HND 商务文化策略business culture and strategy 你不过我跳楼

09BusinessBusinessCultureandStrategySCN105175469LiuMeng1Unitassessment:candidate’sassessmentrecordDE3X35BusinessCultureandStrategyClassGroupCandidateNameCandidateIDOutcomes1,2,3,4and5EvidenceRequirementsRecordofPerformanceSatisfactory/UnsatisfactoryCommentsAssessmenttaskSection1:ExternalenvironmentSPELTorPESTanalysisSWOTanalysisHowtoconductaSWOTanalysisinthecaseSection2:Organisationalculture‘sharedvalues’and‘takenforgrantedassumptions’IdentifyJDWetherspoon’sorganizationalcultureTherelationshipbetweenorganisationalcultureandorganisationalbehaviourDifferentcultureinJDWetherspoonSection3:BusinessstrategyBusinessstrategyandit’senvironment1980sand1990s’BusinessstrategyusedandfourbenefitsComparisonoftwobusinessstrategiesduringdifferentstageconsiderbeforechangingitsbusinessstrategyTheconnectionbetweentheterms‘businessstrategy’and‘strategicchoice’ManagingbusinessstrategySection4:Change09BusinessBusinessCultureandStrategySCN105175469LiuMeng2‘forcesforchange’analysisThefactorswhichleadtochangeTheroleofleaderduringachangeDealingwithchange(EnterSorUintheboxtoindicatewhetherperformanceintherelevantaspectoftheassessmentissatisfactoryorunsatisfactory.Thecommentcolumncanbeusedtohighlightanyre-assessmentthatmaybeneeded.)Assessor’ssignature:Date:09BusinessBusinessCultureandStrategySCN105175469LiuMeng3StrategyandCultureInJDWetherspoonPresentbyLiuMeng5thDecember201109BusinessBusinessCultureandStrategySCN105175469LiuMeng4目录Assessmenttask.............................................................................................................1Introduction....................................................................................................................5Discussion......................................................................................................................5SectionA................................................................................................................5a)ExamplesofSPETLanalyze.....................................................................5b)SWOTanalysis.........................................................................................8c)Guidelinesformanagementuse................................................................9SectionB..............................................................................................................10a)OrganizationcultureinJDW..................................................................10b)ThetypeofcultureinJDW.....................................................................11c)Therelationshipbetweenorganizationcultureandbehavior.................12d)Managementapproachtodifferentorganizationculture........................12SectionC..............................................................................................................13a)Possiblestrategiesandindicatebusinessenvironment...........................13b)WhatstrategyJDWfollowedduring1980-1990s..................................14c)Comparetwostrategiesintermsofinfluenceandonthebehavioroftheorganization..................................................................................................15d)Whathasconsiderbeforechangingitsstrategy......................................16e)Illustratetheconnectionbetweenbusinessstrategyandstrategicchoice.16f)Keyissuestomanageitsbusinessstrategy.............................................17SectionD..............................................................................................................18a)WhythestrategyofJDWetherspoonchangedovertime.......................18b)OnefactorwhichmayleadtochangeinJDW.......................................19c)Therolethatmanagementplaydealingwithchangesin2000...............19d)AdvicegivetothemanagementofJDWhelpandanalyzechangesituationovercomeanyresistancetochange..............................................................20Conclusion...................................................................................................................22Reference.....................................................................................................................2309BusinessBusinessCultureandStrategySCN105175469LiuMeng5IntroductionTheJDWetherspoonplcwasfoundedbyTimMartinwhoopenedthefirstJDwetherspoonpubinthe1979.Itbasedthemodelforapubona1946essaybyGeorgeOrwellwhichreferredtoanimaginarypubcalled‘MoonUnderWater’.Inthe1992,theJDWetherspoonbecameaplcwhichtimeitconsistedofachainof44pubsandnowithasover600pubs.In2002,about10yearsafterflotation,itssharepricerosetomorethantentimesitsoriginalvalue.Thisreporthas4sections.SectionAisgoingtogiveexamplesofexternalenvironmentwhichhaveaffectedthewayJDbehaved.Moreover,usingaSWOTanalysis,explaintherelationshipbetweenJDandtheenvironmentitisfacingduringtheearlyyearsofthe21stcentury.SectionBaimsatexplainstheorganizationcultureandorganizationbehaviorinanorganization.Moreover,thereportwillexplainthetypeofculturethattheorganizationhasusingarecognizedmodeloforganizationalculture.SectionCmainlyevalu