新编商务英语精读1教案

1课时计划任课班级：商务英语131班教案编号：1周1号2013～2014学年度第一学期题目Unit1EssentialsofBusiness(1)教学目标1.Learnsomethingaboutbasicconceptofbusiness.2.Talksomethingaboutbusiness.授课类型Theory教学场所Classroom教学重点BasicconceptofbusinessLand:Capital:EntrepreneurshipNatureofbusiness思考题或作业题1.OnExercise-Book:Copysomenewwordsaboutonepagetidily;2.Readthenewwordscorrectlyandreadthetextrepeatedly;3.Dotheexercises:No.II.1---5andNo.III.1---10,onPage8-10,Textbook.授课效果分析专业带头人签字：审批时间：2013年月日教学时间：2013年月日2教学内容整体设计教学内容教学方法时间分配1.Warm-up;2.Thefirstpart(Paragraph1—6)ofthetext:newwords---text---questions;3.Thesecondpart(Paragraph7—9)ofthetext:newwords---text---questions;4.Sumupandorderhomework.1.Discussingsometermsaboutbusiness;2.Repeatingandtranslatingthenewwords;3.Explainingthetextandmakingsomeexamples.3UnitOneEssentialsofBusiness(1)ContentText:TheNatureofBusinessDifficultPoints1.Talkaboutsomewords,phrasesorexpressionsaboutbusiness;2.Therearemanynewwordsinthetext;3.Translatesomedifficultsentencesofthetext.Page2:Warming-upWorkwithyourgroupandthinkoutasmanywords,phrasesorexpressionsaspossibleaboutbusiness.PersonsororganizationsinbusinessPlaceswherebusinessactivitiesarebeingconductedOthertermsfrequentlyusedinbusinessoperationcompanymarketsellsalesmandepartmentstoregoodsbusinessmansupermarketbuyjoint-venturestockexchangeordermanagerhotelprofitenterpriserestaurantinvoicemerchantbankcustomer2.Pairworks:1)Areyouinterestedinbusiness?Whyornot?2)Whatactivitiesdoyouthinkcanbelabeledasbusinessactivities?3)Haveyoueverbeeninvolvedinanybusinessactivitiesbefore?4)Whatdoyouthinkisimportantforsuccessintoday’sbusinessworld?(Teacher’sBook:Page24)Goodmanagement,adequateplanning,sufficientfinancialresources,healthycashflow,controlledspendingandtheabilitytocollectmoneyowing,effectivemarketing,agoodproductandservice.PartTwo:15minutesPage5:NewwordsNo.1-17tothefirst6paragraphsoftheText1.Dividethewordsintwogroups:No.1-10;No.11-17;2.Leadthestudentstospellthewordsonebyone;3.Repeatthewordsandplaytranslatinggame;4.Markthewordsinthethreeparagraphsandrecognizethem.PartThree:30minutesPage2:Translateandunderstandthefirst6paragraphsoftheText1.Readthefirst6paragraphssilentlyandpayattentiontothedifficultpoints;2.TranslateeachsentenceintoChineseandmarksomelanguagepoints:43.Reviewbyreadingeachparagraphtwice;4.Reviewbyaskingsomequestions:somefromNo.I,Page81)Whatdoes“business”meaninthetext?ThekeycomesfromParagraph1:Itmeansthehumanactivityrelatedtomaterialthings.It’snecessaryforcivilization.Anditisfoundinallsocieties,eventhesimplestones.It’stheactivityofproducinganddistributinggoodsandservices.2)Whatarethefourbasicfactorsofproduction?ThekeycomesfromParagraph2:Theyareland,labor,capital,andentrepreneurship.3)Whatdoestheterm“land”inthistextrefer?ThekeycomesfromParagraph3:Here,thetermlandisusedmostgeneralway.Itrefersnotonlytoapieceofrealestatewherewemightbuildafactory,butitalsomeansalltherawmaterialsusedforproduction.Somematerialsareontheearth’ssurface,andsomeareunderthesurface.Andsomerawmaterialsmaybeextractedfromtheair.Alloftherawmaterialsforproductioncomefromtheland,theair,andtheoceans.4)Whatdoestheterm“labor”refertointhispassage?ThekeycomesfromParagraph4:Itreferstotheuseofmentalorphysicalworktoproducegoods.Mostlaborchangesrawmaterialsintofinishedproductsandthendistributesthesetobuyers.5)Whatisthegeneralmeaningof“capital”ineverydaylanguage?ThekeycomesfromParagraph6:Itmeansseveralthings.Themostgeneralmeaningiswealthormoney.6)Whatdoestheterm“capital”refertoaccordingtothispassage?ThekeycomesfromParagraph6:Butitalsoreferstotheequipmentthatmoneypurchases.It’sallthethingsthatworkersuseinproductionanddistribution.Itrefersanythingthathelpstoproduceanddistributegoods.5.Readthefirst6paragraphstogethertoreview.PartFour:10minutesPage6:NewwordsNo.18-32totherest3paragraphsoftheText1.Dividethewordsintwogroups:No.18-28;No.29-32withthe9phrases;2.Leadthestudentstospellthewordsonebyone;3.Repeatthewordsandplaytranslatinggame;4.Markthewordsintheparagraphsandrecognizethem.5PartFive:15minutesPage3:TranslateandunderstandtherestthreeparagraphsoftheText1.Readtheparagraphssilentlyonebyoneandknowwhatareyourdifficultpoints;2.TranslateeachsentenceintoChineseandmarksomelanguagepoints:3.Reviewbyreadingeachparagraphtwice:4.ReviewbyaskingsomequestionsfromNo.1,Page8Questions:7)Whatiscalledentrepreneurship?ThekeycomesfromParagraph7:Puttingtogetherland,labor,andcapitaltomakesomethingofvalue,iscalledentrepreneurship8)Whatresponsibilitiesshouldanentrepreneurtake?ThekeycomesfromParagraph7:Theentrepreneuristhepersonresponsibleforcontrollinganddirectingtheotherthreefactors.Heistheleader,andtheemployeesfollowhisdirection.9)Whatkindofproblemswillacompanycausetopeoplewhenitgoesbankrupt?ThekeycomesfromParagraph9:Itmeansthecompanybecomesunabletopayitsdebt,itcausesproblemsformanypeople.It’shardfortheemployeeswhohavetoseekworkelsewhere;thecustomersmustlookforanotherplacetobuytheproducts;creditorsusuallylosesomemoneytothecompany.Buttheentrepreneurtakesthebiggestriskifthebusinesssucceedsorfails.Hemustpaythemuptothelimitofhisabilitytopay.10)Whenwilltheent