Unit14salespromotionintroduction•Salesletter•Receiver•Follow-upletterSalesletter•Arousebuyers’interest•Createbuyers’desire•Convincethereaders•LeadtocustomersactionsReceiver•Reviewpreviousgoodcooperation•Addafavorablecommentonthegoods•Offeragenerousdiscount•LookforwardtoreceivinganeworderFollow-upletter•Refertothebuyer’sinquiryandtheseller’squotation•Expressregretthatnoorderhasbeenreceivedassumesomepossiblereasons•Pointoutsomenewselling-pointandafavorablecommentonthegoodsLetter1•Specializein擅长于•Registeredcapital•invirtueof由于•Craftsmanship•Takethelibertyofdoing…冒失的Letter4•Aimedcustomers•High-endcustomers•Up-market•SoledistributionLetter5•T/Tinadvance•30%T/T+70%D/PATSIGHT