Lesson29_How_to_Push_a_Product(如何推销产品)

Lesson29HowtoPushaProductTousethefollowingwordscorrectly:create,customer,already,similar,offer,shine,succeed,pushaproduct,standout,catchone’seye,haveaninterestinobjectivesbattlecreateadcustomeralreadysimilarn.战斗，战役v.创作，创造n.广告n.顾客，主顾，客户adv.已经adj.相像的，相仿的，类似的NewwordssampleoffershinequalitysurelysucceedNewwordsn.样品，样本v.提供，供给v.发光，反射n.质量，品质adv.当然，确信无疑v.成功，做成Thinkaboutit!1.Whatisimportantforpushingaproduct?2.Ifyouhadyourownproducttosell,howwouldyoupushit?（sellaproduct）Listenandwritetrue(T)orfalse(F).1.Makingyourproductisjusthalfthebattle.（）2.Thereareonlythreewaystopushaproduct.（）3.Customerslearntheadvantagesofaproductbyusingit.（）4.Onlyexcellentadvertisingcanhelpyousucceed.（）Writedownthetopicsentencesofparagraph3,4and5.TopicSentencesParagraph3Paragraph4Paragraph5Creatanad.Gototradeshowsandpresentyourproduct.Pushyourproductusingsamplesandgooddeals.1.Remember,youneedtomakeyourproductstandout.记住，要使你的产品引人注目。standout意思是“引人注目；显眼”。例如：Theywereallpretty,butshestoodoutamongthem.Redflagsstandoutbrightly,setagainstthebluesky.2.Findwaystocatchtheireye.想办法吸引大家的目光。catchone’seye意思是“引人注目；吸引某人注意；吸引……的目光”，同义词为：drawone’sattention(to)…例如：1）Canyoucatchthatgirl’seye?2）Thatpostcard,apresentfrommygrandfather,caughteveryone’seye.3.Peoplecomingtotradeshowsalreadyhaveaninterestinsimilarproducts.来贸易展览的人们已经对类似的产品有了兴趣。haveaninterestin意思是“对……感兴趣”。Weallhaveaninterestinplayingchess.Thechildhasnointerestindrawing.例如：4.Pushyourproductusingsamplesandgooddeals.pushone’sproduct意思是“推广某人的产品”。例如：It’sdifficulttopushtheirproductinthisarea.usingsamplesandgooddeals是现在分词短语，在句中作方式状语，表示“以样品和提供优惠条件的方式”。例如：Wecanreachtheapplesonthetreeusingthisladder.提供样品和优惠的条件来推广你的产品。5.Offeringsamplesanddealswillgetyoumorecustomers.提供样品和优惠条件会使你获得更多的顾客。offer此处是动词，意思是“提供”。例如：Heofferedmeaglassofwine.offer还可以表示“愿意；试图(做某事)”。例如：Theyofferedtohelpme.Heofferedtolendmesomebooks.6.Withagoodqualityproductandexcellentadvertising,youwillsurelysucceed.拥有优质的产品和完美的广告，你肯定会获得成功。succeed为不及物动词，意思是“成功”，常用结构：succeed(in)doingsth.成功做成某事；succeedwithsth.在某方面获得成功。例如：Aftersomanyyearsofhardwork,hesucceed(in)beingafamousscientist.Hesucceededwiththatdifficultproblem.Youwon’tsucceedwiththeworkifyoudon’tputyourmindtoit.Completethepassagewiththecorrectformsofthewordsorphrasesinthebox.customersimilarofferexcellentstandoutcatchone’seyeIt’snoteasytomakeyourproductsucceed.Becausetherearealways_______productsonthemarket,youhavetoputinmoreeffort.Youshouldchoosespecific__________,thencreateaperfectadto_______________.Whentheybuyyourproduct,_______themgoodservice.Remember,__________advertisingwillalwaysmakeyourproduct_________.similarcustomerscatchtheireyeofferexcellentstandout根据汉语意思完成句子。1.和其他那些人比起来，她的才能很突出。Hertalents________incomparisonwiththeothers.2.那个广告吸引了我的注意。Theadvertisement_____________.3.他们对于创造利润有着共同的兴趣。They_________________________makingaprofit.standoutcaughtmyeyeshaveacommoninterestin4.我们正在设法推出一款新的产品。Wearetryingto_________________.5.我们有些重要的东西可以提供。Wehavesomethingimportantto____.6.唯有这样做，试验才能成功。Onlyinthiswaycantheexperiment________.pushanewproductoffersucceed推销产品出色，杰出，更为重要吸引某人的目光在……方面有兴趣pushaproductstandoutcatchone’seyehaveaninterestinHomework1.ReviewLesson29.2.Createanadvertisementforyourproduct.1.LearnthewordsinLesson30byheart.2.ReadthetextinLesson30andunderlinetheusefulphrases.