荷兰斯坦德应用技术大学旅游学院院长PBL授课模式

4/24/20201|SWU-StendenCo-operationDr.KennethJ.S.MillerAcademicDeanInternationalTourismManagementStendenUniversityofAppliedSciences,TheNetherlandsStenden–HelloWorld!•11.000students•25%international•85differentnationalities•4overseascampuses•40+minors(manyoverseas)•1845yearoffoundation•25yearsofhotelmanagementexperience•4staruniversityhotelonsite•12studentsmaximuminPBL(smallclasses)•BBATourismManagement(Leeuwarden)–September,February,Short-track•ADTourismManagement(Emmen)•BBATourismManagement(Qatar)•BBATourismManagement(P/T)(Switzerland)•Minors(GrandTour+National)•MastersinLeisure&TourismStudiesInternationalTourismManagementWhatWeOffer:•Broadskills-basedprogramme•OpportunityandFacilitation•Steeryourowncourse•Selfdevelopment•PBLstructure4/24/2020PeoplePlanetProfitTHETRIPLEBOTTOMLINEAMANAGEMENTPROGRAMME•DEVELOP:•KNOWLEDGE•SKILLS•ATTITUDE–Responsibility–Leadership–Decision-making–Integrity–Vision–FocusonEfficiencyandEffectivenessSWUGraduateEntryOptionsStudentwith:•6.5IELTS:directentrytoMAILTSorMAISM•6.0IELTS:firstdoPre-Master•5.5IELTS:PrepCourseandcanswaptoPre-Masterwhenyoureach6.0SpecialSWU–StendenExchange20weeksinLeeuwardenExchangeOptionsFallSemester(1)Module1Module22.4OrganisationsandPersonnel22.5TourismResourceDevelopment3.1StrategicManagement3.1StrategicManagementSpringSemester(2)Module3Module42.7DestinationsMarketing&Management2.6TourismIndustryOperationsManagementM5HeritageTourismM6AdventureTourism3.1StrategicManagementProblemBasedLearning•7steps•IndustryProblems•Application•ProfessionalProductsFactsaboutPBL•Smallgroupofstudents•Studentslearnindependently•Problemtasktobesolvedin7-stepapproach•Moduleswithcentralthemes•Lecturesandworkshopssupport•ProblemsolvingapproachonyourownknowledgeandexperienceWhat’ssogreataboutPBL?•Ownership•Creativity•Collaboration•Criticalthinking•Andlastbutnotleast…it’sFun!HeritageTourism-Project-FieldtriptoEdinburgh-CBLAdventureTourism-Project-FieldtriptoArdennes,Belgium-CBL•12studentsexchange•SWU–StendenTeachingStaffExchange•SWUPBLTraining•Furtherco-operation…..?SWU-StendenCo-operationQuestions?TheLewisChessmen,12thCentury,BritishMuseum&MuseumofScotlandOrganisations&Personnel2HRMstrategyCBLManagementSkillsBusinessEconomicsManagementKnowledgeOrganisationsKnowledgeHRMTourismResourceDevelopmentResourcesDevelopmentPlanCBLManagementSkillsResearchFieldtripNaturalResourcesCulturalResourcesExperiencingResourcesDestinationsMarketingTourismDevelopmentPlanCBLManagementSkillsBusinessEconomicsLawFieldtripManagingTourismDevelopmentTourismIndustryOperationsManagementTourismIndustryOperationsCBLManagementSkillsFieldtripRoleofTourOperatorsStrategicManagement-AirlineGame-BusinessEconomics-CBL4/24/202026|People/CommunityPlanet/ResourcesProfit/ServicesCruiseManagementLectorSustainabilityinServiceStudiesLectorMarine&WetlandStudiesLectorRegionalDevelopmentRegionalTourismDevelopmentInternationalDestinationBrandingAdventureTourismHeritageTourismCommunityBasedTourismITMMINORSPre-Master•ProgrammeofferedviaLumiusandfocusedonacademicpreparationfortheMaster.•Costis5000Eurobutofferedwithabonusof300viaMarketingandafurther500ifyoudecidetogoontotheMAILTSofMAISM.DiscussionPoint:HowwilltourismevolveinChina?讨论：十八届三中全会关键词：讨论：中国旅游业将如何发展7StepsofPBLStep1Clarifythesetting�Doyouunderstandwords,termsandnotions?Step2Definetheproblem�Whataretheproblems?Step3Analyse/investigatethecase�BrainstormingStep4Re-structuretheproblem�ThrowirrelevantpointsawayStep5Formulatelearninggoals�WritedownthelearninggoalsStep6Individuallearning�EachstudentstudyallthelearninggoalsStep7Reportbacktothegroup�Whathaveyoulearnt?Useitforsolvingthecaseproblem!