A comparative study on food and wine culture.ppt

AcomparativestudyonfoodandwinecultureinAmericaandChinaFoodcultureWinecultureAComparativestudyonfoodcultureinAmericaandChina1.Thedifferentdietconcept(观念)2.Thedifferentdietway(方式)3.Thedifferentdiettableware(餐具)4.Thedifferentdietenvironment5.Thedifferentdietetiquette(礼节)1.Thedifferentdietconcept(观念)ChinesedietconceptAproverbinChina:Tothepeoplefoodstuffisall-important.(民以食为天）Chinesewilleatthingsaslongastheycaneat.Cookingprocess1.color,aroma,andtaste2.well-balancednutritioncollocationAmericandietconceptValueoftime---efficiencythatreferstothepragmatism(实用主义).paymoreattentiontothequality.1.health---increasinglyawareitandgraduallygoawayfromjunkfood.2.money3.quickandconvenience---lesswillingtocookinthehome,anddishes’colorisinthesecondplace.4.satisfyone’shanger.2.Thedifferentdietway(方式)China---和SitaroundatablewithchopstickstotakethesamedishrespectivelyPayattentiontotheatmosphereandcheerfulAmericaHeldapartyandhelpthemselvesFocusesonmakefriendsandcommunication3.Thedifferentdiettableware(餐具)AmericaKnifeForkPlateChinaChopsticksLadles(长柄勺)PlateTraditionallyspeaking,therearemanyprohibitionsatChinesetablesDon'tstickyourchopsticksuprightinthericebowl.Instead,laythemonyourdish.Thereasonforthisisthatwhensomebodydies,theshrinetothemcontainsabowlofsandorricewithtwosticksofincensestuckuprightinit.Soifyoustickyourchopsticksinthericebowl,itlookslikethisshrineandisequivalenttowishingdeathuponapersonatthetable!Don‘ttap(轻敲)onyourbowlwithyourchopsticks.Beggarstapontheirbowls,sothisisnotpolite.Also,inarestaurant,ifthefoodiscomingtooslowpeoplewilltaptheirbowls.Ifyouareinsomeone'shome,itislikeinsultingthecook.4.ThedifferentdietenvironmentChina---Ostentationandextravagance(排场)America---exquisite(精致的)5.Thedifferentdietetiquette(礼节)China---formalstate(礼仪之邦)1.Theolderorrespectablepeoplewouldbepresentfirst2.Sittogetherandtalktoeachother3.Struggletopayaftereating---FaceAmerica1.Ladiesfirst2.Arrangedishes---outsidefirstandtheninside3.Eatingafterhostess(女主人)4.bequietwhenyouareeating5.followtheAAsystemAComparativestudyonwinecultureinAmericaandChinaContentsThevarietiesofwineinChinaandAmericaTheetiquetteofdrinkingwineinChinaandAmericaThewaysofdrinkingwineinChinaandAmericaThepurposesofdrinkingwineinChinaandAmericaThevarietiesofChinesewinewhitewine白酒yellowwine黄酒medicatedwine药酒fruitwine果酒beer啤酒whitewinemedicatedwineBeeryellowwinefruitwineChinesewineWhiteLiquorChinesewhiteliquoristhetraditionaldistilledalcohol.ItsbrewinghistorycanbetracedbacktotheYuanDynasty.Whiteliquorismadefromvariousingredientsrichinstarchlikegrainsandpotatoesthroughcomplexfermentationanddistillation（蒸馏）.Chinesewhiteliquoroftencontainsover40%alcohol.Chineseliquor,characterizedbyclearfluid,purecontent,lingeringaromaandstrongpungentflavor,iswidelyproducedaroundthecountry.Themostwell-knownChinesewhiteliquorincludestheMaotaiLiquor,FiveGrainLiquor,XifengLiquorandShuanggouLiquor.YellowwineYellowliquorderivesitsnamefromtheyelloworbrowncolorofthefluid,whichisbrewedfromgrainlikestickyrice.Itsprocessofbraising,fermentationandcompressioniscomplex.Themostdistinctfeatureofyellowliquoristhatitstasteisinfluencedbytheagingprocess.Generally,thelongertheagingprocess,thebettertheflavor.Itislightwithabout15%-18%alcohol.ThelowerregionofYangtzeRiveristhemostfamousareaproducingyellowliquor.RiceWineRiceWine,madefromrice,isafermentedbeverage.Generally,itisclearandsomewhatsweet,withalcoholcontentrangingbetween12%and20%.Ricewineisusuallydrunkwarmandalsousedincooking.ItisproducedinbothmainlandChinaandTaiwan.SeveralfamousbrandsofwineMaotaiFive-GrainliquorLuzhouLiquorGujingTributeWineGrapeWineoftheGreatWallThevartetiesofAmericanwineBeer啤酒cocktails鸡尾酒whiskey威士忌wine葡萄酒BeercocktailswhiskeywineAmericanwineBeerAmericanbeer,withveryfewexceptions,variesfromthemediocre(普通的)totheterrible.TherearenotmanytypesofbeerintheUS—lightanddarkaretwotermscommonlyused.Itisthereforenormaltoorderbeersimplybybrandname.Inarestaurant,infact,itisquiteallrighttoorderabeer,andtheywilltellyouwhattheyhave.Cocktails（鸡尾酒）CocktailsandmixeddrinksaremuchmorepopularandratherstrongerintheUSAthaninEurope,andvisitorsmaynotbefamiliarwithsomeoftheterminology(术语).Ontherocks,asyouprobablyknow,meanswithice,whilestraightuporupmeansneatandwithoutice.whiskeyInAmericawhiskeymeansbourbon(一种烈性威士忌酒，最初为美国肯塔基州Bourbon地区所产)unlessotherwiseindicated.Bourbonisaratheroilyspiritmadefrommaize(玉米).Rye(黑麦威士忌酒)whiskeyiscalledryeandScotchwhiskeyScotch.WineInbarswinecanoftenbeboughtbytheglass.Don'tbemisledbynamessuchasChablisisusedtorefertowhitewine,andBurgundytored—AmericansseemnevertohaveheardofwhiteBurgundy.DrinkingEtiquetteInChina:TherewerefourstagesofdrinkingetiquetteinancientChina--esteem,（拜）memorialceremony,（祭）tasting（啐）anddrinking-up（卒爵）.That’stosay,thedrinkershouldfirstpayesteembykneelingdown;thenpourabitofalcoholdowntothegroundtothankforthekindnessofearththatprovideduswithgrainsandfoods;afterthatsiptotasteitandexpressyourappreciationofitinordertomakethehostdelightful;atlasttakeupthecuptodrinkitdown.Andnowad