Chapter-5-Making-Counteroffers-and-Declining-Order

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CounterproposalsCounteroffersFirmcounteroffersNon-firmcounteroffersCountercounteroffersRepliestotheenquiriesMakingCounteroffers&DecliningOrdersMain&DifficultPointsChapterFiveWritingSteps1.anexpressionofthanksforanofferorbid2.Expressregretthatbeingunabletoacceptwhathasbeenoffered3.stateyourreasonsfornon-acceptance4.ifappropriate,makeacounteroffer5.suggestthattheremaybeotheropportunitiestodobusinesstogether.Asatisfactorycounterofferwillincludefollowing:Counter-offerbeonthehighsideregretbeinlinewithreduceMakeareductionof2%theprevailingmarketKeyWords&ExpressionsLetter1MakingacounterofferLanguagePoints1.ontheusualterms按照惯常条款accordingtotheusualterms按照惯常条款undertheusualterms按照惯常条款2.inreplytoph.现答复;兹复inresponsetoinanswerto1)现答复你方本月26日来函,向你们报实盘如下。Inreplytoyourletterof26thofthismonth,wearemakingyouthefollowingfirmoffer.Thisisinresponsetoyourletterof26thofthismonth.Wearemakingyouthefollowingfirmoffer.3.end-users最终用户,用户(指以使用或消费为目的的消费者)4.regretvt.抱歉,遗憾1)抱歉无法按你方16日信中所提价格供货。Weregretourinabilitytosupplythegoodsatthepriceindicatedinyourletterof16.LanguagePointsDifferentExpressionsfindourpricestoolow认为我方价格偏低findourpricesreasonable认为我方价格合findourpricescompetitive认为我方价格具有竞争性findourpricesinlinewiththemarket认为我方价格与市价一致findourpricesworkable认为我方价格可行findourpricesacceptable认为我方价格可接受5.findyourpricetoohigh认为你方价格偏高2)Weverymuchregrettosaythatthegoodssuppliedarenotuptotheexpectations.Weregretthatwecan’tacceptyourorderattheoriginalpriceowingtotheriseinthepriceofrawmaterials.很遗憾所供货物令我们十分失望。3)由于原材料价格上涨,抱歉无法按原价格接受你方订单。LanguagePoints6.outoflinewith与…不一致1)你方的价格与现行的市场价格完全不一致。SimilarExpressions:2)你方所询购的货物超出我们的经营范围。3)你方价格颇为合适,但交货期太长。thepresentmarketthecurrentmarkettherulingmarketinlinewith与…一致Yourpriceisentirelyoutlinewiththepricerulinginthepresentmarket.Thegoodsyouenquiredisoutoflinewiththescopeofbusinessactivities.Yourpriceisquiteinline,butthetimeofdeliveryistoodistant.7.theprevailingmarket现行市场;现行行市UsefulexpressionsonPrices:thepresentprice现行的价格therulingprice现行的价格thegoingprice现行的价格theprevailingprice现行的价格thecurrentprice现行的价格theprevalentprice现行的价格LanguagePoints8.theIndianorigin产地countryoforigin生产国别;原产地Certificateoforigin原产地证明1)Whatistheplaceoforigin??产地是哪里?LanguagePoints1)请报实盘并说明最早交货期。9.indicatev.表示;说明;2)各种迹象表明价格将上涨。Thereiseveryindicationthatthepricewillrise.3)Pleaseletushaveyourindicationofpriceforthecaptionedgoods.请告知你方对标题项下货物的价格意见。4)迹象表明羊毛价格将进一步下跌。1)这位病人略为见好一点。indicationn.概念;迹象;示意;征兆Pleasemakeusafirmoffer,indicatingtheearliestdeliverydate.Informationindicatesafurtherdeclineinthewoolmarket.10.slightlyadv.略微;稍稍;稍微Thepatientisslightlybetter.11.thedifferencein(price)(价格方面)的差别1)质量上的差异是显而易见的。Thedifferenceinqualityisquiteclear.LanguagePoints12.suchbeingthecase(inthiscase)情况就是这样,鉴于这种情况13.stepupph.促进;加速1)只是鉴于我们之间长期的业务关系才给你方特别折扣。14.inviewofph.鉴于Consideringtheunusualcircumstances,weagreetoacceptyourrequirements.2)鉴于情况特殊,我们同意接受你方的要求。1)我们竭尽全力加速生产以满足市场上大量需求。Wearedoingutmosttostepupproductiontomeettheheavydemand.SimilarExpressionsconsideringItisonlyinviewofourlong-standingbusinessrelationsthatweofferyouthisspecialdiscount.LanguagePoints1)遗憾得知我方报盘遭到你方买主的拒绝。15.declinevt.拒绝;谢绝(用于拒绝,该词要比reject和refuse委婉);vi.下降;2)Asyourpricesaretoohightomeetcompetition,wehavetodeclineyourofferwithregret.彩色电视机的市价正在跌落。16.atyourearliestconvenienceph.尽早的;早日的;立即SimilarExpressionsatanearlydateatanearlymomentassoonaspossiblebyreturnWeregrettolearnthatourofferhasbeendeclinedbyyourend-users.由于你方价格太高,缺乏竞争力,我们只好拒绝你方报盘,甚歉。3)ThemarketpriceofcolorTVisonthedecline.beforelongby(on,at)theearliestopportunitywithout(any)delaywiththeleastpossibledelayChineseversionoftheletter执事先生:真丝女衬衫感谢贵公司6月10日来函,按惯常条款向我方报盘3000打上述货物,每件35.00美元温哥华CFR价。现答复如下,我方遗憾地告知贵方我客户认为你方价格太高与现行的市价不一致。有消息表明,你方产品的价格比印度制造的产品高出百分之二十。我们知道中国产品的质量能略好一点但价格之差不应有如此之大。鉴于这种情况,我们无法劝说我们的客户接受你方的价格,因为类似质量的货物可以用低得多的价格买到。为了促进贸易,我们现在代表我客户还盘如下,以你方确认于本月底前到达我处为准:每件26美元成本加运费含佣金百分之二温哥华价,其它条款如你方6月10日函所示。只是鉴于我们之间长期的贸易关系才向你做出如此还盘。由于行市在不断地下跌,希望你方能对我还盘予以认真考虑并早日传真接受我们的还盘。谨上,Counter-Offerletter-writing1.statethereasonsofyourletter2.statethereasonsofyourcounteroffer3.statethespecificcontentsofyourcounteroffer(priceofthegoodsorotherterms)Letter2AreplytothecounterofferLanguagePoints1.thesubjectmaterial标题项下的货物thecaptionedgoodsthesubjectmaterial2.befound(tobe)onthehighside(价格)偏高beonthehighsidebetoohighbealittlehighberatherstiffbeprohibitive3.Makecomparisons1)Wenotefromyourletterof10Oct.thatthepriceforthesubjectarticleisfoundtobeonthehighside2)Thankyouforyourletterof10Oct.,fromwhichwenotethatthepriceforthesubjectarticleisfoundtobeonthehighsideLanguagePoints4.beregretfulthat令人感到遗憾的;抱歉的(多用于婉言拒绝)atone’slevel按某人的价格1)我们不能按你方价格达成交易。Wecannotclosebusinessatyourlevel.1)Weareregretfulthatweareunabletoreduceourpricetothelevelyouindicated.5.whileconj.然而;但是(形成鲜明的对比)6.leveln.水平;(商业英语中引申为价格)2)如果你方能降价则交易成交有望。Businessispossibleifyoureduceyourlevel.3)Yourpriceisnotonalevelwiththecurrentmarket.你方价格与当前市场价格不符。我们感到很遗憾不能将价格降到你方所示水平。我们遗憾地获悉交易落空。2)Itisregretfultolearnthatthebusinesshasfallenthrough.LanguagePoints7.firmwithanup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