商务英语视听说PPT-Unit Ten-Company Performance

DalianUniversityofForeignLanguages商务英语视听说-8DalianUniversityofForeignLanguagesUnitTen:CompanyPerformanceListeningBackgroundInformationLearningObjectivesAssignmentVideoDalianUniversityofForeignLanguagesLearningObjectivesAftercompletingthisunit,studentsshouldbeableto:UnderstandandusebasicvocabularyusedtodescribegraphsandchartsIdentifyspeedanddegreeofchangesinbusinessgraphsandchartsEffectivelyusecommunicativeskillstoDescribegraphsandchartsIntroducecompanyperformanceDalianUniversityofForeignLanguagesBackgroundInformationBytheendofeachfinancialyear,allpubliclytradedcompanieswillreleaseareporttotelltheirshareholders,prospectiveinvestors,customersandothersaboutthecompanyperformanceinthepastyear.Wecallthistheannualreport.Thereportincludesbothquantifiableandunquantifiableinformation.Readingannualreportsisanexcellentwaytofamiliarizeyourselfwithacompanyanditsmarkets.DalianUniversityofForeignLanguagesBackgroundInformationDefinitionofAnnualReportAnannualreportisareportpresentedeachyearbythedirectortothemembersandshareholdersofacompany,givinginformationaboutthecompany’stradingactivitiesandincludingcertaindocumentswhichmustbeproducedbylaw,namelythebalancesheet,theprofitandlossaccount,andtheauditors’anddirectors’report.DalianUniversityofForeignLanguagesBackgroundInformationFormatofAnnualReportMostannualreportsfollowaverysimilarformatinspiteofthedifferenttypesofinformationtheycontain.Commonsectionsare:LetterfromCompanyChairman/TheChairman’sStatementFinancialHighlightsBalanceSheetsProfitandLossStatementsNewBusinessReportsAnnualReview/BusinessReviewProjectionsOutstandingStockSharesandValueCompletelistofBoardMembersDalianUniversityofForeignLanguagesWarm-upWorkinpairs.Graphsandchartsareoftenusedtodescribecompanyperformance.Basicallytherearefourkinds:linegraphs,piecharts,barchartsandareacharts.Matchthemwiththefollowinggraphsandcharts.COSTTOBUILDWEBSITE20070604820WesabeMaya'sMomMobissimoDropSendFreshbooks01000200030004000500060007000客厅窗帘卧室窗帘窗帘杆和滑道净水器网络电话安装松下吸尘器松下熨斗阳台雨搭飞利浦电视系列1系列2系列3系列412345678902000400060008000100001200014000160001234飞利浦电视阳台雨搭松下熨斗松下吸尘器网络电话安装净水器窗帘杆和滑道卧室窗帘客厅窗帘DalianUniversityofForeignLanguagesWarm-upDiscussthefollowinggraphsandchartswhereyoueverread.IfyouweretopreparePPTsforpresentationsontwotopics:A.Employeeopinionsurveyonmanagement;B.IncomegrowthinGuangzhou,ShanghaiandBeijing(2005-2008)Whatkindofgraphorchartyouwouldchoose.DalianUniversityofForeignLanguagesWarm-upLanguageExpansionVerbsandnounsfordescribingchangesandtrendsDalianUniversityofForeignLanguagesWarm-upLanguageExpansionAdjectivesandadverbstoindicatespeedanddegreeofchangesDalianUniversityofForeignLanguagesListeningPractice16000170001800019000200002100022000系列1ListentotheautomobileSalesManagerdescribingthesalesperformanceoftheJeepV6.anddecidewhichofthefollowinggraphsthemanagerisreferringTo.0500010000150002000025000系列1DalianUniversityofForeignLanguagesVideo1ColumnA1.Marketshare2.Newroutes3.Customercomplaints4.Numberofpassengers5.Cargoservice6.TrainingprogramColumnBa)Droppedby50%b)Isgrowingfastc)Increasedsignificantlyd)Openede)Developedf)ContinuestoriseWatchthevideo.TrytomatchtheitemsinColumnAwiththedescriptionsinColumnB.DalianUniversityofForeignLanguagesVideo2Workinpairs.Hereare2graphs.Graph1showsacompany’ssalesovera12monthperiodwhereasGraph2isblank.DescribeGraph1toyourpartnersothathe/shecancompleteGraph2accordingtotheinformationyousupply.Thenchangerolesandrepeattheexercise.Graph10102030405060708090JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJulAugSepOctNovDecGraph20102030405060708090JanFebMarAprMayJunJulAugSepOctNovDec系列1DalianUniversityofForeignLanguagesAssignmentWorkingroupsandfindanannualreportofapubliclytradedcompanyandstudyitwithmembersofyourgroup.Selectonerepresentativetogiveareporttotheclass.PRmanagerMarketingmanagerHRmanagerFinancialmanagerchairmanDalianUniversityofForeignLanguagesFollow-upandEvaluationDalianUniversityofForeignLanguages