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¡¡¡¡QuestionedEducationalFunctionofTV¡¡¡¡Childrenlearnalmostnothingfromtelevision,andthemoretheywatchthelesstheyremember.Theyregardtelevisionpurelyasentertainment,resentprogramsthatdemandonthemandaresurprisedthatanybodyshouldtakethemediumseriously.Farfrombeingover-excitedbyprograms,theyaremildlyboredwiththewholething.Thesearethemainconclusionsfromanewstudyofchildrenandtelevision.Theauthor-CardiacCullingfordconfirmsthatthemodernchildisadedicatedviewer.Thestudysuggeststhatthereislittlepointinthelaterhours.Morethanathirdofthechildrenregularlywatchtheirfavoriteprogramsafter9p.m.all11-year-oldshavewatchedprogramsaftermidnight.Apartfromtheobviouswasteoftimeinvolved,itseemsthatallthisviewinghaslittleeffect.Childrendontpaycloseattention,saysCullingford,andtheycanrecallfewdetails.Theycanrememberexactlywhichprogramstheyhaveseenbuttheycanrarelyexplaintheelementsofaparticularplot.Recallwasinreverseproportiontotheamounttheyhadwatched.Itispreciselybecausetelevision,unlikeateacher,demandssolittleattentionandresponsethatchildrenlikeit,arguesCullingford.Programsseekingtoputoverseriousmessagesarestronglydisliked.Soarepeoplewhofrequentlytalkonscreen.Whatchildrenlikemost,andrememberbest,aretheadvertisements.Theyseethemasshortprogramsintheirownrightandparticularlyenjoyhumorouspresentation.Butagain,theyreactstronglyagainsthigh-pressureadvertisementsthatattemptopenlytoinfluencethem.Ontheotherhand,theyarenotemotionallyinvolvedintheprograms.Iftheyadmirethestars,itisbecausetheactorsleadglamorouslivesandearnalotofmoney,notbecauseoftheirfictionalskillswithfastcarsandshootingvillains.Theyareperfectlyclearaboutthefunctionsofadvertisements;bytheageof12,onlyonein10childrenbelieveswhatevenfavoriteadssayabouttheproduct.AndsaysCullingford,educationaltelevisionisprobablyleastsuccessfulofallinimpartingattitudesorinformation.¡¡¡¡Á·Ï°£º1.Thestudyofchildrenandtelevisionshowsthat¡¡¡¡A)itisuselessfortelevisioncompaniestodelayadultviewingtothelaterhours.¡¡¡¡B)ItisawasteoftimeforchildrentowatchadultprogramsonTV.¡¡¡¡C)Childrenshouldnotwatchtelevisionprogramslateintothenight.¡¡¡¡D)Childrenaresupposedtolearnalotfromtelevisionprograms.¡¡¡¡2.RecallwasinreverseproportiontotheamounttheyhadwatchedhasalmostthesamemeaningasA)themoretheywatchthelesstheyremember.¡¡¡¡B)Programsseekingtoputoverseriousmessagesarestronglydisliked.¡¡¡¡C)Theyseethemasshortprogramsintheirownright.¡¡¡¡D)educationaltelevisionisprobablyleastsuccessfulofallinimpartingattitudesorinformation.¡¡¡¡3.WhichofthefollowingisNOTtrueaccordingtothenewstudyofchildrenandtelevision?¡¡¡¡A)Somechildrenstayuplatetowatchtheprogramstheylike¡¡¡¡B)Childrenenjoywatchingchallengingprograms.¡¡¡¡C)Childrendontlikeseriousmessagesandhigh-pressuredads.¡¡¡¡D)Thoughchildrenlikewatchingads,mostofthemdontbelievewhatadssayabouttheproduct.¡¡¡¡4.Cullingfordconcludesthat¡¡¡¡A)childrenareexcitedwhentheywatchTV.¡¡¡¡B)WatchingTVhaslittlerealeffectonchildren.¡¡¡¡C)ParentsshouldspendlesstimewatchingTV.¡¡¡¡D)ParentsshouldbeworriedabouttheeffectofTVonchildren.¡¡¡¡5.Whomwouldtheresultofthenewstudyupset?¡¡¡¡A)theadvertisers.¡¡¡¡B)Thechildrenviewers.¡¡¡¡C)Themoviestars.¡¡¡¡D)Theeducators.¡¡¡¡´ð°¸£ºAABBD