摩托罗拉产品研发及测试流程管理

MOTOROLAandtheStylizedMLogoareregisteredintheUSPatent&TrademarkOffice.Allotherproductorservicenamesarethepropertyoftheirrespectiveowners.©Motorola,Inc.2005M-gatesWhatisM-Gates–andwhatmakesitcrucialtoourfuture?M-Gates(MotorolaGates)isessentiallythelifecycleofaMotorolaproduct,fromtheoriginalideathroughitsend-of-life.Itprovidesaframeworkfordesign,testing,manufacturing,andmarketingMotorolaproducts,ensuringconsistencyandqualityineverystep.RaySokola(ChiefTechnologyOfficer)MOTOROLAandtheStylizedMLogoareregisteredintheUSPatent&TrademarkOffice.Allotherproductorservicenamesarethepropertyoftheirrespectiveowners.©Motorola,Inc.2005TheM-GatesM-GateshavebeendesignedtoprovideMotorolawithaclear,unifiedapproachtocoordinatingfunctionsandenhancingcommunicationsrelatedtotheprocessofmarketandproductlineplanningwithsystemandproductdevelopmentMOTOROLAandtheStylizedMLogoareregisteredintheUSPatent&TrademarkOffice.Allotherproductorservicenamesarethepropertyoftheirrespectiveowners.©Motorola,Inc.2005The16M-Gates•The16M-Gatescanbeclassifiedintofivephases–BusinessCaseDevelopment–PortfolioPlanning–ProjectDefinition–Implementationand–Launch&Closeout.•Attheendofeachgate,reviewsareheldwiththecoreteamorwiththeSeniorManagementTeamtogoovertheprojectstatusandrisks.•Thecontractbookisthemechanismwhichhelpsusorganizetheprojects.ItisanePM(EngineeringProgramManager)deliverableusedtoshow:–whichdeliverablesarerequiredinwhichphase–thestatusandlocationofeachdeliverable–howeachprojectisfollowingM-Gates–Whichphase/Gatetheprojectisin.MOTOROLAandtheStylizedMLogoareregisteredintheUSPatent&TrademarkOffice.Allotherproductorservicenamesarethepropertyoftheirrespectiveowners.©Motorola,Inc.2005M-Gates-ProductDevelopmentLifecycleModelSustainingNewProductIntroductionSolutionsRoadmapPrepare12MHWDev(Elect,VLSI,Mech)/DVTSDS/PFSPMRPrepareforProd.Ramp-UpProd.SpptRamp-UpORTImplementedQualityProcessDevelopmentPANProductContractBookSI&TPlan&ProcPrelimRegulatoryApprovalProductInteg./DVTPlan&Proc.ProdInteg.&DVTHLDLLDSI&THLDLLDTestEquipment/Proto/DVTCriticalCompIDQualityHLD(QHLD)Prod.Sp.PlanProductSupportProcessDevelopmentLEGENDMarketingEngineeringOperationsQualityProductSupportConnectedHomeSolutionsMotorolaInternalUse-Level2M-GatesAtAGlanceProductDevelopmentProcess6/9/06v8ProductProposalEOLPlanEOLProjectPlan12MImplementedProto1/Proto2PPR(Pilot)ProductHLD(PHLD)CoreTeamBusinessCasePortfolioPlanningImplementationProjectDefinitionLaunch&Closeout15141312111076543210MarketingSystem/ProductIntroductionPlanandExecution89PreliminaryProjectPlanEOLFieldTestStrategyInitialBOMStableFinalBOMRoadmapSolutionsRoadmapSupplyChainKick-offMeetingDFM/LayoutReviewTechnicalPublicationLessonsLearnedSMTReviewSMTReviewSMTReviewSMTReviewSMTReviewCTRCTRCTRCTRProjectPlan/ScheduleCTRFieldTestFieldTestPlanSupplyChainPlanPRNPRN(Pilot)PAN(PPR)MOTOROLAandtheStylizedMLogoareregisteredintheUSPatent&TrademarkOffice.Allotherproductorservicenamesarethepropertyoftheirrespectiveowners.©Motorola,Inc.2005MarketIntelligenceandAnalysis•Thisactivityisanon-goingactivitywheremarketingpersonnelcontinueto:–gathermarketintelligence–performmarketsegmentation,and–assessourinternalcapabilities.•Alloftheexternalandinternalinformationcollectedandanalyzedismanagedinaknowledgemanagementenvironment(e.g..database,compassrepository,etc.)•Thisknowledgemanagementfacilitatesthesharingofknowledgeandisthefoundationofdevelopingcomparablebusinesscasesfordifferentproducts/solutionsMOTOROLAandtheStylizedMLogoareregisteredintheUSPatent&TrademarkOffice.Allotherproductorservicenamesarethepropertyoftheirrespectiveowners.©Motorola,Inc.2005M-Gates15-13BusinessCasePhase•Thisphasecreatesbusinesscasesforopportunitiesusingmembersfromthecrossfunctionalteams.•Onceahigh-levelbusinesscaseisapproved,moredetailedbusinesscasesaredeveloped.•Thesebusinesscases:–pursueamorein-depthanalysisontheopportunityand–includecustomerfeedback,technicalfeasibility,standardsalignment,fullfinancialanalysis,androadmap.MOTOROLAandtheStylizedMLogoareregisteredintheUSPatent&TrademarkOffice.Allotherproductorservicenamesarethepropertyoftheirrespectiveowners.©Motorola,Inc.2005M-Gates12-11PortfolioPlanningPhase•AlsoknownasPrioritizationandResourceAllocationphase,iscomposedoftwoactivities:–Thefirstonefocusesonasolutiondefinedbyabusinesscaseandassociatedroadmap.–Thesecondonefocusesonthemarketingrequirementsforaspecificsolution.•PortfolioPlanningencompassesbringinginaspecificopportunityintoaformalgatedecisionaswellasmanagingtheportfolioonanongoingbasis.MOTOROLAandtheStylizedMLogoareregisteredintheUSPatent&TrademarkOffice.Allotherproductorservicenamesarethepropertyoftheirrespectiveowners.©Motorola,Inc.2005M-Gates10-7ProjectDefinitionPhase•TheProjectDefinitionphasefocusesonthedevelopmentofdetailedrequirementsforthesystemasawhole.•Theserequirementsincludesourcing,manufacturing,distribution,services&aftersalessupport,marketingcommunication,channeldistribution,technology,architecture,teststrategies,andplatformstrategies.•Thisphaseculminatesintheapproval(ordisapproval)ofacontractbookwhichrepresen