcondition,whilename-branditemswith“toogoodtobetrue”pricescouldbecounterfeits.Knowwhatitwillcost.Checkoutwebsitesthatofferpricecomparisonsandthen,compare“applestoapples.”Factorshippingandhandling—alongwithyourneedsandbudget—intothetotalcostoftheorder.Donotsendcashunderanycircumstances.Checkoutthetermsofthedeal,likerefundpoliciesanddeliverydates.Canyoureturntheitemforafullrefundifyou’renotsatisfied?Ifyoureturnit,findoutwhopaystheshippingcostsorrestockingfees,andwhenyouwillreceiveyourorder.Sellersarerequiredtoshipitemsaspromisedorwithin30daysaftertheorderdateifnospecificdateispromised.Keepapapertrail.Printandsaverecordsofyouronlinetransactions,includingtheproductdescriptionandprice,theonlinereceipt,andcopiesofeveryemailyousendorreceivefromtheseller.Readyourcreditcardstatementsasyoureceivethemandbeonthelookoutforunauthorizedcharges.OnlineshoppingtipsOnlineshoppingwebsitesCWhydosomepeopleprefernottobuygoodsandservicesonline?Youmayfindthatgoodsarenotsuitablewhentheyarriveorgetthingsyoudidnotorder.Youmayhavesecurityproblemswithusingcreditcardsandfindyourselfpayingforthingsyoudidnotbuy.Youmayenjoyshoppinginrealshops.Youmaylikethefeelingofwalkinginthesupermarketwithashoppingcart.StartingupVocabularyShoppingOnlineAChoosethecorrectwordtocompleteeachsentence.1.Weoffera____________tocustomerswhobuyinbulk.2.Weaskcustomerswhoarenotfullysatisfiedto_______goodswithinsevendays.3.Inordertogetafull________,customersmustsendbackgoodsintheoriginalpackaging.4.Goodswillbe__________within24hoursofyourorder.5.Goodsarekeptinour__________untilreadyfordelivery.6.Productsandservicesofferedatalargediscountaregenerallya(n)__________.discountreturnrefunddespatchedwarehousebargainBcreditcardcoolingoffmoneybackmethodofinterest-freeoutofaftersalesguaranteestockperiodcreditdetailsservicepayment1thetimewhenyoucanchangeyourmindandcancelanorder2thename,numberandexpirydateonyourcreditcard3thewayyouchoosetobuythegoodsyouwant4whenyoucanpaysometimeafteryoubuy,butatnoextracost5whenthegoodsyourequirearenotavailable6apromisetogiveyourmoneybackifyouarenothappy7thehelpyougetfromacompanywhenyoustarttousetheirproductVocabularyShoppingOnlineMakephrasesthatmatchdefinitions1–7.ListeningSellingonlineWhatdoesasuccessfulonlinebusinessneedtodoinordertoachievelotsofsalesanddoafantasticjobforcustomerssothattheytelleachotherandkeepcomingback?Website:Prices:Deliveryservice:Customerservice:shouldbeeasyandquicktouseandprovidelotsofinformationaboutproductsshouldbelowandgoodbecausecustomerswantvalueformoneyshouldbefastandreliablewhenthingsgowrong,it’simportanttohaveanexcellentcustomerserviceteamtodealwithenquiriesonthephoneorbye-mailListeningSellingonlineAListentothefirstpartoftheinterviewandcompletetheextractsbelow.BeforeorderingFirst,youmusthavea____________andthewebsiteneedstobe__________and__________touse.Itneedstoprovide______________abouttheitemsthatyou’rebuying.Andthepricesonthereneedtobe,youknow_________,goodprices.AfterorderingAndthen,oncesomebody’sorderedsomethingfromyourwebsite,youneedtoprovideafast_________________whichisreliable.Andthen,ifanythingshouldgowrong,it’simportantthatyouhaveanexcellent_______________teamdealingwithenquiriesonthephoneorbye-mail.goodwebsitequickeasylotsofinformationlowpricesdeliveryservicecustomerserviceBListentothesecondpartoftheinterviewandanswerthequestions.ListeningSellingonline1.Whatwasgoodaboute-toys?TheyhadagreatserviceforsellingtoysonlineinA&E.2.Whatproblemsdide-toyshave?Theyranoutofmoneyandhadtogointoliquidation.CListentothelastpartoftheinterviewanddecidewhichofthestatementsaretrue.1.Sellingonlineissimilartosellingbymailorderinmanyways.2.Warehousesarenotessentialwhensellingonline.3.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