HOW-TO-SELL

LOGOHowToSellFridgeToEskimosSpeaker：张智迪陶荣欢赵暄PPTDesign：赵暄PPTFinalEdit：郭俊灏LOGOBeforeaction,answerthequestions1.Wheredotheylive?2.Whatdotheylooklike?3.Howdotheylive?4.ExtrainformationWheredotheylive?EskimopeopleliveintheArctic,theyarealsocalledInuit.TheyresideinGreenland,UnitedStates,CanadaandRussia.population130,000colourofskinyellowcradlelandAsiaraceMongoloid1.theaveragetemperatureoftheArcticcircleisminus20degree.2.UnitedStatesGeologicalSurveyproclaimsthatoilresourcesinArcticisabout90billionbarrels.3.8nationshassetupresearchstationinArctic.4.Globalwarmingacceleratestheglaciermelting.5.Becauseofglaciermelting,specieslikepolarbearareinadangeroussituition.Whatdotheylooklike?Howdotheylive?Traditionally,mostgroupsreliedonseamammalsforfood,illumination,cookingoil,tools,andweapons.Fishandcaribouwerenextinimportanceintheireconomy.Eskimostraditionallyusedvarioustypesofhouses.Tentsofcaribouskinsorsealskinsprovidedadequatesummerdwellings;incolderseasonsshelterwasconstructedofsod,driftwood,orsometimesstone,placedoverexcavatedfloors.AmongsomeEskimogroupsthesnowhutwasusedasawinterresidence(seeigloo).Morecommonly,however,suchstructureswereusedastemporaryovernightsheltersduringjourneys.WhyTheyNeedFridgeA.GeneralenvironmentofArcticregionisnotoptimisticIcecapsmeltingNumbersofArcticcreaturesdecreaseLackoffood,needstoarrange&preservefoodproperly.WhyTheyNeedFridgeB.TheRisingTemperaturemakespreservingfoodmuchharderWhyTheyNeedFridgeC.TheclimatechangemakesthemacceptthemodernwaysoflifeTheory1：Preciseknowledgeofselfandpreciseknowledgeofthethreatleadstovictory.知己知彼，百战不殆。Theory2：4P'sproduct······产品price······定价place······渠道promotion······促销ThankYouForWatching