外贸老手的开发信模板HiSir,Gladtohearthatyou'reonthemarketforfiberglass.Wespecializeinthisfieldforseveralyears,withthestrengthofchoppedstrandmatandstitchchoppedstrandmat,withgoodqualityandprettycompetitiveprice.Shouldyouhaveanyquestions,plsdonothesitatetocontactme.FREESAMPLESwillbesentforyourevaluation!Tks&br,Jack****company(这里留下公司名、电话、传真、邮件就可以了,正文就可以写的很简单。)Tel:***Fax:***Mail:***Website:(请记住,如果你非要在里面加上网页链接,请放在签名里,不要放正文,让人感觉更像搞推销的,不太好。)外国人版本Heyguy,XYZtradinghere,exportingLANTERNSwithgoodqualityandlowpriceinUS.Callme,let'stalkdetails.Rgds,RickCellphone:***一:开发信后客户没回音,催!!!!Dear***,Sorrytotroubleyouagain!Pleasefindmymailbelow.Couldyoupleasekindlycheckbyreturntoday?Becausewe'llbeonholidayfromMay.1stto3rd.Thankyouinadvance!Bestregards,Cindy先写得委婉一点,把你上次写给他的邮件放在下面。如果他还是没回复,那就再重新发一遍,上面加上大写的红色的或者粗体的“RE-SEND!!!”如果还是没消息,就打电话吧~二:展会上遇到的客户开发信HiAlex,Howareyoudoing?GladtogetyournamecardfromHKfair.ThisisSandyfrom***.Wespecializedinparkingsensorsystem,andallourproductswithCE/FCC/FCCIDapproved!RegardingtheFUNMINIDVRyourselectedonthefair,plsfindthedetailswithbestofferinattachment.Hopetogetgoodnewsfromyou!Thanks.Bestregards,SandySalesassistantSandy,我要说一点,你的情况和其他朋友又不一样了。你在展会上拿到过客人的名片,而且客人曾经对某一款产品感兴趣,那简直是一个相当好的机会!只要你把握住了,成交可能性是很大的!这种情况下,你特别要标注出他在展会上选的东西,而且主动提供详细资料和报价,这一点至关重要!客人很忙的,他可能在香港展上去过很多同行那边,问同一个产品,他会收到很多很多邮件,恐怕根本没空回复或主动联系你,所以你一定要主动出击,提供完整的资料和好的价格,然后跟进,赢得他的信任!如果像你刚才那样,问他是不是有兴趣,有兴趣你会给他详细资料,客人会觉得很烦的,觉得你怎么需要推一下动一下,做业务要学会主动,客人一个眼色,你就要能完成三四个动作。客人问你价格,你连详细参数尺寸包装材料都一并提供了。客人问你说明书,你连设计稿和文字都完整无误地给他参考。客人需要彩盒,你不止给了他图片,还有准确尺寸的刀模图,连别的客人的彩盒也一并给他做设计参考。你说,客人是不是会对你印象很好?三:寄样品运费让对方出(到付)的委婉邮件Hi***,Thankyousomuchforyourkindreply!Sure,sampleswillbepreparedsoon.Couldyouplsgivemeyourcourieraccount?SuchasFedEx,DHL,UPS,TNT,etc.Eachoneisok.I'llinformyouthetrackingnumberafterparcelpicked!Pleasecontactmeiffurtherquestions.Thankyou!Kindregards,C四:客户嫌价格高时,你的回复政策:让他知道你的价格没有报高,不是人家一说便宜点,你嗖的给人家少了一半价格,而是改变产品规格,比如包装由好的改次的,长度改短点,重量要少点,或者功率低点。DearKelvin,Thankyousomuchforyourkindmail!Sure,ourmodelswithtopquality,andthinkallofthemmeetthequalitylevelinyourlocalmarket!Ifthepriceisnotsuitableinyourpricerange,couldyouplsaccepttodoalittlechange?Thepricewillbereduced3%.Thatis,EUR2.13/pc.Plsdon'tworryaboutthequality.Priceisimportant,butqualitycountsformuchmore!Hereisjustalittlechange,theoriginallengthoftheflashlightis102mm,andnowwejustmakeitshort,89mminstead!Andthen,thetotalcostwillbereduced3%becauseofthematerialsaved!Alltheluminosityandthebodylookthesame!Ithinkit'sworkableforbothofus.Anycomments?Bestregards,C五:发了PI后客户没回信,催!!!Hi***,Sorrytotroubleyouagain!RegardingthePIdatedon***,couldyouplssignandconfirmbyreturnasap?Becauseweneedplentyoftimeforarrangingmassproduction!It'salongtimesinceIhavegotyourreplylasttime.Howiseverythinggoingon?Ifanythingchanged,plskeepmeposted!Thanksandbestregards,***六:寄了样品,并且感觉客户应该是满意的,但是他没有回音,这里你发这个不错Dear***,Sorrytotroubleyouagain!Regardingtheprojectwediscussedlasttime,couldyouplsconfirmbyreturntoday?Becauseweneedplentyoftimeformassproduction.P/Iwillbesenttoyouasapafteryourconfirmation.Ifanythingchanged,plskeepmeposted!Thankyou!Bestregards,***或者简单版Dear***,Whataboutthefinaldecisionaboutoursamples?Weneedyourcommentstogoahead!Thankyou!Kindregards,Renee***Co.Ltd.Tel:***Fax:***Mail:***Web:***七:客人死命的砍价,这时你不能一下子给人家底价,可以用采购数量来给他打个小折,这样就算价格低了,数量上也补点进来。Dearsir,Plsfindthere-checkingthepriceasfollows:1)Supergrade,USD***,giveyouaspecialdiscountof2%2)Agrade,USD***,similarassupergrade,butpricemuchmorecompetitive.Hopewecandeal.Thankyou!Rgds,***八:你的客户是中间商,他也需要等他的客户回应之后才能再和你联系,没事时发个邮件让中间商客户表把你忘了HiJohnny,Thankyouforyourpromptreply!Pleasekeepmepostedforfurtherdetails.Kindregards,***九:客户要来中国看你们厂了!!!激动时别忘记发邮件确认彼此联系方式呀。Hi***,I'msogladtohearthatyou'llbeinChinasoon,andhopetohaveaface-to-facemeetingwithyou!!!Couldyouplsgivemeyourtimescheduleandcellphonenumber?We'llarrangetopickyouupfromtheairport!Mycellphoneis***.Plscallmeifanyquestions.Thankyou!Kindregards,***十:客户给你的价格太低做不了,给他可以选择的方案。Dearkelvin,Thankyouforyourkindmail!Butunfortunately,thispricealsounworkableforus.Isincerelyhopetohavebusinesswithyou,plsrealizeourposition.2suggestionsasbelow:1)everythingkeepthesame,EUR2.45/pc,C&FairStockholm2)everythingkeepthesame,EUR2.60/pc,with3*AAAbattery,C&FairStockholmComments,please.Thankyou!Rgds,C十一:客户明确给你说他的订单下给别人了,这时发封信感谢一下吧,生意不成交情在哈。Hi***,Thankyousoooooomuchforyourkindmail!Iappreciate!Wesincerelyhopetofindawaytocooperatewithyou!Ifyourcustomerwouldliketoplacetheordertoanothervendor,that'sok!Butifyouhaveanotherchanceinthenearfuture,plskeepmeposted!It'smypleasuretobeonserviceofyou!Bytheway,willyouplantovisitChinasoon?Ireallyhopetohaveaface-to-facemeetingwithyou!Takecare!Hopeeverythinggoeswell!Thanksandbestregards,