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流利说商务英语Level4Unit2Part1ImprovinganAppHeyHeather,youwantedtoseeme?HeyJim.Yeah,Idid.IjustgottheuserdatafromthelatesttestingversionofFitBot.Ithoughtyouwouldwanttoseeit.Oh,definitely!Haveyoufoundanythinginteresting?Well,itseemstheuserengagementrateisn'tashighaswe'dlikeittobe.Lookoverhere.It'sbeenfoundthatmanyusersstopusingourappafteracoupleoftries.Theuserengagementrateofsomethingshowshowmuchusersinteractwithit.Hmm.Sotheydon'tfeelmotivatedtokeepusingit.Whydoyouthinkthatmightbe?Well,accordingtothefeedback,ouruserslikehowourapptrackshowfarthey'verun.Buttheydon'tthinkit'sastrongenoughreasontokeeponusingit.Ifeelthattheappdoesn'thaveenoughfunctionstokeepusersengaged.Doyouhaveanyideasonhowtogoforward?Wecouldimprovehowuserstracktheirprogress.Ratherthanjustlistingtheamountoftimethey'verun,wecouldletthemsetchallenges.Forexample,userscouldsetweeklyormonthlyfitnesschallenges.Andwecouldtrytoquantifytheirprogressbyusingprogressbars.Thatway,theycanuseourapptorealizetheirfitnessgoals,ratherthanonlyloggingtheirresults.Ilikethatidea.Andwecouldallowuserstosharetheirprogressonsocialmedia,likeMechat.Bysharingitonline,theycangetencouragementfromtheirfriends.Yeah,addingasocialcomponentisagreatidea.CouldyouhaveaproposalmadeformebyFriday?IhaveameetingwiththeCEOandwouldliketosharetheseideaswithhim.Yes.I'llgetstartedonittoday.Great.Makesuretoincludeacost-benefitanalysisinyourproposal.IfI'mgoingtogetthisapproved,I'llneedtoshowthatthereturnwillbeworththeinvestment.Surething,willdo.Togettheproposalapproved,heneedstoshowthatthecostoftheinvestmentwillbeworthit.Wecouldimprovehowuserstracktheirprogress.Realizingagoalismoremotivatingthanloggingresults.