跨文化交际(全套课件266P)程胡超版

InterculturalCommunication跨文化交际实用教程APracticalCoursebookCultureisaBridge.Unit1AnIntroduction3I.WhytakeInterculturalCommunication?Discussion2012-2-161.Warm-upCasePleasediscussthecaseingroupsandmakeacommentonit.ACase:ShowingConcernInChina:XiaoLi(aninterpreter):Youmustbeverytired.You’reold…Catherine(anelderlyAmericanlady):Oh,I’mNOTold,andI’mNOTtired.42012-2-16CommentWhattheinterpretersaidisquitecourteousinChina.Itmeans,“Ifyouaretired,wecantakealittlerest,sinceyouaregettingoninyears.”Theinterpretergavetheimpressionthathethoughttheelderlyladywouldcollapseanyminuteifshedoesn’trestimmediately.52012-2-16CommentIntheWest,thereisavalueplacedinbeingyoungthatmanypeopleconsciously,orsubconsciously,arenotwillingtoacceptthattheyaregrowingold.62012-2-16ThewesternwayofshowingconcernisgenerallydifferentfromtheChineseway.InChina:XiaoLi(aninterpreter):Youmustbeverytired.You’reold…Catherine(anelderlyAmericanlady):Oh,I’mNOTold,andI’mNOTtired.TheChinesewayofshowingconcernisusuallyexpressedbystatement.IntheWest:A:Howareyoudoingnow?Wouldyouliketorest?B:No,notabit.Thewesternwayofshowingconcernismainlydisplayedwithquestion.72012-2-16CommentThiscaseclearlyshowsthattranslationisaninterculturalcommunication,whichrequiresthetranslator/interpretertopossessbothEnglishculturalknowledgeandlanguagecompetence.82012-2-1692.DifferentattitudestowardsthesameobjectWhenonecoinwaslost…Englishman:Notsurprised,shruggedhisshoulders,goingaway,withoutbeingtroubledbynothing.Americanman:Calledapoliceman,gavehimhistelephonenumber,leftwithachewingguminhismouth.2012-2-1610Germanman:Madeamarkwithin100metersontheground,lookingforthelostcoinwithamagnifyingglass.Japaneseman:feltsorryforhisowncarelessness,stillblamedhimathome,swearingnottomakesuchasillymistakeagain.2012-2-1611AgriculturalCulture:worshipland,loveland,dependuponland,stayingatonepointwithoutmovingNomadicCulture:worshipnature,lovenature,dependuponnature,movingfromoneplacetoanother,notfixedatonepoint.BusinessCulture:readytomovefartherandfarther,makingmoreprofitsforshowingthevalueoflife.3.Peopleareculturallydifferent2012-2-1612Ifonly100peopleleftintheglobalvillage1.17speakChinese2.9speakEnglish3.8speakDard4.6speakSpanish5.6speakRussian6.4speakArabic.7.50speakBengaliBangladesh,JapaneseorFrench.2012-2-16134.PeoplearereligiouslydifferentChristianity.About2.14billionChristiansintheworld.Bible.Forphilanthropyandequalforeverybody.Islam.Meaningbeingobedient;Muslimsarethosewhoareobedient.Quran.Buddhism.AreyouaBuddhist?Buddhistsaretaughttoliveforkindnessratherthanevils.2012-2-1614Ifonly100peopleleftintheglobalvillage1.33Christians2.18Muslims3.14Hindus4.16noreligion5.6Buddhists6.Manydifferentreligions2012-2-16155.PeopleareideologicallydifferentChinesepeopleandAsiansareabitmodest,liveforharmony,tryingtoavoidfacetofaceconflict.Beingcollectivist.Westernersarebeingindividualist,beingequalanddifferent.Itisnoneofmybusiness.2012-2-16166.PeopleareraciallydifferentWeareHoposapiens.Generally,thepeopleintheworldareclassifiedintofourmajorraces,thoughnotuniversallyaccepted.White/Caucasian;Mongoloid/Asian;Negroid/Black;Australoid/Brown2012-2-1617Ifonly100peopleleftintheglobalvillage1.61Asians2.12Europeans3.8NorthAmericans4.5SouthAmericans5.13Africans6.1Australian2012-2-1618Peoplearedifferentthroughouttheworld,culturally,religiously,ideologicallyandracially,actuallydifferentinalmosteveryaspect,thereforewearesupposedtoknowabouttheirdifferencesasmuchaspossible,justforasmoothcommunicationamongtheHomosapiens,thepeopleintheglobalvillage.YouwillmakeitbycomingtoInterculturalCommunication.WhytakeInterculturalCommunication?2012-2-1619ThePurposeThegeneralpurposeofthiscourseistounderstandthewaysinwhichcultureinterrelateswithandeffectscommunicationprocesses.Interculturallearninginvolvesaffectiveandbehavioralprocesses,aswellascognitiveones.Throughoutthiscourse,youwillhavetheopportunitytogainknowledge,skillsandattitudesthatwillincreaseyourinterculturalcommunicationcompetence.2012-2-1620TheObjectives1)Toexploreculturalself-awareness,othercultureawarenessandthedynamicsthatariseininteractionsbetweenthetwo.2)Tounderstandhowcommunicationprocessesdifferamongcultures.3)Toidentifychallengesthatarisefromthesedifferencesininterculturalinteractionsandlearnwaystocreativelyaddressthem.4)Toacquireknowledgeanddevelopskillsthatincreaseinterculturalcompetence.5)TohaveanunderstandingofthemeaningoftheculturesunderstoodbythewesternersandtheeasternersortheChineseandAmericans.2012-2-1621TheReasons1)DevelopmentofScience&Technology2)GlobalizationofEconomy3)WidespreadImmigration4)DevelopmentofMulticulturalism5)InternationalCommunication6)InterracialCommunication7)InterethnicCommunicationorminoritycommunication2012-2-16II.WhatIsCulture?222012-2-161.DefineculturesyourselfPleasewritedownwhatevercomestoyourmindwhenyouhearorthinkofculture.Next,trytofigureouthowtheyarerelatedtoculture.232012-2-16242.DefinitionFinal1)Cultureisthetotalwayoflifethatagroupofpeopleshares.2)Cultureisasystemofsharedbeliefs,values,customs,behaviors,andartifactsthatthemembersofasocietyuset